This document analyzes and summarizes several baseball-themed advertisements. It discusses the target audiences, attention-grabbing elements, visual and audio components, language aspects, and persuasive techniques used in each ad. The ads are aimed at Rockies fans, families attending games, and all-star game viewers. Elements like American flags, players interacting with fans, songs, and scenes of baseball games and families are used to catch attention. Repetition of songs and emotional appeals to tradition or family time increase persuasiveness.
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DML Comercials
1. My favorite Ads
By Jacie Tapparo –
Tulowitzki-Blackmon
Friedrich-Pacheco-
Manning
Period 1
2.
3. Target audience- Rockies fans
Attention catcher- the American flag and
Rockies players
Visual: American flag and Rockies players
Language- Rockies players talking to fans
There is no non-linguistic audio components
Persuasive Techniques- emotional because you want to
support the Rockies and America
4.
5. Target Audience- Baseball fans, people old enough to
buy a car and drive
Attention catcher- The song
Visual components- kids playing baseball, Justin
Verlander, and Prince Fielder
Language components: the song repeats itself and gets
stuck in your head
Non linguistic audio components- crack of the bat and
fans cheering
Persuasive techniques- repetition- they sing the song
over and over again and it get stuck in your head
6.
7. Target audience- baseball fans and parents
Attention catcher- all of the kids spending time with
their families at a baseball game
Visual components- kids bonding with their parents at
a baseball game
Language components- the song singing “I hope this
gets to you” over and over
Non linguistic components- the crack of the bat
Persuasive Techniques- emotional because it makes
you want to take your kid out to the ball park
8.
9. All Star Game
Target Audience- baseball and Yankees fans
Attention catcher- the music and the traveling rafters, and the words
“baseballs greatest players take the field for the last midsummer
classic ever at Yankee Stadium”
Visual components- Rafters traveling around New York and people
staring
Language components- the song “Lazy Eye”, a very catchy song
Non- linguistic audio components- the announcer talking about the
last mid summer classic ever at Yankee Stadium
Persuasive techniques- emotional because they say it the last all star
game “ever” held there and also intense because they make you feel
like a tradition is ending
10. The end- sorry that they are
all baseball related
Credits:
Pictures are from:
my own phone, arthosslergm.com, baseball-almanac.com, singleparents.about.com
and all videos are from YouTube