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Philip I Wilson
    MatchMedia Ireland Ltd.
     Position/Pain/Product/Pitch
            NISP ‘Pitch Fest’
            13 th June 2012



1
We are here!




2
Position

    •   Matchmedia founded 25th Oct 2009.
    •   Sports and Activities using Technology.
    •   Funded via NISP ‘Halo’ Investment.
    •   Creators of ‘Appographs’ and ‘Bumbles
        Balls’

    • New Product ‘Froggi Feet’


3
Mentors & Contributors.




4
Pain




5
Pain

    • Standard product offering in Kid’s
      Education apps section (iOS).
    • No Continuity -either in titles or
      story.
    • No ‘Brand’ for Kids Education/
      Entertainment.
    • Apps created by ‘App Developers’.
    • Experience very ‘App Centric’.

6
Product




7
8
9
10
11
12
13
Product

     •   Family Orientated.
     •   Grows and evolves.
     •   Touch, hear, see, feel, enjoy!
     •   Designed for apps!
     •   Special Touches.
     •   Multiple Platforms.
     •   ‘Old World’ ethos and values.


14
‘Give me the Prize!’ (Pitch)




15
Pitch!

     • Creators
     • Community
     • Connectors

     • Retail Experience/Product Creation

     • What’s next?


16
Pitch




17
18
19
20
21
22
23
24
25
26
27
28
29
30
31
32
33
34
35
36
37
38
39
40
41
42
43
44
• ‘Who let the Frogs out!’

     • Philip I Wilson.
     • http://www.Facebook.com/
       FroggiFeet
     • LinkedIN.com/internetsense
     • Twitter.com/internetsense


45

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Pitchfest

  • 1. Philip I Wilson MatchMedia Ireland Ltd. Position/Pain/Product/Pitch NISP ‘Pitch Fest’ 13 th June 2012 1
  • 3. Position • Matchmedia founded 25th Oct 2009. • Sports and Activities using Technology. • Funded via NISP ‘Halo’ Investment. • Creators of ‘Appographs’ and ‘Bumbles Balls’ • New Product ‘Froggi Feet’ 3
  • 6. Pain • Standard product offering in Kid’s Education apps section (iOS). • No Continuity -either in titles or story. • No ‘Brand’ for Kids Education/ Entertainment. • Apps created by ‘App Developers’. • Experience very ‘App Centric’. 6
  • 8. 8
  • 9. 9
  • 10. 10
  • 11. 11
  • 12. 12
  • 13. 13
  • 14. Product • Family Orientated. • Grows and evolves. • Touch, hear, see, feel, enjoy! • Designed for apps! • Special Touches. • Multiple Platforms. • ‘Old World’ ethos and values. 14
  • 15. ‘Give me the Prize!’ (Pitch) 15
  • 16. Pitch! • Creators • Community • Connectors • Retail Experience/Product Creation • What’s next? 16
  • 18. 18
  • 19. 19
  • 20. 20
  • 21. 21
  • 22. 22
  • 23. 23
  • 24. 24
  • 25. 25
  • 26. 26
  • 27. 27
  • 28. 28
  • 29. 29
  • 30. 30
  • 31. 31
  • 32. 32
  • 33. 33
  • 34. 34
  • 35. 35
  • 36. 36
  • 37. 37
  • 38. 38
  • 39. 39
  • 40. 40
  • 41. 41
  • 42. 42
  • 43. 43
  • 44. 44
  • 45. • ‘Who let the Frogs out!’ • Philip I Wilson. • http://www.Facebook.com/ FroggiFeet • LinkedIN.com/internetsense • Twitter.com/internetsense 45