NFTs took the world by storm in early 2021 following Beeple’s $69 million sale for Everydays: The First 5000 Days. While the hype surrounding NFTs may have slowed down, the potential for the space remains boundless with applications stretching from digital art to real estate to education. In this webinar, we’ll go over the key metrics you should keep an eye out for whether you are an NFT creator, collector or simply looking to learn more about the space. As well, we’ll cover the growth in NFTs and where they are likely to be heading in the future. Find out more at https://app.intotheblock.com/

1. A Deep Dive Into
NFTs

2. Agenda
❖ Overview of NFTs
❖ Growth & Key Metrics
❖ Evolution of NFTs
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3. A quick update about ITB…

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Partnerships

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Upcoming ITB Releases
▸ Mining indicators
▸ Polygon activity and flows
▸ Ownership upgrade
▸ NFT insights
▸ More partnerships
Sources: artnft.store, acronis.com, benzinga.com

6. 1
Overview of
NFTs
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7. What are Non-fungible Tokens anyways?
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▸ Digital ownership verification
▸ Key characteristics:
▹ Verifiable (artist, provenance)
▹ Programmable (royalties, adjustments)
▹ Portable (multiple places at once)
Source: equa.global

8. What are NFTs anyways?
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▸ Tokens can represent:
▹ Art/collectibles
▹ In-Game items
▹ Financial products
▹ Name systems
▹ Many more...

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NFTs in 2021
▸ Breakout quarter Q1 2021
▸ Multiple million-dollar sales
▸ Embraced by renown auction houses,
musicians, artists and influencers
▸ Several NFT-related launches
▸ Cool down in Q2

10. Growth &
Key Metrics

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Key Metrics by Category
▸ General metrics to cover the space
▸ For creators
▸ For collectors
▸ For particular projects

12. General Metrics
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▸ Overview of the space and its growth. Examples:
▹ Sales volume
▹ Top sales
▹ Standout categories

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▸ 1Y Change: 120x ▸ YTD Change: 5x ▸ 1 Month: -43%

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▸ 1Y Change: 130x ▸ YTD Change: 17x ▸ 1 Month: 47%

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Meme Monetization
▸ Ability to monetize internet
fame
▸ ‘Charlie bit my finger’ sells for
$760,000
Source: statista

17. Metrics for Creators & Collectors
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▸ NFT selling prices
▸ Number of buyers
▸ Number of sellers
▸ Primary vs Secondary Sales

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Average Selling Price for NFTs Remains High

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Number of Collectors Drops

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Newcomers Fade

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Transition to Secondary Sales

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Implications for Secondary Sales Dominance
▸ For collectors:
▹ Potential to resell
▹ Speculation
▸ For creators:
▹ Focus on royalties
▹ Passive income

23. Metrics by Project
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▸ Average price
▸ Holders
▸ Volume
▸ Additional benefits (if any)

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Cryptopunks Trading Volume Plummets

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Potential Additional Perks
▸ Earn tokens for holding your NFT (Hashmasks)
▸ NFT as a membership (Bored Apes Yacht Club)
▸ Metaverse avatars (Meebits)

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Hashmasks Name Change Token (NCT)
▸ Every address with a Hashmask earns 10 $NCT per day
▸ These allow users to select unique names for their hashmask
▸ NCT is burned when used, no more issuance in 10 years

28. Evolution of
NFTs

29. Evolution of NFTs
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▸ Integrations with layer 2 (cheaper, faster)
▸ Proof of stake should encourage adoption
▸ Cross-chain bridging of NFTs

30. Evolution of NFTs
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▸ Expand beyond digital art
▹ Identity - 1729, y.at
▹ Tickets - Zhu, Dallas Mavericks
▹ Supply chain - Nike, LVMH
▹ Metaverse - Decentraland, CryptoVoxels

31. Combination of NFTs & DeFi
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▸ Getting loans with NFTs
▸ Fractional buying of NFTs
▸ Rights to an LP position
▸ Tokenizing RWAs to use DeFi

32. Better Analytics for NFTs
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▸ Consolidated metrics
▸ Multiple viewpoints
▸ A visual journey...

33. Conclusions
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▸ NFTs are still in their early stages
▸ Breakout and cool down so far in 2021
▸ Most opportunities are still to come

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35. INTRODUCING
CONTACT INFORMATION
Lucas Outumuro
Senior Analyst
Twitter: @LucasOutumuro
Email: loutumuro@intotheblock.io
Thank you! Do you have any
Questions/Feedback?