The Most Established Event Delivering Value to the Australasian Service Industry What’s new for the 3rd annual event in 2011? Leading National and International Case Studies – Get the best perspective for your business needs from first-rate organisations around the globe Interactive Roundtables and Panel Sessions – Gain the maximum value Engaging Exhibition featuring product launches, demos and technology showcases Maturity specific streams enabling you to benchmark your business and hear from others in a similar position Wide Range of Industries – Allowing you to network with not only your peers but also share best practice across all industries For more information, visit www.fsmaustralia.com.au or call +61 2 9229 1000.

1. The 3rd Annual Australasian
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Field Service and Workforce Mobility Conference
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Field Service Management
2 0 11
www.fsmaustralia.com.au
 Allan MacMaster,
Project Manager,
Key Topics Featured Transformation Team,
SCOTTISH WATER, UK
at FSM2011  Matt Allington,
Global Business Process Lead
 Leveraging Successful Field Service – Mobile Customer Management,
Management as a competitive THE COCA-COLA COMPANY
advantage
 Doug Wilson,
 Building a successful business case Chief Information Officer,
THE NEW ZEALAND
 Customer Service and the from of FSM
AUTOMOBILE ASSOCIATION
 Organisational and cultural change
 Darryl Steven,
management
Group Manager Energy
 FSM Optimisation – Ensuring you get Transformation,
the most of what you have ENERGEx AUSTRALIA
 Complex scheduling and time sheeting  Superintendent Lance Martin APM,
Program Manager, Communications
 The role of GPS and GIS Infrastructure / IT Program Delivery,
WESTERN AUSTRALIA POLICE
 Staff training and solution deployment
 Peter McDonald,
Programme Director
- Mobile Computing,
VICTORIAN POLICE
 Matthew Taylor,
Chief Information Officer,
INTERNATIONAL ENERGY
SERVICES
 Geoff Reid,
Group Computer Services Manager,
BUNZL AUSTRALASIA
Focus Day & Workshops: 22 & 23 March 2011  Andrew Faid,
Conference: 23 - 24 March 2011 Information Systems Manager FBNZ,
Venue: Australian Technology Park, Sydney FONTERRA ANZ
Organised by: Researched & developed by:  Graeme Fairley,
Senior Project Manager,
WESTERN POWER
Associate Partners: Event Partner: Featured Partners: Exhibitors: Supported by:
Endorsed by:
We Manage Mobility

2. The 3rd Annual Australasian
 HOWCASE real implementation case studies
S
Field Service and Workforce Mobility Conference
Dear Colleague, Field Service Management
providing an effective roadmap for you to mitigate
2 0 11
against potential roadblocks, overcome challenges
With increased pressure to boost worker productivity, of integration, culture change and adoption to
reduce paper and improve customer experience it realise enhanced field services.
has become business critical to manage work in the
field in a proactive and efficient way. Currently, we are all  VALUATE the latest mobility applications,
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striving to achieve greater visibility on their sales and field business software and tracking solutions that
force operations to ensure better financial outcomes and are delivering value to both your peers and your
customer service delivery. competitors!
If you are currently looking at how to streamline your BENCHMARK with a broad range of organisations

operations, realise cost savings, and deliver world-class to better understand service industry KPIs and
service in the field then FSM 2011 is the event for you. performance levels that can inform your knowledge
and assessment of your key result areas
As Australasia’s most established event, the summit will
cater for the needs of both the traditional field service
disciplines and those beginning to embrace mobile working. “FSM is an important forum to
benchmark industry progress”
We will have in attendance representatives from across
many sectors including utilities, retail, and transport, Tony Thornton, National Service Manager RHEEM
health, government and emergency services. Leading
organisations will discuss the growing productivity and
efficiency benefits they are realising from their service
What’s new for the 3rd annual event in 2011?
management strategies, enhanced scheduling, data 
capture and technology investment. Leading National and International
Case Studies - Get the best perspective for your business
Successful FSM is no longer a nice to have, it is a business needs from first-rate organisations around the globe
necessity. As a result, the role of the service manager in
 Interactive Roundtables and Panel Sessions
now more important than ever. - Gain the maximum value
Hear how organisations are developing their service  ngaging Exhibition featuring product launches, demos
E
capabilities and put your programme on the right path. and technology showcases
We look forward to seeing you next March!  aturity specific streams enabling you to benchmark
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your business and hear from others in a similar position
Kind regards,  ide Range of Industries - Allowing you to network with
W
not only your peers but also share best practice across all
industries
For More Details on the Event Please Visit:
Jason Hulme
Division Director, IQPC Australia www.FSMaustralia.com.au
The Conference Program
The 2011 agenda features a combination of leading national and international case studies. The
structure is a combination of presentations, roundtable discussions and interactive sessions that
allow you to be more hands on.
