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PEDRO
GONZALES
STRATEGIES
Instead of doing the traditional “buy one get one free”
promotion, Toms Shoes built a strong customer
following and reputation for giving back by giving away
a free pair of shoes to someone in need for every shoe
purchase made by their customers.
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Asunto

  • 2.
  • 3. Instead of doing the traditional “buy one get one free” promotion, Toms Shoes built a strong customer following and reputation for giving back by giving away a free pair of shoes to someone in need for every shoe purchase made by their customers.