Presentation about bussiness letter.

2. TOPIC
BUSINESS LETTER

3. WE WILL DISCUSS
• WHAT?
• WHY?
• HOW?
• TYPES

4. WHAT IS BUSINESS LETTER?
DEFINITION
• A BUSINESS LETTER IS USUALLY A LETTER FROM ONE COMPANY TO ANOTHER,
OR BETWEEN SUCH ORGANIZATIONS AND THEIR CUSTOMERS, CLIENTS AND
OTHER EXTERNAL PARTIES. THE OVERALL STYLE OF LETTER DEPENDS ON THE
RELATIONSHIP BETWEEN THE PARTIES CONCERNED.

5. COMPONENTS
•HEADING
•INSIDE ADDRESS
•GREETING
•BODY
•COMPLIMENTARY CLOSE
•SIGNATURE LINE

6. WHY?
MIRANDA BROOKINS,
DEMAND MEDIA
SHE SAID, “EVEN WITH THE POPULARITY OF
EMAILAND INSTANT MESSAGING AS FORMS OF
WRITTEN COMMUNICATION, COMPANY
EXECUTIVES STILL USE BUSINESS LETTERS”

7. WHY?
• DIFFERENCE BETWEEN BUSINESS LETTER AND MEMOS
• MAILED COMMUNICATIONS
• PRIVACY

8. HOW TO WRITE A BUSINESS LETTER

9. KEEP IN MIND
• BUSINESS WRITING IS DIFFERENT
• PRONOUNS AND ACTIVE VERSUS PASSIVE VOICE
• FOCUS AND SPECIFICITY
• WHERE TO BEGIN

10. FORMAT OF A BUSINESS LETTER
TWO MAIN FORMATS
• BLOCK FORM
• INDENTED FORM

11. BLOCK FORMAT

12. BLOCK FORMAT

13. INDENTATION FORMATS
• BUSINESS LETTERS CONFORM TO GENERALLY ONE OF SIX INDENTATION
FORMATS
• STANDARD
• OPEN
• SEMI-BLOCK
• MODIFIED BLOCK
• MODIFIED SEMI-BLOCK

14. INDENTATION FORMATS

15. LETS WRITE A BUSINESS LETTER

16. BUSINESS LETTER
IT CONSISTS OF 4 PARTS
• BEGINNING THE LETTER
• COMPOSING THE BODY
• CLOSING THE LETTER
• FINALIZING THE LETTER

17. 1. BEGINNING THE LETTER:

18. I. KNOW THE FORMAT

19. II. INCLUDE INFORMATION ABOUT YOUR
COMPANY

20. III. INCLUDE THE DATE

21. IV. ADD THE RECIPIENT'S INFORMATION

22. V. CHOOSE A SALUTATION

23. 2. COMPOSING THE BODY

24. I. STRIKE THE RIGHT TONE

25. II. WRITE CLEARLY AND CONCISELY

26. III. BE CONVERSATIONAL WHEN
APPROPRIATE

27. IV. BE COURTEOUS

28. V. WRAP IT UP

29. 3. CLOSING THE LETTER

30. I. CHOOSE A CLOSING

31. II. SIGN THE LETTER

32. III. INCLUDE YOUR TYPED NAME AND
CONTACT INFORMATION

33. IV. IF NECESSARY, INCLUDE "ENCLOSURES."

34. 4. FINALIZING THE LETTER

35. I. EDIT THE LETTER

36. II. POST THE LETTER

37. TYPES OF BUSINESS LETTER

38. TYPES OF BUSINESS LETTER
• SALES LETTERS
• ORDER LETTERS
• COMPLAINT LETTERS
• ADJUSTMENT LETTERS
• INQUIRY LETTERS

39. TYPES OF BUSINESS LETTER
• FOLLOW-UP LETTER
• LETTERS OF RECOMMENDATION
• ACKNOWLEDGMENT LETTERS
• COVER LETTER
• LETTERS OF RESIGNATION

40. ANY QUESTION