Advocacy Strategies for Challenging Times
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State Advocacy Strategies for Challenging Times, webinar, COABE and the National Coalition for Literacy, Tuesday, April 24, 4:00-5:30 pm ET In this Webinar, hear from organizers of various advocacy networks to see how they run successful campaigns that increase adult education funding or protect adult education from cuts. Learn from panelists’ experiences; gain practical ideas for organizing or strengthening your own advocacy network in the face of challenging economic times. Leave with resources and ideas to implement afterwards. Presenters: • Sean Abajian, Campaign Organizer and Online Strategist, SaveAdultEd.org Campaign • Ben Merrion, Advocacy and Policy Chair, DC LEARNs Board of Directors • Eric Nesheim, Executive Director, Minnesota Literacy Council • JoAnn Weinberger, Chair, Public Policy Committee, Pennsylvania Association for Adult Continuing Education (PAACE) and President/Executive Director, Center for Literacy Facilitator: Jackie Taylor, COABE President Elect and National Coalition for Literacy Public Policy Chair
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Advocacy Strategies for Challenging Times
- 1. State Advocacy Strategies for Challenging Times
- 2. Technical Support • Having trouble with your audio or web view? • Call WebEx technical support 866-229-3239
- 3. Presenters • Sean Abajian, Campaign Organizer and Online Strategist, SaveAdultEd.org Campaign • Ben Merrion, Advocacy and Policy Chair, DC LEARNs Board of Directors • Eric Nesheim, Executive Director, Minnesota Literacy Council • JoAnn Weinberger, Chair, Public Policy Committee, Pennsylvania Association for Adult Continuing Education (PAACE) and President/Executive Director, Center for Literacy Moderator: Jackie Taylor, COABE President Elect and NCL Advocacy Chair
- 4. Agenda and YOUR Goals Advocacy Successes What’s Changed? Getting Networks Started Strengths & Challenges Aspirations for the Future What are YOUR goals for this session?
- 5. National Coalition for Literacy http://www.national-coalition-literacy.org/index.html
- 6. Advocacy Successes Question 1: What have been your public policy advocacy successes over the years and has your definition of success changed? What have you done differently in recent years to adapt to the changing times?
- 8. PA – Advocacy Resources http://www.paacesite.org/resources/
- 9. PA – Post Card for Learners
- 10. PA – Gov’t Relations Consultant Elected 16 times to public office, never losing an election Borough Committeeman Chester County Commissioner, 3 terms State Senator, 2 terms Republican State Chairman and Member of the National Committee Delegate to 3 National Conventions Presidential Elector in the Electoral College in 1988 Earl M. Baker
- 12. Minnesota ABE Funding Increases 0 10 20 30 40 50 60 1995 2000 2006 2011
- 13. MN — Changing Times Legislative Forum Database More intensive advocacy Hire lobbyists Spend $ to get $ Strong Partners
- 15. L.A.--Rallies
- 18. Getting Started andEvolving WiththeTimes Question 2: How did you get your advocacy network started? How has it evolved? —Adult Learner Advocate, Grand Staircase, Boston State House
- 19. MN – Getting Started http://www.literacyactionnetwork.org/
- 20. L.A. – Getting Started
- 23. PA – Getting Started
- 24. Petition to Support funding for Adult and Family Literacy Background (Preamble): Due to the current economic climate, state revenues for 2009/2010 have fallen far short of expectations, and revenue projections for 2010/2011 are bleak; as a result, your state legislators are considering cuts in funding for adult and family literacy for 2010/2011. Funding cuts would result in fewer learners served and fewer learner transitions to post-secondary education/training and/or the workforce; moreover, any cuts would result in growing unemployment as educators, administrators and support staff would inevitably lose their jobs. Petition: We, the undersigned, call upon the Governor and Pennsylvania state legislators to ensure that the Bureau of Adult Basic and Literacy Education, as an education program and workforce partner, remain funded in 2010/2011 at or very near the 2009/2010 level of funding. I hereby authorize adult education staff to include my name, city, state, zip code, email address, and comments online at gopetition.com onto the above worded petition:
- 25. Strengths Question 3: What are the strengths of your network?
- 26. L.A. – Strengths of Network Student Leaders Volume of Response Collaborations Multiple tactics
- 28. Washington DC -- Strengths
- 29. PA— Network Strengths Advocacy If you are neutral in situations of injustice, you have chosen the side of the oppressor. If an elephant has its foot on the tail of a mouse and you say that you are neutral, the mouse will not appreciate your neutrality. —Desmond Tutu
- 30. PA Pledge – Network Strengths I pledge to support the need for adult basic and family literacy by participating in the following advocacy activities in the next two (2) months: _____Yes, I will contact my state senator and state representative. I will do the following (please check at least one): ______ Invite legislators to visit my program; ______ Invite legislators to graduation or another special event; and/or ______Ask for a meeting in their district offices. NOTE: Your advocating should not contradict the policies of the organization of your employment. If your organization has a policy opposing your communicating with legislators, your letters, emails, or phone calls should be made as a private citizen and not on behalf of your program, and therefore on your own time. As a private citizen, you should voice your opinions. In working with your supervisor, you should try to find out what approval is necessary to invite legislators to visit your program or attend graduation.
