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Portfolio Intuitive Appz
1.
2. Mobile Appz
‣ Appz, mobile site & games
‣ Augmented Reality
‣ iOS, Android, Windows Phone,
HTML5, Blackberry, J2ME
3. iOS | Android Augmented Reality game
Customer needs: add innovative
technology to a traditional notebook
Idea: use the notebook to interact to the
character
Development: an AR game for iOS and Android that
reveals a Hot Wheels to be driven while filming the
notebook. User has to flip the car and get the
achievements to increase the score
4. Android | Augmented Reality game
Customer needs: promote a social project, using
customers’ Augmented Reality tool
Idea: a game to entertain and to inform about the project
Development: an app with information about the project,
geolocation and a AR Android game that can be played
while filming the AR target
5. iOS | Android Augmented Reality game
Customer needs: add innovative
technology to a traditional notebook
Idea: use the notebook to interact to the
character
Development: an AR game for iOS and
Android that reveals a Fiat 500 to be
driven while filming the notebook
6. iOS | Android Augmented Reality app
Customer needs: offer clients a better
experience on finding a medical resource
Idea: clients always have smartphones
with them. So let’s use them!
Development: an app that allows user to
use geolocation and Augmented Reality
to find and trace a route to a hospital
7. Android Products Catalogue
Customer needs: a practical and
modern tool to present products
Idea: take advantage of stunning 3D
packages and put them into an app
Development: an Android Catalogue with 3D
images of the products, besides descriptions and
POS information, in which reps can order directly
8. iOS Products Catalogue
Customer needs: a practical and
modern tool to present products on
meetings and trade fairs
Idea: use images and concepts in a
multi-language application
Development: an app to show product
descriptions, usage and availability and
send info-cards to clients
9. iOS book
Customer needs: create an iPad version
to a brazilian blockbuster book.
Idea: as it tells a story of boat trip
through the Atlantic Ocean, let’s allow the
reader to play with the boat.
Development: an e-book engine that
supports videos and images provide an
interactive reading
10. iOS | Android app
Customer needs: to promote the 17th
Brazilian Young Leadership Conference
Idea: deliver daily facts about correlated
themes and every event information
Development: an app that shows agenda,
news, location and allows attendees to
check in through Foursquare
11. Android app
Customer needs: control phone usage
and billing
Idea: to provide the users the knowledge
how they spend money on phone calls
Development: an app that lists contacts’
phone numbers to a telecomm company
and generates complete reports
12. iOS app
Customer needs: show financial benefits
of a private insurance product
Idea: let’s show to the clients how much
money they can save
Development: an iOS app, in iPad and
iPhone versions, allow clients to calculate
their savings
13. iOS game
Customer needs: celebrate Christmas
Idea: helping Santa to sack all the gifts
Development: an iOS game in which
players have to push packages to Santa
Sack
14. Web / PC Applications
‣ Appz & games
‣ Augmented Reality
‣ Flash, Unity, 3D, HTML5
15. Augmented Reality 3D Game
Customer needs: add innovative
technology to a traditional notebook
Idea: we use the notebook to interact to
the character
Development: an AR game that allows
users to drive Lightning McQueen
on the web
16. Augmented Reality 3D Game
Customer needs: add innovative
technology to a traditional notebook
Idea: use the notebook to interact to the
character
Development: an AR game that allows
users to customize Barbie clothes and
take pics wearing them
17. Augmented Reality interactive mail -11; Plano
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Customer needs: create an interactive
direct mailing
5) Tire um
Idea: use the ad campaign’s characters
in an AR interaction
Development: an AR target into the bill
to show the ad’s mascot to the client
18. Web Game
Customer needs: to present a private
insurance product focused on kids,
as part of an ad campaign
Idea: let kids change into a lion as the
ad motto suggests
Development: a web game for kids
to select items to make changes on
their own lions
19. Web Game
Customer needs: teach employees to
use well their bonus
Idea: why don’t we give them something
to think about their bonus?
Development: a digital Tangram to let
them create images while expressing
their personal aims
21. Digital content
Customer needs: to present features of
a new truck - Actros - to brazilian buyers
Development: digital content into several
touchscreen devices and huge projections to
show comfort, safety and technology features
Idea: as the truck has high technology,
let’s show it with technology
22. iOS app
Customer needs: create an allusive
memory to extreme sports and to give it
to the guests Development: an iPad app takes photos as the attendees
were at an extreme sports landscape. Images are sent by email
and they are also shown on iPads strewn all over the counter
Idea: as the event happens inside a
pavilion, it is necessary to bring the
landscape into the scene
23. iOS app | Digital content
Customer needs: presents features of
MAN trucks to brazilian buyers Development: an iPad app to attendees takes photos as
they were at MAN’s historical scenes. Images are sent by
email and are also shown on TVs strewn all over the
ambient. In addition, digital content concerning trucks’
Idea: MAN trucks have a great history features into several touchscreen devices
and we need to show that
24. iOS app
Customer needs: create commitment to
the company executives
Development: a LED TV Christmas tree shows in real time
all executive photos that had been taken with iPads
Idea: use the great icon of this event: the
Christmas tree
25. iOS app
Customer needs: an interaction to
approach the attendees to the booth
Development: an iPad quiz about recycling
Idea: as the costumer recycles aluminum
cans, why don’t inform people about it?
26. iOS app
Customer needs: like the booth, an
interactive action allows attendees to feel
as they are at a soccer stadium Development: an iPad app to attendees take photos as
they are at the soccer stadium. Images are are sent by email
and are also shown on TVs strewn all over the booth
Idea: permit attendees to take a photo at
the stadium even though they are not there
27. Augmented Reality app
Customer needs: to about the 40th
anniversary of the medical group
Development: an Augmented Reality app that dresses
the users on drawn clothes and send them an email
with a digital photo
Idea: dress the guests on period costumes
alluding each one of the 4 decades
28. PC 3D game
Customer needs: attract attendees into
a booth at a trade show where 10 cars it
will be raffled
Idea: let all attendees drive a virtual car
Development: a 3D game for touch
screens with Augmented Reality
application to reveal the prizes
30. Facebook app
Customer needs: create awareness on
social media among young women and
teenagers
Idea: the Best Friend Forever concept is
perfect on Facebook
Development: an app on Facebook to
users create images including their best
friends forever and publish it into an album
31. Facebook app
Customer needs: create awareness on
social media among young women and
teenagers
Idea: the Best Friend Forever concept is
perfect on Facebook
Development: a quiz on Facebook that
indicates which style of the Best Friends
Forever characters matches with the users
32. Facebook app
Customer needs: create awareness on
social media among young women and
teenagers
Idea: as garden is the concept to this
brand, we could create a friends’ garden
Development: an app to Facebook to
users create their own friends’ garden
and publish the image into an album
33. Facebook app
Customer needs: create awareness on
social media
Idea: exemplify customer’s core business
that is guiding professionals on their
careers
Development: a Facebook quiz that
provides users some professional skills,
like leadership or management
34. Facebook app
Customer needs: celebrate Christmas
Idea: Santa’s diverse styles may match
better to people’s diverse styles
Development: a Facebook app will tell
the users’ friends which Santa matches
with them