With the event in its third year we are committed to ensuring we continue to deliver first class value
for our attendees. To reflect this we have incorporated service optimisation maturity themes and are
catering to those eager for both sales and field force improvement strategies.
Clearly the challenges of culture change and legacy systems remain in the pursuit of
enhanced field services. In 2010 over a quarter of the audience recorded
that they hadn’t yet realised benefits from their recent mobile technology
adoption. Despite the initial investment the culture change and ability
to extract the full value from the technology is clearly hindering many
organisations.
We have dedicated sessions tackling the issues involved in
culture change and gaining senior management support for
initial or second generation service improvements.

3. Conference Day One Wednesday 23rd March 2011
Welcome Remarks from the Chair 10.00 CASE STUDY: Reducing Costs and Increase Client Satisfaction:
Uncovering both the Tangible and Intangible benefits of successful FSM
KEYNOTE SESSIONS • Who is the customer
Advancing Field Service operations and delivery
• What are the drivers for change and how are they aligned to what customers
9.00 INTERNATIONAL KEYNOTE PRESENTATION: The evolution of Field want
Service Optimisation that transformed Customer Service Delivery • How to do more for less and still improve service
• overcoming the cultural & behavioural challenges when implementing mobile • How the simple use of electronic data can lead to improvement objectives
/ scheduling solutions • How to measure success and maintain the focus
• Implementing and utilising technology to dramatically reduce service delivery Darryl Steven, group Manager Energy Transformation, Energex Australia
cost and eliminating repeat visits 10.30 Building Cost Justification and its Correlating Technology Options
• Creating a benefits realisation framework to make sure you get the most out Featuring first-hand customer examples of how technology has been deployed
of your investment in different organisations and the benefits that have been realised through a
• Increasing operational visibility by eliminating handwritten errors and more range of technologies
effective field data capture Mary Brittain-White, Chief Executive officer, Retriever Communications
Allan MacMaster, Project Manager, Transformation Team, Scottish Water, UK
9.30 PRESENTATION: Using Workforce Management Technology and Process TECHNOLOGY SOLUTIONS AND INNOVATION SHOWCASE
Improvements to Enhance the Customer Experience demonstrations of the hottest technologies and solutions in field mobility, coupled
• developing a tailored system to support field service staff with advice on how you can best leverage them in your own organisation. during
• Refining scheduling procedures to move towards shorter customer this session you will have access to the very latest in force automation, service
appointment windows management software provided by Australia’s leading technology solutions experts
• Providing phone and web touch-points to customers to ensure they are kept accompanied by their clients who have already realised the business value.
updated
• Reducing costs whilst maintaining a high quality service Coffee and Networking Opportunity Break
Matt Allington, global Business Process lead – Mobile Customer
Management, The Coca-Cola Company TECHNOLOGY SHOWCASE: Proudly Hosted by Panasonic
STREAM A Service Optimisation Fundamentals STREAM B Driving Performance and Innovation
12.00 FACILITATED SESSION: Identifying your Business Needs to Ensure a 12.00 IMPLEMENTATION UPDATE SESSION: Analysing Developments and
Successful Mobility Roll-Out Advancements 12 Months On – From Implementation to Upgrade/
This session is a platform for peers to benchmark their existing operations Expansion
in an interactive learning environment. This benchmarking opportunity will leading speakers from FSM’10 will be invited back to provide their view on
provide you with practical advice, insights into recent mobility projects, and how their second/third generation mobility programmes are progressing. This
the techniques to help you: is a great opportunity to quiz experienced practitioners who have developed
• Plan and design the mobility and field service platform that is right for your the skill-set to drive forward their service operations and are ready to share
organisation their insights with you on:
• Implement new work processes that will streamline your operations • The impact of fast evolving technology and its value to the area of field
• Secure buy-in and oversee change to ensure success in your field service services
optimisation project • lessons learnt to date on the service excellence journey
Donal Maguire, Sales & operations director - new Zealand, Aristocrat • Areas to be mindful of and strategies to move forward your mobility projects
Technologies NZ to second/third generation initiatives
12.30 PRESENTATION: Paperless Supply Chains - Is it Time? Kate Bradshaw, Team Manager Field Systems, Yarra Valley Water
Peter McDonald, Programme director- Mobile Computing, Victorian Police
• Why is paper used in supply chains?
