The Art of Smart Data

1. The Art of SmartData

2. You will learn • How Data is Made • Why InsideView is Best

3. Agenda • The Secret: How vendors gather data • The Data on Data: • Q&A Accuracy Benchmarks

4. Who’s got the best data? We’ve been Most around forever! Biggest Database! Complete! Most Accurate!

5. Editorial Crowdsourcing Web Crawling Social

6. Editorial Coverage Accuracy Freshness

7. CrowdSourcing They will give me the data for free! Then I will sell it back to them! Coverage Accuracy Freshness

8. Web Crawling Coverage Accuracy Freshness

9. Social Coverage Accuracy Freshness

10. InsideView SmartData Absorb what is useful, discard what is not. - Bruce Lee

11. Editorial Accuracy Crowdsourcing Coverage Web Crawling Social Freshness Freshness

12. Accuracy Benchmarks Raw Data Analysis and more on:

13. You learned • How Data is Made • Why InsideView is Best

14. Tweet: Absorb what is useful, discard what is not. #SmartData

15. Questions?

16. Appendix: Minion Holding Pen

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