Idea Generation for Production

1. Ideas for Production
Jamie Mellors

2. Idea 1
My first idea is a way of representing the amount of horses deaths in the
grand national using professional athletes. Showing an image of a famous
sports team with gaps between each athlete. The way these death can be
represented can be done in a number of ways. My first idea is to display a
full team photo with one or two players missing, these two player will
appear semi-opaque. This method will be very effective although it will
mean recreating the background behind the players which would be
challenging. Secondly i can attempt to cover up where the players stood
using grave stones or ghosts this would mean that the poster will look a
great deal less professional although it would mean an opportunity to stylise
the image more maybe rotoscope the entire thing as to allow the
gravestones/ghosts to appear consistent with the rest of the aesthetics.

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Statistic presented here Satistic presented here Satistic presented here

5. Idea 2
To gain more of a sympathetic approach my second idea
involves famous horses from films, books, animation,
television etc... The images on the posters will display them
in different states based on the fact the poster is trying to
convey. For example if a fact relating to broken legs caused
by the sport then the image will mirror this. This idea might
be too graphic, pursuing this idea will mean that the posters
should be kept away from children meaning that a large
amount of public places are out of bounds. Places such as
swimming pools, sports centres, cinemas etc..

7. Idea 2 extended
As there is a significant lack of famous and beloved horses in media, I have evolved my idea to inco

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9. Idea 3
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My final idea is a timeline of a race horses life over the average 6 years that they live for. The poster will be m
To accompany the image I intend to link facts with the five different stages of the animals life. I will create five

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Example text
Logo
Fact displayed here
Timeline will range from years 1-6