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Our	
  Objec)ve	
   Our	
  Planned	
  Advance	
  
A1endees	
  
Attendee Name
and Role
Supporter or
Blocker of our
Objective?
Problem or Pain Wishing
to be Solved
Potential / Known Objections
they are Likely to Raise
Our Response / Mitigation Questions We Need to Ask
(and by who?)
Their	
  Expecta)ons?	
   Agenda	
  for	
  Mee)ng	
  
Traps	
  to	
  Avoid	
  Topics	
  to	
  Avoid	
  (our	
  nega)ves)	
  
Best Case Minimum Worst Case
Traps	
  to	
  Set	
  Topics	
  to	
  Re-­‐Inforce	
  (our	
  posi)ves)	
  
What	
  we	
  Need	
  to	
  Validate	
  or	
  Learn?	
  
Mee)ng	
  Planner	
   _______________________	
  

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Meeting Planner Tool

  • 1. Our  Objec)ve   Our  Planned  Advance   A1endees   Attendee Name and Role Supporter or Blocker of our Objective? Problem or Pain Wishing to be Solved Potential / Known Objections they are Likely to Raise Our Response / Mitigation Questions We Need to Ask (and by who?) Their  Expecta)ons?   Agenda  for  Mee)ng   Traps  to  Avoid  Topics  to  Avoid  (our  nega)ves)   Best Case Minimum Worst Case Traps  to  Set  Topics  to  Re-­‐Inforce  (our  posi)ves)   What  we  Need  to  Validate  or  Learn?   Mee)ng  Planner   _______________________