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@GA_CHICAGO | GENERALASSEMB.LY
GENERAL ASSEMBLY + IXDA CHICAGO PRESENT: 

Coming up at GA:
 Event
Donuts+Design
Part-time
User
Experience
Design




LEVEL UP + TRANSITION TO UX
Full-time
User
Experience
Design
Mar 5-May 7 Apr 18-Jun 24
Feb 25
8:30-9:30am
Interaction Designers strive to create meaningful relationships between people and the
products and services that they use, from computers to mobile devices to appliances and
beyond. IxDA intends to improve the human condition by advancing the discipline of
Interaction Design. We rely on individual initiative, contribution, sharing and self-
organization as the primary means for us to achieve our goals.
@ixdachicago
IxDA is a network dedicated to the
professional practice of Interaction Design
1"
Tonight’s IxDA Event !
!
!
!
!
!
is sponsored and hosted by…!
2"
Level Up and Transition to UX
3"
Annual Conference!
Announcements & Upcoming Local Events!
4"
UX Strategy Chicago & UX Book Club
"UX Strategy" Chicago Book Launch with Jaime Levy
Up until now, the practice of UX Strategy has been overrun by highfalutin
propaganda and no practical guide that explained the strategic techniques as
an easy-to-apply methodology. That's why Jaime says she wrote her book
UX Strategy. Come on down for this book party/talk and challenge the author
with the your hard questions. She's truly thrilled to meet so many other UX
Strategists all in one place. There will be a book raffle, O'Reilly Media swag,
as well as books for sale for $25 (even less than on Amazon).
http://www.meetup.com/UXSCHICAGO/events/228201429/
Wednesday February 10, 2016 6:30pm-8:00pm
Capital One
77 W Wacker Dr. 22nd Floor
Chicago, IL
Announcements & Upcoming Local Events!
5"
Chicago Lean Startup
Getting Lean and Mean – Why & How to Use Lean Startup Methods
Come hear the Lean Startup Circle's Todd Wyder discuss his over 20 years of experience
in building lean startups and the reasons why those tools are so effective.
No business idea survives its first interaction with customers, and that is exactly why lean
startup methods are valuable to evolve a concept. Todd will discuss those issues
including how to properly match solutions to market problems, interacting with initial
customers, developing a Minimum Viable Product to prove the concept.
So join us on the 18th for some great lean startup discussions, beer, and some tasty
wraps from Square Roots Kitchen.
Tickets: $10 – includes pizza, beer & drinks
http://www.meetup.com/ChicagoLeanStartup/events/228239566/
Thursday February 18, 2016 5:30pm
VentureSHOT
744 N Wells Street
Chicago, IL
Announcements & Upcoming Local Events!
6"
The Information Architecture Institute
World IA Day 2016
http://www.2016.worldiaday.org/location/chicago-illinois-united-states
Saturday February 20, 9:30 am – 6 pm
FCB
John Hancock Tower
875 N. Michigan Ave, Chicago
20th Floor
Our Community!
7"
Join our online community!!

www.IxDAChicago.org

www.facebook.com/IxDA.Chicago

Twitter: @ixdachicago

Email: chicago-local@ixda.org
Our Community!
Your IxDA Chicago Local Leaders"
8"
Edward
Stojakovic
James
Martin
Golli
Hashemian

Lon
Taylor

Irena
Svidovsky

Sam
Dietz

Sam 
Spicer
Jayne
Spottswood

Richard 
Verne

Nicole
Love
Announcements & Upcoming Local Events!
9"
IxDA, March Event
Emerging Technologies – How Companies Are Leveraging
Instagram and Other Platforms to Enhance User Experience
Head to the IxDA site for more details to be posted soon!
http://www.ixdachicago.org
Wednesday March 2, 2016 6:00pm
Razorfish
222 Merchandise Mart Plaza
Suite 1200
Chicago, IL 60654
Tonight’s Event!!
Level Up and Transition to UX
User experience (UX) is one of the most interesting, quickly emerging fields, with a
promising job landscape and a keen interest from business groups.
Tonight you'll hear from local industry leaders on everything from leveling-up in your
current UX/UI role, to transitioning to UX/UI from another role, to getting started in the
field.
Moderator
Mark Baldino - Co-Founder, Fuzzy Math
Expert Panelists:
Danyell Jones - UX Architect, kCura
Pradeep Nayar - User Experience Director, Allstate
Jennifer Hegener - IT Recruiting Practice Lead, Palace Gate Corporation
Neha Biggs - User Experience Research Manager, Grainger
10"
Co-Founder, Fuzzy Math
@FuzzyMath
MARK BALDINO
IT Recruiting Practice Lead, Palace Gate Corporation
@Chi_Recruiter
JENNIFER HEGENER
JENNIFER HEGENER
WHAT I LOOK FOR IN UX TALENT:
•Current, succinct portfolio including wireframes
•Error free resumé
•Articulate
3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL:
JENNIFER HEGENER
•Out of the box thinker
•Attention to detail
•Collaborative
RECOMMENDED RESOURCES:
JENNIFER HEGENER

