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Delivering online conferences and capturing the benefits

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Ingrid Koehler
Ingrid Koehler

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Delivering and capturing the benefits of online conferences Ingrid Koehler Local Government Improvement and Development March 2011 @ingridk Wednesday, 9 March 2011
Delivering online conferences Ingrid Koehler March 2011 @ingridk Wednesday, 9 March 2011
History Performance management Local by Social Customer Insight 2005 2006 2008 2009 2010 Spending review Efficiency Councillors and social media Wednesday, 9 March 2011
Local by social online • 1100 people • 190+ councils • 27,000 page views • 1123 contributions • sharing the learning at localbysocial.net Tron and PacMan easter egg on by MAQ on Flickr Wednesday, 9 March 2011
Advantages • Cheap • Green • Can be organised and launched quickly UAV launch by the U.S. Army on Flickr Wednesday, 9 March 2011
Easy access • People can dip in and out • Content is easily captured Apple bobbing at Thames festival by boybg on Flickr Wednesday, 9 March 2011
Distill and disseminate Wednesday, 9 March 2011
But... GoTron Swoosher by Pasukaru76 on Flickr Wednesday, 9 March 2011
Planning an online conference PCC Blueprint by Telstar Logistics on Flickr Wednesday, 9 March 2011
Getting started • subject • scoping • demand • audience • technology Bxp135660 by tableatny on Flickr Wednesday, 9 March 2011
Team building • Sponsors • Conveners • Champions • Experts • Support red team by atomic shed on flickr Wednesday, 9 March 2011
Almost the same as face to face • Venue • Speakers • Programme • Promotion • Registration the venue, after by Stewart on Flickr Wednesday, 9 March 2011
But some differences • speakers as writers • lots of hand holding Wednesday, 9 March 2011
Continuous thread of promotion • use your existing comms channels • email, communities of practice • tie in to other events • plan ahead about using proceedings İğneden ipliğe, by Ilkin on Flickr Wednesday, 9 March 2011
More than just presentations JVCAmerica on Flickr • hot seats • self started topics/unconference • panels Wednesday, 9 March 2011
More than just text Wednesday, 9 March 2011
Facilitating an online conference image from PennStateLive on Flickr Wednesday, 9 March 2011
Aims of facilitation • Lots of different views • Lively conversation • Buzz • Share knowledge Not long for the drones by Max xx on Flickr Wednesday, 9 March 2011
The ideal facilitator • flexible • good writer • organised • some topic knowledge • tech savvy enough Flexible by lhoretse on Flickr Wednesday, 9 March 2011
The role • Keep an eye on proceedings • Be ready to step back • Be ready to step in Watchman Meerkat by mukul.soman on Flickr Wednesday, 9 March 2011
The role • Keeping the flow • Prompting for detail • Participant, too! Drum Major, The Black Watch, 3rd Battalion, Royal Regiment of Scotland by Colin Shepherd on Flickr Wednesday, 9 March 2011
If you build it, will they come? • Right topic, right time • Not a replacement for ‘failed’ face to face • drive traffic - email, Twitter • back channel American Zen by Bowman! on Flickr Wednesday, 9 March 2011
Ups and downs • Flexible ‘fun’ approach • You can do it in your jim- jams • Very long days • “On” all the time Wednesday, 9 March 2011
Capturing the benefits Wednesday, 9 March 2011
Knowledge assets • Plan ahead • emerging practice and “hard lessons” • Identify priority themes • Continue the conversation • Disseminate through your networks DAN_DANDELION by DeeJayTee23 on Flickr Wednesday, 9 March 2011
CI case study Face to face Policy shift: event: March May Online conference: LG Group Policy June + Practice role Further guidance A real commissioned community conference Guidance Online report promoted consultation published Wednesday, 9 March 2011
Local by Social un- conference draft guidance Online wiki conference guidance+ LbyS events thinkpiece and hacks online LbyS conference conference Wednesday, 9 March 2011
...will make it even easier to run conferences and capture the benefits local.gov.uk/knowledgehub Wednesday, 9 March 2011
Find out more • These slides are posted at www.slideshare.net/ingrid_k • See CoPs in action at www.communities.idea.gov.uk • www.twitter.com/ingridk • www.twitter.com/knowledgehub • www.twitter.com/localbysocial • http://uk.linkedin.com/in/ingridkoehler • ingrid.koehler@local.gov.uk • www.ingridkoehler.com Wednesday, 9 March 2011

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Delivering online conferences and capturing the benefits

  • 1. Delivering and capturing the benefits of online conferences Ingrid Koehler Local Government Improvement and Development March 2011 @ingridk Wednesday, 9 March 2011
  • 2. Delivering online conferences Ingrid Koehler March 2011 @ingridk Wednesday, 9 March 2011
  • 3. History Performance management Local by Social Customer Insight 2005 2006 2008 2009 2010 Spending review Efficiency Councillors and social media Wednesday, 9 March 2011
  • 4. Local by social online • 1100 people • 190+ councils • 27,000 page views • 1123 contributions • sharing the learning at localbysocial.net Tron and PacMan easter egg on by MAQ on Flickr Wednesday, 9 March 2011
  • 5. Advantages • Cheap • Green • Can be organised and launched quickly UAV launch by the U.S. Army on Flickr Wednesday, 9 March 2011
  • 6. Easy access • People can dip in and out • Content is easily captured Apple bobbing at Thames festival by boybg on Flickr Wednesday, 9 March 2011
  • 8. But... GoTron Swoosher by Pasukaru76 on Flickr Wednesday, 9 March 2011
  • 9. Planning an online conference PCC Blueprint by Telstar Logistics on Flickr Wednesday, 9 March 2011
  • 10. Getting started • subject • scoping • demand • audience • technology Bxp135660 by tableatny on Flickr Wednesday, 9 March 2011
  • 11. Team building • Sponsors • Conveners • Champions • Experts • Support red team by atomic shed on flickr Wednesday, 9 March 2011
  • 12. Almost the same as face to face • Venue • Speakers • Programme • Promotion • Registration the venue, after by Stewart on Flickr Wednesday, 9 March 2011
  • 13. But some differences • speakers as writers • lots of hand holding Wednesday, 9 March 2011
  • 14. Continuous thread of promotion • use your existing comms channels • email, communities of practice • tie in to other events • plan ahead about using proceedings İğneden ipliğe, by Ilkin on Flickr Wednesday, 9 March 2011
  • 15. More than just presentations JVCAmerica on Flickr • hot seats • self started topics/unconference • panels Wednesday, 9 March 2011
  • 16. More than just text Wednesday, 9 March 2011
  • 17. