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Play in User Experience

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A presentation I gave at a London IA event around play in User Experience

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Play in User Experience

  1. 1. EA Documentation Guide to documentation and associated principles for Experience Architecture
  2. 2. Play can be used to engage stakeholders, your colleagues to ultimately engage users... ...and make work fun
  3. 3. Fun Helps Play More businesses creativity Solve problems
  4. 4. Play with your stakeholders
  5. 5. Icebreaker Get people up, about and meeting each other
  6. 6. Icebreaker Name …………………………… Scenario question Participant’s answer Autograph Who gives a great massage? (ensure you get one to prove it and rate them out of 5) Tell me a secret about yourself? Who is wearing the most colourful socks? What is your favourite user experience design activity? Whose idea was Windows 7? (not allowed to say Mine) Plan was to run this in session, getting everyone to take a sheet, and get a different signature and answer for each question. This forces networking between stakeholders and gets them warmed up for the play ahead
  7. 7. Future obituary Write an obituary for your product and service in the future. helps you to overcome barriers of the now to talk more about what your solution achieved for people.
  8. 8. Rich pictures
  9. 9. Rich pictures
  10. 10. icture example sketches Sound Smell Feel Emotions d Fashion Events Stakeholders Financial Functionality Content Implementation Systems Activity We gave our participants, stimulus for visualising abstract and more concrete concepts - but they didn’t really need them
  11. 11. Rich pictures for current state, developed by themselves
  12. 12. Rich pictures for future state, developed in groups
  13. 13. An example of a huge circular bit of foam board with magazine clippings from around the room, all pulled together in a rich collage of the future
  14. 14. Create a cereal box proposition What if your product / service was packaged as a cereal box? What would be your key messages? This exercise helps to focus teams, and is very fun - they each have to present boxes after the activity.
  15. 15. Prioritisation
  16. 16. An example of a prioritisation target board, adapted from a MoSCoW target board approach I have used before, but simplified. Simply stick post-its into the different regions, but only one single point can be in the centre
  17. 17. Dot sticking See, only one in the middle
  18. 18. Dot sticking Allocate a certain number of points to each participant and ask them to distribute these points across the ideas / requirements they like
  19. 19. Paired comparison Trade off each requirement against each requirement to see which one trumps the other. you can then develop a weighted priority off the back of it. I think this link tells you something useful on it - http://www.mindtools.com/pages/article/newTED_02.htm
  20. 20. Shhh..... Shed, Shave, Shrink
  21. 21. Set a structure for requirements
  22. 22. Map requirements to structure and prioritise
  23. 23. Price up your requirements
  24. 24. Make little requirement slips EA1 Make icons clearer and 20 large enough to read Unique Requirement title Unit price Used id estimate price
  25. 25. Cluster into groups Enhance user experience Establish greater trust in information Comply with legislation EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read EA1 Make icons clearer and 20 EA1 Make icons clearer and 20 large enough to read large enough to read EA1 Make icons clearer and 20 large enough to read EA1 Make icons clearer and 20 large enough to read EA1 Make icons clearer and 20 large enough to read
  26. 26. Setup your spreadsheet
  27. 27. Make a countdown remix
  28. 28. Setup your room Team 1 Sheetmaster Projector screen Table Facilitator Team 2
  29. 29. Shed at a group level Homepage redesign - 149 Pathway redesign - 396 User testing of new features - 17 Enhancing accessibility and visual clarity - 170 Help and provenance design - 48 Search results enhancements - 43 Feedback redesign - 7 Total 864 Referrals redesign - 14 References enhancements - 20 Target 300
  30. 30. Shed at a group level Homepage redesign - 149 Pathway redesign - 396 User testing of new features - 17 Enhancing accessibility and visual clarity - 170 Help and provenance design - 48 Search results enhancements - 43 Feedback redesign - 7 Total 864 795 Referrals redesign - 14 References enhancements - 20 Target 300
  31. 31. Lay out the slips within groups Total 795 Target 300 Team 2
  32. 32. Shed as many as you can Total 795 484 Target 300 Team 2
  33. 33. Shave according to a threshold Total 484 335 Target 300 Team 2
  34. 34. Shrink according to elasticity EA1 Make icons clearer and 20 15 large enough to read Total 335 287 Target 300
  35. 35. Affinity diagramming
  36. 36. Treat them like kids You need to be the parent in this situation. Get them to turn off their phones. Don’t let them waffle on. Call ‘time’.
  37. 37. Be a clock watcher
  38. 38. Play with your users
  39. 39. Competition Mobile Map of Medicine ballon race
  40. 40. We had a lot of user research activities to conduct with a range of healthcare professionals who quiet frankly were saving lives, rather than helping us with surveys. We needed some way to incentive them to give our research some more weight.
  41. 41. Building on the insight that these people were quite competitive. So we created a game on the logged-in area of the website for the pilot, where participants get a certain number of points for particular activities. It was funny because we had surgeons call us up, telling us that their points weren't registering.
  42. 42. Diary studies Make diary studies rich and engaging, so users participate more. This example pushed forward by Sarah Morris at LBi shows how some nice design touches can help better engage those users.
  43. 43. obscured for confidentiality obscured for confidentiality obscured for confidentiality obscured for con obscured for confidentiality Near the end of the user test, just get the users to build their own homepage with index cards on a bit of foam board. helps to distill their views of what they need.
  44. 44. Paper prototyping ?? Paper prototyping is good - we just don’t do enough of it as an industry. Or at least, I rarely see it in portfolios.
  45. 45. Play with your colleagues
  46. 46. Holy trinity Design Make it look right Architecture Development Make it feel right Make it Work
  47. 47. 6 hats http://www.flickr.com/photos/snow_badger/208264045/
  48. 48. Prototyping ??
  49. 49. ?? Storyboarding
  50. 50. Planning poker http://www.planningpoker.com/
  51. 51. Sketching ??
  52. 52. Sketching ??
  53. 53. Sketching ??
  54. 54. Team building
  55. 55. Team building
  56. 56. Team building
  57. 57. Introduce play into designs
  58. 58. What if a cash machine talked your language?
  59. 59. Cockney cash machine ??
  60. 60. Cockney cash machine ??
  61. 61. Cockney cash machine ??
  62. 62. Cockney cash machine ??
  63. 63. Cockney cash machine ??
  64. 64. Floop ??
  65. 65. Playful error messages
  66. 66. Physical play
  67. 67. Baker tweet http://www.bakertweet.com/
  68. 68. Monome
  69. 69. Physical play
  70. 70. ?? Physical play http://www.youtube.com/watch?v=KuDvCsGbfP4
  71. 71. Hand from above http://www.chrisoshea.org/projects/hand-from-above/#video
  72. 72. Learning more
  73. 73. www.choosenick.com http://www.flickr.com/photos/choosenick/sets/72157622724286892/
  74. 74. http://www.amazon.co.uk/Innovation-Games- Creating-Breakthrough-Products/dp/0321437292/ ref=sr_1_1? ie=UTF8&s=books&qid=1257845026&sr=8-1
  75. 75. http://www.amazon.co.uk/Participatory-Workshops- Sourcebook-Ideas-Activities/dp/1853838632/ref=sr_1_1? ie=UTF8&s=books&qid=1257845101&sr=1-1-spell
  76. 76. http://www.amazon.co.uk/Serious-Creativity-Thinking- Step-step/dp/0887306357/ref=sr_1_2? ie=UTF8&s=books&qid=1257845344&sr=1-2

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