• Why won’t it go away? 12.30 LEVERAGING MAxIMUM VALUE PRESENTATION: Building on Current
• does mobile technology now have the answer? Field Service Management Systems to Stay Ahead of the Curve and
• Could we, should we, will we make it happen? Maximise Competitive Advantage
Murray Fane, director- Business Services, CHEP • Exploring new functionality enabled by advances in technology
• Ensuring your organisation keeps up with the changing demands being
placed on workers in the field
• Aligning field service solutions to the organisational business plan and
strategic goals
Lunch and Networking Opportunity Break
OPERATIONAL EFFICIENCY IN SERVICE DELIVERY OPERATIONAL EFFICIENCY IN SERVICE DELIVERY
STREAM A Field Service Automation STREAM B: Utilities Interactive
2.00 GOVERNMENT PRESENTATION: Securing Funding for Mobility Projects – 2.00 BENCHMARKING AND KPIs: Meeting Audit Requirements and Producing
A Government Perspective Better, More Accurate Data; Mobile Workforce - Implementation for Faults
• Senior executive engagement with government and corporate marketing and Beyond
strategies order to secure funding • leveraging mobile technology for fault management in an electrical network
• linking to all of agency initiatives, the defined key performance indicators utility;
and alignment to broader government objectives including safer • The leap in benefits provide by integrated mobile gIS - in field, in the control
communities and innovation in government room and for the asset manager
• Assessing government trends and identifying opportunities and pressure • Beyond faults, progressing field force automation to planned work.
points • Comparing a mobile fault solution to mobility for planned work
Greg Italiano, Executive director, Western Australia Police Graeme Fairley, Senior Project Manager, Western Power
2.30 CASE STUDY PRESENTATION: Developing a Robust Technology Platform 2.30 BENCHMARKING AND KPIs: Smart Service and Practical Advice on Large
for the Roll-out of Scheduling and Mobile Technology Solutions to Scale Mobility Deployments
Support Mobility in Emergency Services • optimising resources to maximise revenues, customer satisfaction and
• Staying on track- from concept through to technology choices retention
• Undertaking process reviews to ensure maximum success from your • Harnessing technology as the key enablers of superior field service
implementation project • Scheduling- getting the technology to work for you!
• Achieving technology standardisation to prepare for project go-live • Reducing operating cost
• Business and technical considerations for success • doing more with less
Todd Cottee, Ag Communications Centre Manager, ACT Emergency Kate Bradshaw, Team Manager Field Systems, Yarra Valley Water
Services Agency
Coffee and Networking Opportunity Break 4.30 Presentation: Moving from Voice to Data: Is there a Place for Both?
TECHNOLOGY SHOWCASE: Proudly Hosted by Datalogic • Radio and telephony have long established roles in field communications,
in rapid response and in service delivery. Is information technology
DELIVERING ExCEPTIONAL CUSTOMER SERVICE - superseding them, or simply adding to the mix?
ExCEEDING SERVICE LEVELS • What is the impact of this change - on people, processes, technology and
cost
4.00 Keynote Interactive Discussion and Benchmarking Clinic: Exploring the
• What are the likely implications - for organisations and for front-line staff?
Changing Face of Service Management
greater convergence, better operational effectiveness, or simply more
This session will tackle key challenges from change management, to technology complexity?
choices and integration. Put your questions to our panel of cross industry experts
Peter McDonald, Programme director- Mobile Computing, Victorian Police
and use the opportunity for benchmark your existing service management.