- 31. PA – Policy Forum PENNSYLVANIA EDUCATION POLICY FORUM IN HARRISBURG Adult Literacy: A Critical Role In Pennsylvania’s Future Tuesday, May 8, 2012 Breakfast – 8:00 a.m. Program – 8:30 a.m. to 10:30 a.m. Advocacy Training – 10:30 a.m. to 11:00 a.m. Crowne-Plaza Harrisburg-Hershey 23 South Second Street, Harrisburg, PA 17101 Overview of the Issue Will Be Provided By: Ron Cowell, President, The Education Policy and Leadership Center The Following Will Provide Perspectives on the Policies, Impact and Funding That Drive Adult Literacy Programs In PA: Cynthia Burkhart, Ed.D., Executive Director, Lancaster-Lebanon Intermediate Unit 13 Diane Bosak, Executive Director, Pennsylvania Commission for Community Colleges Terri Kaufman, Executive Director, South Central Workforce Development Board JoAnn Weinberger, Chair, Public Policy Committee, PA Association for Adult Continuing Education (PAACE) and President/Executive Director, Center for Literacy Jeff Woodward, Executive Director, Tri-County OIC
- 32. MN — Network Strengths Statewide Reach Long History Startup Funding Strong Literacy Council Department of Education blessing Non-profit Status
- 33. What Lies Ahead? Question 4: What are your aspirations for the future?
- 34. MN — Aspirations for the Future More Expansive Database Sustainable Funding for Network More Local Legislative Interactions Solidify Ties to Workforce and Community and Technical College Systems
- 36. GetInvolved Stay Connected: Blog http://blog.ncladvocacy.org Facebook http://www.facebook.com/NationalCoalitionforLiteracy Twitter: www.twitter.com/NCLAdvocacy www.twitter.com/COABENews Sign Up for Federal Alerts: National Coalition for Literacy http://www.capwiz.com/ncl/mlm/signup/ Commission on Adult Basic Education Join COABE: www.coabe.org
- 37. Contact Us: Jackie Taylor jackie@jataylor.net Sean Abajian saveadultednow@gmail.com Eric Nesheim enesheim@mnliteracy.org JoAnn Weinberger weinberger@centerforliteracy.org Ben Merrion benmerrion@gmail.com …for Joining Us!
Hinweis der Redaktion
- START RECORDING Hi! I’m Jackie Taylor, Advocacy Chair with the National Coalition for Literacy and President Elect with the Commission on Adult Basic Education, known as COABE. Welcome to today’s webinar on Advocacy Strategies for Challenging Times! We are very pleased to have you join us, and we look forward to interacting with you throughout this webinar. All participants are muted upon entry. It’s not that we don’t want to hear from you, we do. But this helps to keep background noise to a minimum. You will have opportunities to ask questions both through chat panel on the right, and also by voice, later in the session. This webinar is being recorded; you’ll have the option to receive a copy of the PPT and handouts at the end of the session. Find the Hand icon beneath the participant panel. This will be used during the webinar. Take a moment to click on it. Click on it again to turn it off. You’ll have opportunities to ask questions, so please keep scratch paper handy and jot them down as you have them. Let’s proceed!
- We’ll hear from each of our guests in the indicated agenda sections. After each section, I’ll take questions and we’ll hear from our guests on your questions. Let’s start by looking at advocacy networking nationally, then in four areas: Pennsylvania, Minnesota, Washington, D.C., and Los Angeles. Keep in mind as you hear strategies that no matter the level at which they are being used, they can be adapted for all levels: local, regional, state, and national. I have coordinated the TN state advocacy network for federal level advocacy for years. Many strategies used at the national level I have adapted at state, regional, and local levels, and vice versa.
- At the National Level: The Coalition is an association of over 30 national organizations concerned about advocating for adult education and literacy at the federal level. In brief, here’s how it works. Through consensus, the Coalition strives to send the same messages from the field to Congress. The Coalition negotiates: Advocacy priorities The “Ask” which is the request we make of legislators Who is key – which Legislators and their aides are most important Timing – when to make the “Ask” Strategies – what nationally coordinated efforts will we use to make the most impact All Coalition Members are invited to develop positions, the message, and Ask. The Coalition sends out alerts on issues where we have consensus. The alerts go to Coalition members and to the field through Capwiz and our new media venues: FB, Twitter, Blog, and SMS. Coalition members mobilize their constituents. Advocates report results back up to national network leaders who in turn share findings with each other through NCL. These results inform Coalition advocacy strategies. National leaders follow up with legislators on the Hill. Let’s look at how this works at other levels.
- Question 1a): What have been your public policy advocacy successes over the years and has your definition of success changed? Question 1b): What have you done differently in recent years to adapt to the changing times? Pennsylvania (3 min) Minnesota (3 min) LA Washington DC (3 min) Let’s take a few questions from participants. First question: Second: NEXT SLIDE
- Next Question: Tell us about your network. How did you get your advocacy network started? How has it evolved? Washington DC (3 min) Pennsylvania (3 min) Minnesota (3 min) Let’s take a few more questions from participants. First question: Second: NEXT SLIDE
- Next Question: What are the strengths of your network? Pennsylvania (3 min) Minnesota (3 min) Washington DC (3 min) Let’s take a few more questions from participants. First question: Second: NEXT SLIDE
- Advocacy is a priority for PAACE so the membership will: Be informed about the major policy and legislative issues at the state and federal level impacting their program. Educate their state and federal legislators on the importance of adult and family literacy. Learn the tools to use in educating their legislators and advocating for the issues of concern to them. Receive support in their advocacy efforts. Become knowledgeable about involving their learners as their best advocates.
- What are your aspirations for the future? Washington DC (1 min) Pennsylvania (1 min) Minnesota (1 min)
- Also join us at COABE for our preconference sessions: [Promote strand]
- Thank you for joining us. Let us know how we can help!