This pdf is made by http://www.content-writing-india.com/ generating the ideas for press release writing.

1. By http://www.content-writing-india.com

2. What is Press Release ?
• Press Release Writing is done to increase traffic
over the web.
• It is an announcement of a newly launched
business website.
• It is written in third person.

4. Common Press Release Writing Tips
 Must write the Headline.
 Clear Communication of “5 Ws & H”.
 Insertion of Font & White Space.
 Must include Company Information.

5. Must write the Headline
• Headlines must be in brief and up to the point.
• Must be written in Bold.
• First word of the headline must be in capitalized
form.
• It must be framed with keywords.

6. Clear Communication of “5 Ws & H”
• Who,Where,Why,What,When: these five words
must give the reader the entire information.
• It must be short and up to the point.
• It should be no more than three pages.
• More newsworthy, better chance of being
selected.

7. Insertion of Font & White Space
• Must eave half inch margins.
• 10 point font size must be used.
• Must have spaces between paragraphs and
headlines.

8. Must include Company Information
• Company must be mentioned in the news article.
• First give the company title.
• After the title use a paragraph in describing the
company.
• At the end give the URL of the company.

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