1. @NoelleSilver_
or Visit http://noelle.ai
Noelle Silver
Founder AI Leadership Institute and LOVEfluencers
Managing Editor of AI Leadership Journal
Alexa Skill Developer & Voice/AI Influencer
Getting
Started in
Applied
AI
2.
3. “What is success?
To laugh often and much; to win the respect of intelligent
people and the affection of children; to earn the
appreciation of honest critics and endure the betrayal of
false friends; to appreciate the beauty; to find the best in
others; to leave the world a bit better, whether by a
healthy child, a garden patch Or a redeemed social
condition; to know even one life has breathed easier
because you have lived. This is to have succeeded!”
― Bessie Andersen Stanley
And… Ralph Waldo Emerson
4. You have more power at your
fingertips than ever before.
10. Applied AI Models
Infuse your apps, websites, and bots with human-like intelligence
Speech Language Knowledge SearchVision
Speech to text (Speech
Transcription)
Speaker ID and
authentication
Customized speech
Transcription (complex
word, noisy
environment)
Real-time speech
translation
Spell checking
Contextual language
understanding –
customized intent
analysis
Sentiment analysis, key
phrase detection
text translation up to
60+ languages
Customized decision
making with
reinforcement learning
Q&A service and bot
training
Automatic search
suggestions
Comprehensive news,
image, and video results
Entity information
augmentation
Tailored and
customized search
experiences
Image Tagging,
Thumbnails
OCR, Handwriting
recognition
Customized image
recognition
Face detection
Video insights - people
detection, visual search,
keyframe detection, object
recognition
Image and video moderation
Text Moderation
Emotion recognition
Text to speech
13. What Impact Can You Have?
● Not a Dev Yet? No-Code Alexa Skill
Development
○ http://blueprints.amazon
● Clone the Intelligent Kiosk
○ https://github.com/microsoft/Cognitive-Samples-IntelligentKiosk
● Do the Applied AI Labs
○ https://github.com/Azure/LearnAI-Bootcamp
Tell Your Story #AIforDevs
18. Cognitive Services
Infuse your apps, websites, and bots with human-like intelligence
Speech Language Knowledge SearchVision
Speech to text (Speech
Transcription)
Speaker ID and
authentication
Customized speech
Transcription (complex
word, noisy
environment)
Real-time speech
translation
Spell checking
Contextual language
understanding –
customized intent
analysis
Sentiment analysis, key
phrase detection
text translation up to
60+ languages
Customized decision
making with
reinforcement learning
Q&A service and bot
training
Automatic search
suggestions
Comprehensive news,
image, and video results
Entity information
augmentation
Tailored and
customized search
experiences
Image Tagging,
Thumbnails
OCR, Handwriting
recognition
Customized image
recognition
Face detection
Video insights - people
detection, visual search,
keyframe detection, object
recognition
Image and video moderation
Labs
Entity Identification
and Linking
Academic Content
Index and search
Knowledge Content inde
and search
Augmented entity
information
Tailored search
experiencesText Moderation
Emotion recognition
Text to speech
19. WHERE DO WE START?
The Evolution of a
Skill
Traffic Skill Example
Give an estimated time of
arrival from home to work.
Traffic Skill Example
Include accidents, construction
and closures on route.
Traffic Skill Example
Proactively alert user to delays
and provide alternate routes.
RUN
Evolve Over Time
CRAWL
What’s Your Core
Functionality?
