Video Marketing is the Future of Content Marketing

1. Why Video Should Lead Your
Content Marketing Plan

2. Why Video Marketing?
Video Marketing has become a
primary focus in content marketing
strategy, it is crucial that companies
understand the value of it.
Adding video in various
communication mediums will
inevitably attract the attention of
internet users. It brings more
product/company visibility and
customer conversions

3. Whу аrе mаrkеtеrѕ сrеаtіng mоrе video соntеnt?
Great Optimization Opportunities
How much of your latest blog post did readers
consume? Did they re-read parts of it? Did they
share it with friends? It’s pretty hard to answer
these questions on text-based content.
Video has feedback tools built in, that measure
click-through rate, drop-off points, or number of
times watched. The feedback loop for videos
means you know what’s working and what’s not.
So that you can focus on what really works.

4. SEO
When done right, utilizing video in your content
marketing efforts will improve your SEO. In fact,
adding a video to your website can increase the
chance of a front page Google result by 53%
Increased Conversions
Recent research shows that
71% of marketers say video
conversion rates outperform
other marketing content.
Email
By merely mentioning the word
'video' in the subject line of an e-mail
campaign blast, the click through rate
doubles.
?

5. Why Should You Invest In Video Content?
If you really want to create awareness for your brand or product, and
you want to record more sales, you should consider investing on Video
content/Marketing because:
Videos on Facebook
Business pages increases
end user engagement by
33%
Embedded videos in
website can increase
traffic up to 55%
Creating video content
is more accessible and
easier to produce with
softwares like AVS,
VideoMakerFX and
GoAnimate.