•NETWORK!
•www.LinkedIn.com
•Example Groups
•IxDA Chicago
•UX Professionals
•User Experience Jobs
•How to Ace a Job Interview: A Visual Guide to Landing
a New Job
Independent Consultant, UX Research
NEHA BIGGS
Virgin America
www.virginamerica.com
NEHA BIGGS

AN EXAMPLE OF AWESOME UX WORK:
4 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL:
NEHA BIGGS
•Insatiable curiosity
•Balancing great design with business goals
•Storytelling
•Flexibility
RECOMMENDED RESOURCES:
NEHA BIGGS

•Books: Measuring the User Experience
•Blogs: Smashing Magazine, 52 weeks of UX
•Virtual Course: Design Thinking @ Stanford
dschool
•UX Bootcamp: Bentley University
UX Architect, kCura
@kCura
DANYELL JONES

Uber
www.Uber.com
DANYELL JONES

AN EXAMPLE OF AWESOME UX WORK:
3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL:
DANYELL JONES

•Personality
•Willingness to Learn
•Passion
RECOMMENDED RESOURCES:
DANYELL JONES

•Groups
•Conferences
•Your UX department
•Blogs
•School
User Experience Director, Allstate
@DesignOnMyMind
PRADEEP NAYAR
UX: Pivotal Labs
http://pivotal.io/labs
PRADEEP NAYAR

AN EXAMPLE OF AWESOME UX WORK:
3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL:
PRADEEP NAYAR
•Ability to quickly adjust and adapt to changing situations
•Unquenchable quest for knowledge & asking why
•Attention to detail in design & metrics
RECOMMENDED RESOURCES:
PRADEEP NAYAR

•Books, books, & more books. Rosenfeld Media & Safari books
•SafariBooksOnline (video & audio books),UIE’s All You Can Learn
Library (videos), lynda.com
•Oline sites: SmashingMagazine.com, UXMatters.com,
boxesandarrows.com, and medium.com
•Local Meetups
•School/Training: General Assembly, Designation, Bloc, Skillshare,
DePaul, IIT ID
#LEARNATGA
WIFI:SPACE PASSWORD:W0RK5PAC3 (W-ZERO-R5PAC3)
•Mark from @FuzzyMath
•Jennifer @Chi_Recruiter
•Pradeep @DesignOnMyMind
•Danyell from @kCura
•Neha UX Researcher
•IxDA @IxDAChicago
•General Assembly @GA_Chicago

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Transition to UX: Panel of Local UX Leaders Hosted by IxDA Chicago and General Assembly

  • 1. @GA_CHICAGO | GENERALASSEMB.LY GENERAL ASSEMBLY + IXDA CHICAGO PRESENT: 
 Coming up at GA:
 Event Donuts+Design Part-time User Experience Design 
 