ANALYZE USER FEEDBACK
& OPTIMIZE SKILL
WALK
Expand Capabilities & Features
INNOVATE
FOR
CUSTOMERS
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
Vision: Image-processing algorithms to smartly identify, caption and moderate your pictures
Computer vision: Distill actionable information from images
Content Moderator: Automatically moderate potentially offensive images, text and videos
Customer Vision Service: Train a web service to recognize specific content in images
Face: Identify human faces and emotions in images
Video indexer: Easily extract insights from your videos to enrich your applications
Speech: Convert spoken audio into text, use voice for verification, or add speaker recognition to your app
Bing Speech: Convert speech to text and text to speech
Speaker Recognition: Use speech to identify and authenticate individual speakers
Custom Speech Service: Overcome speech recognition barriers like speaking style, background noise, and vocabulary
Translator Speech: Easily conduct real-time speech translation on your app
Language: Enable your apps to process natural language with pre-built scripts, evaluate sentiment and learn how to recognize what users want
Bing Spell Check: Add spell checking functionality to your app
Language Understanding (LUIS): Add language understanding intelligence to your apps with minimal effort
Linguistic Analysis: Easily parse complex text with language analysis
Text Analytics: Easily evaluate sentiment, language, and key phrases to understand what users want
Translator Text: Easily conduct machine translation for 60+ languages
Knowledge: Map complex information and data in order to solve tasks such as intelligent recommendations and semantic search
Knowledge Exploration Service: Enable interactive search experiences over structured data via natural language inputs
Entity Linking Service: Power your app's data links with named entity recognition and disambiguation
Academic Knowledge: Tap into the wealth of academic content in the Microsoft Academic Graph using the Academic Knowledge API
QnA Maker: Distill information into an easy-to-navigate FAQ for bot services
Customer Decision Service: Create custom experiences with adaptive, contextual decision-making
Search: Add Bing Search APIs to your apps and harness the ability to comb billions of webpages, images, videos, and news with a single API call
Bing Autosuggest: Give your app intelligent autosuggest options for searches
Bing News Search: Search for news and get comprehensive results
Bing Web Search: Get enhanced search details from billions of web documents
Bing Entity Search: Enrich your experiences by identifying and augmenting entity information from the web
Bing Image Search: Search for images and get comprehensive results
Bing Video Search: Search for videos and get comprehensive results
Bing Custom Search: Create tailored site search or vertical search experiences for topics you care about
Labs: Cognitive Services Labs are early preview limited availability leading innovation APIs and SDKs that allow developers to start experimenting with Microsoft’s latest and greatest Cognitive Services.
Project Prague: SDK to incorporate gesture-based controls into your apps. Quickly define and implement customized hand gestures, creating a more natural user experience. Limited private preview availability at launch.
Project Cuzco: API to help developers find events associated with Wikipedia entities. Begin with a Wikipedia entity, and receive a list of related events organized by time.
Project Johannesburg: API to calculate route logistics for with deeper location intelligence to account for specific enterprise requirements. IE: weight, height length, hazardous materials, etc.
Project Nanjing: API to calculate isochrones - time and distance-based recommendations for enterprise route optimization.
Project Abu Dhabi: API to create distance matrices, enabling you to calculate a histogram of travel times, and serve as stepping stone for enterprise route optimization.
Project Wollongong: API to help ‘score’ the attractiveness of a location, based on how many of a particular amenity are within a specific distance. Ex: restaurants, parks, transit stops.
With Cognitive Services, developers can easily add intelligent features – such as emotion and sentiment detection, vision and speech recognition, knowledge, search and language understanding – into their applications. The collection will continuously improve, adding new APIs and updating existing ones.
Cognitive Services includes:
<click>
Vision: From faces to feelings, allow apps to understand images and video
<click>
Speech: Hear and speak to users by filtering noise, identifying speakers, and understanding intent
<click>
Language: Process text and learn how to recognize what users want
<click>
Knowledge: Tap into rich knowledge amassed from the web, academia, or your own data
<click>
Search: Access billions of web pages, images, videos, and news with the power of Bing APIs
Why choose these APIs? They work, and it’s easy.
<click>
Easy: The APIs are easy to implement because of the simple REST calls. There’s a common way to implement, and you can get started with all of them for free simply by going to one place, one website, www.microsoft.com/cognitive.
Flexible: We’ve got a breadth of intelligence and knowledge APIs so developers will be able to find what intelligence feature they need. And, importantly, they all work on whatever language, framework, or platform developers choose. So, developers can integrate into their apps—iOS, Android, Windows—using their own tools they know and love.
Tested: Tap into an ever-growing collection of powerful AI algorithms developed by experts. Developers can trust the quality and expertise build into each API by experts in their field from Microsoft’s Research organization, Bing, and Azure machine learning and these capabilities are used across many Microsoft first party products such as Cortana, Bing and Skype.
Transition: When it comes to real-world applications for Cognitive Services, the sky is the limit! Let’s look at some examples.
<click>
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
We have been working over the last year to transform our Cognitive Services into enterprise-grade solutions that can solve our leading customers’ and partners’ business and IT challenges. And that’s exactly the evolution we would like to share with you today. Cognitive Services are intelligent, business-ready, and easy to deploy services that can be customized for your specific business scenario. The APIs can be combined, like building blocks, to infuse your business with AI, and rapidly accelerate time to market.
We are going to demonstrate how you can get started today, using our advanced artificial intelligence technology to solve the complex, real-world business and IT challenges many of you face. With Microsoft Cognitive Services, you can build the way you want to build and customize AI for your business.
Alexa’s genesis was born through Jeff and Amazon’s leadership team dreaming of ways to make life easier… discussing how consumers will connect with the everyday tasks of life, w/ or w/o a device… at little or no cost to the customer.
Similar to the way computing changed how customers gathered information and connected with customers across the world; or the way cloud computing changed how we manage our data – we believe voice technology will change the way consumers interact with your product.
You can imagine a world where we are making dinner reservations while driving to a restaurant, asking for the best wine pairings when driving to the store, or controlling the news through voice while driving into work.
The kitchen is where a lot of Echos live today; customers are asking for recipe ideas, controlling their entertainment (w/ music and podcasts), setting timers, etc. all in a hands-free way.
Of course the connected home is already a huge industry; and customers can set alarms, control their lighting, heat and garage door openers w/out having to open up their laptop or find their phones.
We feel confident that those visions already are, or are ever closer to being a reality because of voice technology.
As you can tell we believe voice is a huge part of the future and think its pertinent for you to be thinking about how your product will connect with customers through voice right now.
Vision: Image-processing algorithms to smartly identify, caption and moderate your pictures
Computer vision: Distill actionable information from images
Content Moderator: Automatically moderate potentially offensive images, text and videos
Customer Vision Service: Train a web service to recognize specific content in images
Face: Identify human faces and emotions in images
Video indexer: Easily extract insights from your videos to enrich your applications
Speech: Convert spoken audio into text, use voice for verification, or add speaker recognition to your app
Bing Speech: Convert speech to text and text to speech
Speaker Recognition: Use speech to identify and authenticate individual speakers
Custom Speech Service: Overcome speech recognition barriers like speaking style, background noise, and vocabulary
Translator Speech: Easily conduct real-time speech translation on your app
Language: Enable your apps to process natural language with pre-built scripts, evaluate sentiment and learn how to recognize what users want
Bing Spell Check: Add spell checking functionality to your app
Language Understanding (LUIS): Add language understanding intelligence to your apps with minimal effort
Linguistic Analysis: Easily parse complex text with language analysis
Text Analytics: Easily evaluate sentiment, language, and key phrases to understand what users want
Translator Text: Easily conduct machine translation for 60+ languages
Knowledge: Map complex information and data in order to solve tasks such as intelligent recommendations and semantic search
Knowledge Exploration Service: Enable interactive search experiences over structured data via natural language inputs
Entity Linking Service: Power your app's data links with named entity recognition and disambiguation
Academic Knowledge: Tap into the wealth of academic content in the Microsoft Academic Graph using the Academic Knowledge API
QnA Maker: Distill information into an easy-to-navigate FAQ for bot services
Customer Decision Service: Create custom experiences with adaptive, contextual decision-making
Search: Add Bing Search APIs to your apps and harness the ability to comb billions of webpages, images, videos, and news with a single API call
Bing Autosuggest: Give your app intelligent autosuggest options for searches
Bing News Search: Search for news and get comprehensive results
Bing Web Search: Get enhanced search details from billions of web documents
Bing Entity Search: Enrich your experiences by identifying and augmenting entity information from the web
Bing Image Search: Search for images and get comprehensive results
Bing Video Search: Search for videos and get comprehensive results
Bing Custom Search: Create tailored site search or vertical search experiences for topics you care about
Labs: Cognitive Services Labs are early preview limited availability leading innovation APIs and SDKs that allow developers to start experimenting with Microsoft’s latest and greatest Cognitive Services.
Project Prague: SDK to incorporate gesture-based controls into your apps. Quickly define and implement customized hand gestures, creating a more natural user experience. Limited private preview availability at launch.