• How is service delivery and operational excellence evolving? 5.00 Presentation: Optimising Customer Service through CRM Improvements
• How to support the roll-out of scheduling and mobile solutions to ensure • Improving the speed of service
success • Making real-time customer data available to your service team
• How to get the most out of your mobile workforce? • Encouraging effective use of customer data in the field
• Benchmarking KPIs Chris Nielsen, national Service Manager, Kubota Tractor Australia
Sumair Dutta, Senior Research Analyst - Service Management, Aberdeen End of Conference Day One
Group
JOIN US FOR THE FSM 2011 DRINKS RECEPTION

4. Conference Day Two Thursday 24th March 2011
Welcome Back Remarks from the Chair 12.00 Presentation: Leveraging Technology to Improve the Ability of Workers in
the Field to Access Company Data
KEYNOTE SESSIONS • Facilitating workers to get job information online
Change Management and Workforce development
• Automating previously paper-based processes
9.00 KEYNOTE PRESENTATION: Measuring Success – Efficiency, Productivity • Increasing the accuracy of the data received from the field
and Customer Retention • Reducing the need for duplication into a mobile management system
• Using performance metrics to establish the success of your field service • Facilitating communication with the depot via radio, gPRS and WiFi
• Measuring and benchmarking efficiency rates Jonathon Bonnici, System Implementation Manager, Tieman
• Understanding customer needs and assessing retention rates and loyalty Lunch and Networking Opportunity Break
base
• Building further on a dynamic and efficient field service capability- aligning ENABLING FIELD FORCES FOR IMPROVED
your strategy with technology innovation ASSET MAINTENANCE AND DATA QUALITY
Matthew Taylor, Chief Information officer, International Energy Services
1.30 Early Adopter Presentation: Optimising Service Delivery for Maximum
9.30 KEYNOTE PRESENTATION: Showcasing Efficiency Gains from Enhanced Company and Customer Benefit
Service Management Initiatives • Exploring Hirotec’s journey of providing service teams with state-of-the-art
• Translating effective strategies into real business efficiency gains equipment
• optimising your customer service for sustainable business and SlA • developing the availability and capability of the field service teams and
compliance impact on wider business
• Ensuring your mobility and service transformation projects maintains • Advantages of an enhanced field force capability and where next for
momentum Hirotec’s service delivery
• Communicating the benefits within the organisation for future upgrade Walter Rafin, general Manager, Hirotec
potential
2.00 PRESENTATION: Using Mobile Technology to Drive Field Service
Doug Wilson, Chief Information officer, The New Zealand Automobile Excellence and Maintain Complex Parts
Association
• Eliminating inefficient paper-based systems through implementing a mobile
work management system
TECHNOLOGY SOLUTIONS AND INNOVATION SHOWCASE
• Providing two-way data flow between the company’s information system and
demonstrations of the hottest technologies and solutions in field mobility, coupled field technicians
with advice on how you can best leverage them in your own organisation. during • delivering instant access and monitoring of asset information
this session you will have access to the very latest in force automation, service • Meeting audit requirements and producing better, more accurate data
management software provided by Australia’s leading technology solutions experts Mick Cooper, Service Manager, Toyota Material Handling
accompanied by their clients who have already realised the business value.
Coffee and Networking Opportunity Break
Coffee and Networking Opportunity Break 3.00 PRESENTATION: Achieving Real-time Visibility of Sales and Daily Delivery
11.00 PRESENTATION: Successfully Implementing a Mobility Solution Activities – the Why and How!
• Identifying and selecting technology according to functionality requirements • Exploring new functionality at Fonterra
• Tackling integration issues with the existing enterprise IT architecture • outlining the challenges and strategies involved in technology deployment
• Channelling the power of central systems to workers in the field • delivering benefits direct to the workforce and organisation
• Complying with regulatory requirements Andrew Faid, Information Systems Manager FBnZ, Fonterra ANZ
• Future proofing devices, software and applications to ensure flexibility and 3.30 PRESENTATION: Time Counts- Using Lean Processes to Enhance Your
cost reduction Service Delivery
Superintendent Lance Martin APM, Program Manager, Communications • delivering a consistent quality of work to customers
Infrastructure / IT Program delivery, Western Australia Police • Implementing procedures such as value-stream mapping to optimising
11.30 PRESENTATION: Sales Force Optimisation response timeframes
• getting a return on your investment in mobile solutions within three months • Minimising waste
• Saves 56 labour hours every day through mobility technology
4.00 CLOSEOUT Interactive Discussion: Concerns, Insights and Unanswered
• Enabling your sales force to operate effectively in the field
Questions from the Summit
Geoff Reid, group Computer Services Manager, Bunzl Australasia
An open discussion distilling some of the key messages from the 2011
summit. This session provides a unique opportunity for delegates to share
their insights, raise unanswered questions and provide their own perspective.
End of Conference
FSM 2010 has been specifically FSM 2011 is the perfect platform for you to refresh your organisations
thinking on field service productivity, customer service management
designed for: and advancement through technology.
This summit brings together professionals across a wide range sectors
Field Service Managers, and from traditional field service companies to new organisations looking
National Service Managers, to capitalise on enhanced workforce mobility.
Operations Managers, With increased pressure to boost worker productivity, reduce paper
and improve customer experience it has become essential business
Network Managers, critical to manage work in the field in a proactive and efficient way. FSM
2011 will give you a tool box and range of perspectives to address these
Managers of Information Systems, issues within your own organisation.
Infrastructure Managers If you are currently looking at how to streamline your operations, realise
cost savings, and deliver world-class services in the field then FSM
From the following core industries: 2011 is the event for you. Building on our experience in the Australasian
market, and from our research bases in the US and Europe we bring you
Utilities the foremost learning and benchmarking opportunity.
