Jon Barkworth
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Follower
Personal Information
Unternehmen/Arbeitsplatz
Hemel Hempstead, United Kingdom United Kingdom
Beruf
Head of Content Marketing
Branche
Advertising / Marketing / PR
Info
As Head of Content Marketing I have responsibility to our business and our clients for:
- Content auditing & research
- Persona development
- Content mission, planning & strategy
- Story development & content innovation
- Content distribution through earned, owned & paid channels
- Technology, trends and reporting
Tags
content marketing
marketing automation
demand generation
inbound marketing
sales and marketing alignment
b2b marketing
marketing technology
creative marketing
buyer journey
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