Project Cuzco: API to help developers find events associated with Wikipedia entities. Begin with a Wikipedia entity, and receive a list of related events organized by time.
Project Johannesburg: API to calculate route logistics for with deeper location intelligence to account for specific enterprise requirements. IE: weight, height length, hazardous materials, etc.
Project Nanjing: API to calculate isochrones - time and distance-based recommendations for enterprise route optimization.
Project Abu Dhabi: API to create distance matrices, enabling you to calculate a histogram of travel times, and serve as stepping stone for enterprise route optimization.
Project Wollongong: API to help ‘score’ the attractiveness of a location, based on how many of a particular amenity are within a specific distance. Ex: restaurants, parks, transit stops.
With Cognitive Services, developers can easily add intelligent features – such as emotion and sentiment detection, vision and speech recognition, knowledge, search and language understanding – into their applications. The collection will continuously improve, adding new APIs and updating existing ones.
Cognitive Services includes:
<click>
Vision: From faces to feelings, allow apps to understand images and video
<click>
Speech: Hear and speak to users by filtering noise, identifying speakers, and understanding intent
<click>
Language: Process text and learn how to recognize what users want
<click>
Knowledge: Tap into rich knowledge amassed from the web, academia, or your own data
<click>
Search: Access billions of web pages, images, videos, and news with the power of Bing APIs
Why choose these APIs? They work, and it’s easy.
<click>
Easy: The APIs are easy to implement because of the simple REST calls. There’s a common way to implement, and you can get started with all of them for free simply by going to one place, one website, www.microsoft.com/cognitive.
Flexible: We’ve got a breadth of intelligence and knowledge APIs so developers will be able to find what intelligence feature they need. And, importantly, they all work on whatever language, framework, or platform developers choose. So, developers can integrate into their apps—iOS, Android, Windows—using their own tools they know and love.
Tested: Tap into an ever-growing collection of powerful AI algorithms developed by experts. Developers can trust the quality and expertise build into each API by experts in their field from Microsoft’s Research organization, Bing, and Azure machine learning and these capabilities are used across many Microsoft first party products such as Cortana, Bing and Skype.
Transition: When it comes to real-world applications for Cognitive Services, the sky is the limit! Let’s look at some examples.
<click>
As we work with brands, we encourage them to familiarize themselves with the platform and think about building Skills and letting them evolve through a Crawl > Walk > Run Approach.
Its important to start by thinking of the main functionality your product provides.
How could that translate to a voice forward approach where a screen is not the main interaction. We are use to building for a screen, but what happens when that is not present?
We should imagine that north star scenario where voice is as advanced as your web/mobile/tv experience; however its also important to do something simple that still provides a lot of utility and hits a home run in functionality from the start.
Think of this approach as a versioned experience that allows you to get your foot in the door and the continue to build on top of that foundation.
Crawl
What is your MVP? What experience can you use as a gateway to establish a presence for your brand on the platform and to allow it to flourish. And what allows you to get there today — and be first to market?
Walk
Where can you take that MVP to add content and functionality that extend its capabilities and leverage even more of the platform’s features and, injecting even more power into the voice experience for your brand.
Run
Take the training wheels off....how can you push the platform and extend its gravity within your digital ecosystem? The possibilities are endless…
Alexa’s genesis was born through Jeff and Amazon’s leadership team dreaming of ways to make life easier… discussing how consumers will connect with the everyday tasks of life, w/ or w/o a device… at little or no cost to the customer.
Similar to the way computing changed how customers gathered information and connected with customers across the world; or the way cloud computing changed how we manage our data – we believe voice technology will change the way consumers interact with your product.
You can imagine a world where we are making dinner reservations while driving to a restaurant, asking for the best wine pairings when driving to the store, or controlling the news through voice while driving into work.
The kitchen is where a lot of Echos live today; customers are asking for recipe ideas, controlling their entertainment (w/ music and podcasts), setting timers, etc. all in a hands-free way.
Of course the connected home is already a huge industry; and customers can set alarms, control their lighting, heat and garage door openers w/out having to open up their laptop or find their phones.
We feel confident that those visions already are, or are ever closer to being a reality because of voice technology.
As you can tell we believe voice is a huge part of the future and think its pertinent for you to be thinking about how your product will connect with customers through voice right now.