Telcos By attending FSM 2011, you will discover strategies being developed to
optimise productivity, efficiency and customer service that will enable you
Break / Fix to find benefit for your organisation
Emergency Services Whatever your stage of implementation, there are huge
improvements in customer service, efficiency and productivity still to
Facilities Management be made. Through this forum you can gain insight into how others
FMCG are advancing field service processes and benchmark your existing
processes, technology adoption and level of customer service. With the
Engineering and Construction dedicated maturity streams you can join in the discussions that directly
relate to your own business needs.
BOOK NOW! T
+61 2 9229 1000 F
+61 2 9223 2622 E
registration@iqpc.com.au W
www.FSMaustralia.com.au

5. WORKSHOP A Customer Service Quality &
Effectively Managing Change Responsiveness FOCuS DAy
in your Organisation Delivering for your Customers
Wednesday 23rd March 2011 • 6.00pm – 8.00pm Tuesday 22nd March 2011 • 9.30am – 5.30pm
Rationale: Welcome Remarks from the Chair
Selecting and rolling out a field services solution is only half the battle. one of PRESENTATION: Understanding Customer Needs and Proactively
the primary focuses of successful implementation is placed on ensuring that Improving the Customer Experience
the users of the new system are on board from the outset... thus getting them
• Strategies to ensure customers are kept updated on the progress of jobs
excited about using the new tools that will be available to them.
to maximise customer satisfaction
Take-Away Strategies: • Keeping your field service ahead of what your customer base demands
• Pushing the virtues of the new system and ensuring concerns are allayed in order to minimise churn
• Making sure workers are using the field service system from the very outset • Best-practice strategies for ensuring the most positive customer
• Training staff and communicating internally experience
• Reshaping business processes to match the new processes • Strategies to ensure SlAs are met
• Implementing upgrades to field service systems
Superintendent lance Martin APM, Program Manager, Communications PRESENTATION: Engaging and Motivating your Staff to Ensure
Infrastructure / IT Program delivery, Western Australia Police Successful Service Delivery
• Instilling a vision of the technicians role in customer service delivery
• Training your staff to be more responsive to customer needs
• developing a first-class mobile workforce through training and
WORKSHOP B engagement
• Embedding productivity KPIs and continually measuring performance
Coffee and Networking Opportunity Break
Vision to reality - strategies to PRESENTATION: Managing Change and Technology Integration in
Healthcare Selecting and rolling out a field services solution is only
successfully implement your half the battle
one of the primary focuses of successful implementation is placed on
optimise field service project
ensuring that the users of the new system are on board from the outset
and the need to get them excited about using the new tools that will be
available to them.
Tuesday 22nd March 2011 • 5.30pm – 7.30pm • Strategy towards achieving full workforce mobility
• Reshaping business processes to support technology solution
(A light supper will be included) • Investment in people - change management and training
• greatest challenges and benefits
Rationale: gavin Hudson, Business Services Manager, KinCare
Rationale: organisations are inherently complex and lack consistency in delivery
of field service that no technical solution will provide a quick fix. don’t despair; KNOWLEDGE SHARING FOCUS: Driving Excellence in Customer
this workshop will explore strategies that will help you plan your rollout to ensure Service Delivery- Hints & Tips
your solution ticks all the right boxes. This session will provide delegates with the opportunity to share tools and
techniques for customer service optimisation.
Take-Away Strategies: With a focused group of attendees looking specifically at this aspect you
• developing a roadmap that starts with complete visibility of the end to end can contribute to the knowledge sharing and discussions on about the
process - everyone from the front line to central office needs to know “WHy” & matters currently affecting your customer service delivery.
“HoW” their actions impact the decisions other make. Lunch and Networking Opportunity Break
• Ensuring that you have clear objectives and the full business requirements to
build the appropriate solution PRESENTATION: Session Outline to be Confirmed
• getting quick results to help build momentum and senior management buy-in david Anderson, Manager- Customer operations, State Water
to change Corporation
• Managing baseline performance to set future goals, including optimisation of INTERACTIVE SESSION / KNOWLEDGE SHARING FOCUS: Driving
your solution through better forecast and planning. Excellence in Customer Service Delivery- Hints & Tips
This session will provide delegates with the opportunity to share tools and
Allan MacMaster, Project Manager, Transformation Team, Scottish Water, UK techniques for customer service optimisation.
With a focused group of attendees looking specifically at this aspect you
can contribute to the knowledge sharing and discussions on about the
matters currently affecting your customer service delivery.
