7 ways to know what your users really think

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Iris Shoor

Marketing

Guerilla Product
When the users are not there yet…

Keep it personal
• Make them feel they’re speaking to a real person
• Personal signature
• Specific industry

One ‘call to action’
Ask specifically for what you need, don’t
try to it cover up
Why now?

Tell users why they’re asked to fill out
the survey

How to ask questions
Many users don’t remember exactly what you do or certain features
“How likely would you be to enroll in CookieDirect?”
VS
“CookieDirect is a baked goods delivery service that sends fresh
baked cookies straight to your door every Monday night. How likely
would you be to enroll in CookieDirect?”

Using giveaways/
discounts to get feedback

Thanks!
Iris.shoor@takipi.com
@irisshoor
www.startupmoon.com
Ophir.primat@takipi.com

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7 ways to know what your users really think

1. Hi

5. Guerilla Product When the users are not there yet…

6. Getting more responses from users

7. Best subject lines

10.

11.

12.

13. The shorter the better

14.

15. Best emails

16. Keep it personal • Make them feel they’re speaking to a real person • Personal signature • Specific industry

17.

18.

19. Groovehq.com/blog

20.

21.

22. Intercom.io

23. Cold emails

24.

25.

26.

27.

28. One ‘call to action’ Ask specifically for what you need, don’t try to it cover up Why now?

29. online surveys

30.

31.

32. Tell users why they’re asked to fill out the survey

33. How to ask questions Many users don’t remember exactly what you do or certain features “How likely would you be to enroll in CookieDirect?” VS “CookieDirect is a baked goods delivery service that sends fresh baked cookies straight to your door every Monday night. How likely would you be to enroll in CookieDirect?”

34. How to ask questions Use open questions

35.

36. online chat

37.

38. Using giveaways/ discounts to get feedback

39.

40.

41.

42. Thanks! Iris.shoor@takipi.com @irisshoor www.startupmoon.com Ophir.primat@takipi.com