 LEVEL UP + TRANSITION TO UX Full-time User Experience Design Mar 5-May 7 Apr 18-Jun 24 Feb 25 8:30-9:30am
  • 2. Interaction Designers strive to create meaningful relationships between people and the products and services that they use, from computers to mobile devices to appliances and beyond. IxDA intends to improve the human condition by advancing the discipline of Interaction Design. We rely on individual initiative, contribution, sharing and self- organization as the primary means for us to achieve our goals. @ixdachicago IxDA is a network dedicated to the professional practice of Interaction Design 1"
  • 3. Tonight’s IxDA Event ! ! ! ! ! ! is sponsored and hosted by…! 2" Level Up and Transition to UX
  • 5. Announcements & Upcoming Local Events! 4" UX Strategy Chicago & UX Book Club "UX Strategy" Chicago Book Launch with Jaime Levy Up until now, the practice of UX Strategy has been overrun by highfalutin propaganda and no practical guide that explained the strategic techniques as an easy-to-apply methodology. That's why Jaime says she wrote her book UX Strategy. Come on down for this book party/talk and challenge the author with the your hard questions. She's truly thrilled to meet so many other UX Strategists all in one place. There will be a book raffle, O'Reilly Media swag, as well as books for sale for $25 (even less than on Amazon). http://www.meetup.com/UXSCHICAGO/events/228201429/ Wednesday February 10, 2016 6:30pm-8:00pm Capital One 77 W Wacker Dr. 22nd Floor Chicago, IL
  • 6. Announcements & Upcoming Local Events! 5" Chicago Lean Startup Getting Lean and Mean – Why & How to Use Lean Startup Methods Come hear the Lean Startup Circle's Todd Wyder discuss his over 20 years of experience in building lean startups and the reasons why those tools are so effective. No business idea survives its first interaction with customers, and that is exactly why lean startup methods are valuable to evolve a concept. Todd will discuss those issues including how to properly match solutions to market problems, interacting with initial customers, developing a Minimum Viable Product to prove the concept. So join us on the 18th for some great lean startup discussions, beer, and some tasty wraps from Square Roots Kitchen. Tickets: $10 – includes pizza, beer & drinks http://www.meetup.com/ChicagoLeanStartup/events/228239566/ Thursday February 18, 2016 5:30pm VentureSHOT 744 N Wells Street Chicago, IL
  • 7. Announcements & Upcoming Local Events! 6" The Information Architecture Institute World IA Day 2016 http://www.2016.worldiaday.org/location/chicago-illinois-united-states Saturday February 20, 9:30 am – 6 pm FCB John Hancock Tower 875 N. Michigan Ave, Chicago 20th Floor
  • 8. Our Community! 7" Join our online community!! www.IxDAChicago.org www.facebook.com/IxDA.Chicago Twitter: @ixdachicago Email: chicago-local@ixda.org
  • 9. Our Community! Your IxDA Chicago Local Leaders" 8" Edward Stojakovic James Martin Golli Hashemian Lon Taylor Irena Svidovsky Sam Dietz Sam Spicer Jayne Spottswood Richard Verne Nicole Love
  • 10. Announcements & Upcoming Local Events! 9" IxDA, March Event Emerging Technologies – How Companies Are Leveraging Instagram and Other Platforms to Enhance User Experience Head to the IxDA site for more details to be posted soon! http://www.ixdachicago.org Wednesday March 2, 2016 6:00pm Razorfish 222 Merchandise Mart Plaza Suite 1200 Chicago, IL 60654
  • 11. Tonight’s Event!! Level Up and Transition to UX User experience (UX) is one of the most interesting, quickly emerging fields, with a promising job landscape and a keen interest from business groups. Tonight you'll hear from local industry leaders on everything from leveling-up in your current UX/UI role, to transitioning to UX/UI from another role, to getting started in the field. Moderator Mark Baldino - Co-Founder, Fuzzy Math Expert Panelists: Danyell Jones - UX Architect, kCura Pradeep Nayar - User Experience Director, Allstate Jennifer Hegener - IT Recruiting Practice Lead, Palace Gate Corporation Neha Biggs - User Experience Research Manager, Grainger 10"
  • 13. IT Recruiting Practice Lead, Palace Gate Corporation @Chi_Recruiter JENNIFER HEGENER
  • 14. JENNIFER HEGENER WHAT I LOOK FOR IN UX TALENT: •Current, succinct portfolio including wireframes •Error free resumé •Articulate
  • 15. 3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL: JENNIFER HEGENER •Out of the box thinker •Attention to detail •Collaborative
  • 16. RECOMMENDED RESOURCES: JENNIFER HEGENER
 •NETWORK! •www.LinkedIn.com •Example Groups •IxDA Chicago •UX Professionals •User Experience Jobs •How to Ace a Job Interview: A Visual Guide to Landing a New Job
  • 17. Independent Consultant, UX Research NEHA BIGGS
  • 19. 4 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL: NEHA BIGGS •Insatiable curiosity •Balancing great design with business goals •Storytelling •Flexibility
  • 20. RECOMMENDED RESOURCES: NEHA BIGGS
 •Books: Measuring the User Experience •Blogs: Smashing Magazine, 52 weeks of UX •Virtual Course: Design Thinking @ Stanford dschool •UX Bootcamp: Bentley University
  • 23. 3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL: DANYELL JONES
 •Personality •Willingness to Learn •Passion
  • 25. User Experience Director, Allstate @DesignOnMyMind PRADEEP NAYAR
  • 26. UX: Pivotal Labs http://pivotal.io/labs PRADEEP NAYAR
 AN EXAMPLE OF AWESOME UX WORK:
  • 27. 3 ATTRIBUTES IMPORTANT TO A UX PROFESSIONAL: PRADEEP NAYAR •Ability to quickly adjust and adapt to changing situations •Unquenchable quest for knowledge & asking why •Attention to detail in design & metrics
  • 28. RECOMMENDED RESOURCES: PRADEEP NAYAR
 •Books, books, & more books. Rosenfeld Media & Safari books •SafariBooksOnline (video & audio books),UIE’s All You Can Learn Library (videos), lynda.com •Oline sites: SmashingMagazine.com, UXMatters.com, boxesandarrows.com, and medium.com •Local Meetups •School/Training: General Assembly, Designation, Bloc, Skillshare, DePaul, IIT ID
  • 29. #LEARNATGA WIFI:SPACE PASSWORD:W0RK5PAC3 (W-ZERO-R5PAC3) •Mark from @FuzzyMath •Jennifer @Chi_Recruiter •Pradeep @DesignOnMyMind •Danyell from @kCura •Neha UX Researcher •IxDA @IxDAChicago •General Assembly @GA_Chicago