The 3rd Annual Australasian
Chaired by: david Anderson, Manager- Customer operations, STATE
Field Service and Workforce Mobility Conference WATER CORPORATION
PRESENTATION: Utilising Technology to Deliver on your SLAs
• leveraging information to improve the way customers are served
• Strategies to deliver high-calibre service whilst maintaining profitability
• Maximising customer satisfaction by encouraging effective use of
customer data in the field
Field Service Management darryl Steven, group Manager Energy Transformation, Energex Australia
FACILITATED BENCHMARKING: Focus for the Future – Outcomes
2 0 11 from the Day
• Integrating the customer’s function with your service function
• Focusing on the entire customer lifecycle whilst focusing your workforce
BOOK NOW! T
+61 2 9229 1000 F
+61 2 9223 2622 on organisational growth and revenue generation
• Providing improved availability for your customers whilst reducing cost
E
registration@iqpc.com.au • Understanding the importance of availability and the need for
affordability
W
www.FSMaustralia.com.au • Examining the industry shift from selling labour to selling availability
World Class Content and Perspective:
IQPC understands the value of to the point, relevant and
structured content. Not only are you able to take advantage of
the wealth of perspective at the event but we also ensure that you have
access to some of the industries most respected figures. The FSM portal
(www.fsmaustralia.com.au) offers you insightful interviews and case
studies from around the globe.

6. About our Sponsors
Associate Partners:
Retriever Communications is a leading field force automation company that
has received substantial international industry recognition. Pioneering the
technology since 1996, Retriever continues to be the leader in wireless field
technology to improve field worker productivity. Our capability, scalability and
reliability combined with high quality service standards have allowed us to gain
outstanding customer satisfaction ratings. Trust our technology to manage your
field workers.
GE serves the energy sector by developing and deploying technology that
helps make efficient use of natural resources. With nearly 85,000 global
employees and 2009 revenues of $40 billion, GE Energy
www.ge.com/energy is one of the world’s leading suppliers of power
generation and energy delivery technologies. The businesses that comprise
GE Energy-GE Power & Water, GE Energy Services and GE
Oil & Gas-work together to provide integrated product and service solutions
in all areas of the energy industry including coal, oil, natural gas and nuclear
energy; renewable resources such as water, wind,
solar and biogas; and other alternative fuels.
Event Partner:
ClickSoftware is the leading provider of automated workforce management
and optimisation solutions for every size of service business. Our portfolio of
solutions, available on demand and on premises, create business value through
higher levels of productivity, customer satisfaction and operational efficiency.
Our patented concept of ‘continuous planning and scheduling’ incorporates
customer demand forecasting, long and short term capacity planning, shift
planning, real-time scheduling, mobility and location-based services.
Featured Partners:
Datalogic Mobile, a part of the Datalogic Group, is a global player in the rugged
mobile computing industry, offering a full range of products dedicated to 3 core
verticals - warehousing solutions, field-force automation and retail in-store.
The Datalogic Mobile range includes pocket sized devices, industrial PDA’s,
pistol grip terminals and vehicle mounted terminals which we underpin with a
complete choice of middleware software solutions. We guarantee our partners
and end users the highest level of compatibility with open industry standards.
Panasonic Toughbook – No ordinary notebook. Panasonic Toughbooks are
built to withstand the harsh conditions of outdoor working environments. Used
extensively worldwide, Toughbooks are designed to protect components that
are most frequently damaged, resulting in maximum uptime and productivity
at a lower total cost of ownership. Built to deliver the ultimate combination of
mobility and durability, Toughbooks keep field staff connected and productive,
reducing downtime and significantly lowering IT servicing and repair costs.
With a Toughbook you can be confident that your equipment will withstand the
toughest treatment. For more information visit www.toughbook.com.au or phone
(02) 9986 7400.

7. Exhibitors
RAM Mounts – Distributed by Southern Insight
RAM is the revolutionary universal ball and
socket mounting system that allows you to
mount practically anything anywhere. Unwilling
to compromise durability and versatility, many RAM products are available to
support devices from less than a kilo to 84 kilos. Our mounting bases and
complete kits are manufactured to perform above expectations and remain cost
effective. For over a decade RAM Mounting Systems has provided products
that remain top of the line. For your next mounting application, choose wisely.
Choose RAM.
Sky Technologies is a mobile applications company that
enables its customers to mobilize any business process
on any mobile device using a single technology platform;
Our Business Solution Suite of “code free” applications
can be seamlessly integrated to any back end business system or database.
Sky Technologies is a market leader in enterprise mobility.
Epicor Software is a global leader delivering business
software solutions to the manufacturing, distribution,
retail, hospitality and services industries. With 20,000 customers in over 150 countries,
Epicor provides integrated enterprise resource planning (ERP), customer relationship
management (CRM), supply chain management (SCM) and enterprise retail software
solutions that enable companies to drive increased efficiency and improve profitability.
