Digital transformation and DevOps are closely related concepts that both involve adapting an organization's technology and culture to better serve customers in today's digital world. Digital transformation requires internal changes to focus on customers and innovation, while DevOps aims to increase business agility through cultural shifts and automation. Together, digital transformation and DevOps can help enterprises thrive by capitalizing on disruption.

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1
Digital Transformation
& DevOps
Two Sides of the Same
Revolution
Jason Bloomberg
President
jason@intellyx.com
@theebizwizard

2. About Jason Bloomberg
• President of industry analyst firm
Intellyx
• Present keynotes, workshops, and
roundtables for enterprises on agile
digital transformation
• Write for Forbes
• Buy my latest book,
The Agile Architecture
Revolution
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3. The Core Business Goal
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Agile
Digital
Transformation

4. What is Digital?
Customer preferences & behavior
drive technology choices
Range of technology touchpoints is exploding
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5. What about
Transformation?
Internal organizational change is necessary
to maintain focus on the customer in today’s
digital world
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6. What is Digital
Transformation?
• Customer pressures
driving technological and
organizational change in
companies
• Enterprises rethinking:
– How they serve
customers
– The role IT plays
– How they build & manage
teams
– How they innovate
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7. Today’s Agile Imperative
Organizations
must capitalize
on disruption to
achieve greater
innovativeness
and resilience in
the face of
digital
transformation
priorities
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8. Digital Transformation
What are you transforming?
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Digital Transformation =
Business Transformation
Customer
Experience
Technology
Internal
Organization
All of the
Above

9. Who is the Digital
Stakeholder?
• Customer
• Marketing
• Customer
experience
team
• Product
management
• Who else?
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10. What Reorg is Necessary
to Drive Innovation?
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11. What is DevOps?
• Development + Operations
• Cultural and organizational
shift
• Dev, test, & ops must work
together
• Increase business velocity
– Leverage range of automation
technologies
– Focus on continuous
development, integration,
test, & delivery
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12. DevOps Extends Agile
Development Approach
• Focus on working software
• Collaboration with stakeholders
• Rapid, iterative approach for dealing with change
• Self-organizing teams
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13. Self-Organization?
• Individuals collaborate on ad hoc basis depending
on business priorities
• Management responsible
for:
– Setting goals
– Providing resources
– Delineating constraints
(e.g. compliance)
– Getting out of the way
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Assigning people or tasks to a team?
It’s not self-organized!
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14. Essential Tool: Self-
Organization
• Traditional hierarchical
organizational models
limit or eliminate self-
organization
• “Skunk works,” startups,
and DevOps organizations
work best when self-
organized
• Should digital efforts be
self-organized?
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15. Self-Organization Thrives
on Disruption
• DevOps-style self-organization essential for
agile, innovative digital transformation
• Examples:
– NetFlix
– Zappos
– @WalmartLabs
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Innovation hangs in the balance

16. From DevOps to “BizOps”
• Agile teams have always included stakeholder
• Self-organizing DevOps “teams” will likely pull in
increasing diversity of people
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Including the Digital Stakeholder

17. Shifting the Center of
Gravity
Center of gravity is
software
Center of gravity
is the end-user
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The DevOps World
The Digital World

18. You Say You Want a
Revolution…
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19. Jason Bloomberg
President, Intellyx
jason@intellyx.com
@theebizwizard
Send email NOW to skunk@intellyx.com to
download this presentation
Thank You!
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