Using psycholocical reasoning we can create environments where people feel good about themselves which will always result in them staying longer, spending more and wanting to come back for more!

1. the psychology of gaming environments

2. Michael Sadubin
Design Director
Innersphere
Hospitality and
Entertainment Design

3. wikipedia : Psychology is an
academic and applied discipline
involving the phenomena, logical
and scientific study of
mental processes and behavior.
perception
cognition
emotion
personality
behavior
interpersonal relationships
individual and collective unconscious
psychology

4. perception
cognition
emotion
personality
behavior
interpersonal relationships
individual and collective unconscious

5. environment
affects
feelings
thoughts
emotions

6. our
experiences
create
our
reality