Founded in 1984, Epicor takes pride in more than 25 years of technology innovation.
Intermec Inc. (NYSE:IN) develops and integrates
products, services and technologies that identify, track
and manage supply chain assets and information.
Core technologies include RFID, mobile computing and data collection systems, bar
code printers and label media. The company’s products and services are used by
Fortune 1000 companies around the world. The owner of numerous RFID patents and
a leading provider of 2D bar code scanning and printing, for over 40 years Intermec
product solutions have been a significant influence in shaping the landscape of the
AIDC industry. That’s why 70% of the Fortune 1000 have put their trust in Intermec.
Intermec not only delivers best-in-class data capture and mobile computing solutions,
the company provides the expertise and connections to implement new systems and
provide quality support long after. Visit www.intermec.com.au
SOTI Inc. develops industry-leading technology that solves
the unique challenges of Managing, Supporting, Securing
and Tracking remote mobile and desktop computing
We Manage Mobility devices. Organizations across all market verticals rely on
SOTI products to achieve their ROI targets by increasing
productivity, minimizing downtime and reducing labour costs. Today, over 80,000
customers and 300 local support partners in over 120 countries employ SOTI’s
technology to manage hundreds of thousands of mission-critical mobile devices.
www.soti.net
Yambay is a leading provider of scheduling and mobility
solutions for field service management. We specialise in
providing strategic solutions which meet the enterprise
customer’s high standards of performance and reliability and cover the full range of
current and future business requirements.
Yambay’s product software is used in enterprise deployments in Australia, USA, UK,
New Zealand and South Africa covering a range of business processes including asset
management, inspections and emergency fault work. Systems supported include
those from GE, IBM, SAP, Mincom and most GIS vendors.
Motion Computing is a leading provider of integrated
mobile computing solutions, combining world-class
products with services customised for the unique needs
of target vertical markets. The company’s enhanced line of
rugged tablet PCs, mobile point of service solutions and accessories are designed to
increase mobile productivity while providing portability, security, power and versatility.
Motion Mobility Solutions offers a complete portfolio of products, services and support
that helps ensure a successful mobile deployment for increased productivity, reducing
project risk while delivering a more rapid return on investment.
www.motioncomputing.com.au
AirData – Premier Partner Motorola EMb, is a specialist
provider of enterprise-class mobility solutions. AirData
has over 30 years experience in mobility, providing true
end to end solutions to a wide variety of industry verticals
including, Field Sales/Service, Retail, Transport & Logistics,
Government, Healthcare and Warehouse & Distribution. With representation in Sydney,
Melbourne and Brisbane, AirData provides consultation, design and implementation
of effective solution models that will mobilise your business. For more information call
1300 655 746.
e-merge Data Solutions is a dynamic mobility and field data
solutions company that hosts an arsenal of wireless information
solutions to suit any organisations field requirements. Its vision
is to simplify the mobility space by offering easy to implement,
flexible solutions that require little technology capability from its
partners. With solutions implemented from 10 to than >200 people teams, e-merge’s
flexible systems rapidly adapt to fit its customers business processes. This philosophy
gives its customers the competitive edge, when needing to be adaptive to changing
business requirements.
AirData is demonstrably a leader in assisting organisations ‘mobilise
the enterprise’ with several key awards and much industry
recognition for delivering innovative turnkey and bespoke solutions and significant
ROI’s. AirData has over 30 years’ experience in mobility, providing true end to end
solutions to Field Sales/Service, Retail, Transport & Logistics, Government, Healthcare
and Warehouse & Distribution industries and segments. AirData leverages leading
industry partners and our in-house development capabilities. For more information call
1300 655 746 | Email: contactus@nec.com.au | Phone: 131 632 | www.nec.com.au

8. WHeRe
Register Early & Save!
Australian Technology Park Conference Centre
Bay 4, locomotive Workshop, Eveleigh nSW 1430
Tel: +61 2 9209 4429 Fax: +61 2 9209 4439
www.atp.com.au
To speed registration, please provide the priority code located on the mailing label or in the box below. Complimentary bus transfers will be provided to and from
Australian Technology Park from the Citigate Central Hotel.
C*PdFW located at 169-179 Thomas Street, SydnEy
WHen? 22 - 24 March 2011
Team DiscounTs
IQPC recognises the value of learning in teams.
Take advantage of one of these special rates:
 Register a team of 3 to the conference at the same time from the
same company and receive $500 discount
 Register a team of 4 to the conference at the same time from the
same company and receive a free pass for a 5th delegate
 Ask about multi-event discounts. Call + 61 2 9229 1000
for more details
Please note: Only one discount applies
accommoDaTion
The lido group are the official booking agent for the Field Service
Management 2011 event.
The lido group have negotiated event rates at a range of hotels for all
attendees of this event.
To take advantage of these rates & book direct on the website, please go
to www.fsmaustralia.com.au and click on the Venue & Accommodation
page.
16559.003 QUICK and EASY WAYS to REGISTER
TElEphonE +61 2 9229 1000
FAX +61 2 9223 2622
EmAIl registration@iqpc.com.au
The 3rd Annual Australasian WEbSITE www.fsmaustralia.com.au
Field Service and Workforce Mobility Conference mAIl IQPC, Level 6, 25 Bligh Street, SYDNEY NSW 2000
 RegisTeR me for FSM 2011
PLus Workshops A B Focus day
(PHoToCoPy THIS FoRM FoR AddITIonAl dElEgATES)
Field Service Management DELEGATE 1
[TITlE]
2 0 11 [SURnAME]
[FIRST nAME]
DELEGATE 2
[TITlE]
[SURnAME]
[FIRST nAME]
PoSITIon
EARlY bIRd SAVE
pACKAGES *Register & pay $200 STAndARd pRICE EMAIl
before 24.12.10
oRgAnISATIon
Conference Only $3099 + GST = $3408.90 $3299 + GST = $3628.90
AddRESS
Conference + 1 Workshop $3599 + GST = $3958.90 $3799 + GST = $4178.90
PoSTCodE
Conference + 2 Workshops $3995 + GST = $4394.50 $4195 + GST = $4614.50
Conference + Focus Day $4295 + GST - $4724.50 $4495 + GST = $4944.50 TElEPHonE ( ) FAX ( )
APPROVING MANAGER
All inclusive attendance $4595 + GST = $5054.50 $4795 + GST = $5274.50 [TITlE]
[SURnAME]
* Payment must be received by IQPC prior to 5pm AEST on the cut-off date.
2 WAYS TO SAVe!
#
Registrations received without payment or a Government PO will incur a processing fee of $99 + GST = $108.90
per registration. Book early for huge
[FIRST nAME]
* Please send me set(s) of AUdIo CoMPACT dISCS and PRESEnTATIonS Cd at $878.90 eARLY BIRD savings.
($799 plus gST) or $603.90 ($549 plus gST) Presentations Cd only Book as a TeAM,
PoSITIon
* Please keep me informed via email about this and other related events save & benefit as a team.
NOTE: PAYMENT IS DUE WITHIN 7 DAYS FROM REGISTRATION TO SECURE YOUR PLACE. Registrations received without payment EMAIl
or a Government PO will incur a processing fee of $99+GST = $108.90 per registration. Payment prior to the conference is mandatory
for attendance. Payment includes lunches, refreshments, a copy of conference presentations via FTP website or workbook and all
meeting materials. If payment has not been received two weeks before the conference, a credit card hold will be taken and processed. * CHEQUE EnCloSEd FoR $ (Please make cheques payable to: IQPC)
This card will be refunded once alternate payment has been received.
PRIVACy - yoUR CHoICE PlEASE CHARgE * American Express * Visa * MasterCard * diners Club
Any information provided by you in registering for this conference is being collected by IQPC and will be held in the strictest confidence. It will
be added to our database and will be used primarily to provide you with further information about IQPC events and services. By supplying your
CREdIT CARd nUMBER
email address and mobile telephone number you are agreeing to IQPC contacting you by these means to provide you further information about
IQPC products and services. From time to time IQPC may share information from our database with other professional organisations (including
our event sponsors) to promote similar products and services. Please tick the box below if you do NOT want us to pass on your details.
To amend your current details, advise of duplicates or to opt out of further mailings, please contact our Database Integrity Maintenance Department,
Level 6, 25 Bligh Street, SYDNEY NSW 2000. Alternatively, email database@iqpc.com.au, call 02 9229 1028 or fax 02 9223 2622.
AMEX 4 dIgIT CodE EXPIRy dATE
* I do not wish to have my details made available to other organisations
IQPC CAnCEllATIon And PoSTPonEMEnT PolICy: FoR dETAIlS oF IQPC’S nAME oF CARd HoldER [PlEASE PRInT]
CAnCEllATIon And PoSTPonEMEnT PolICy PlEASE VISIT: www.iqpc.com.au
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of this brochure constitute a copyright of IQPC. Unauthorised reproduction will be actionable by law.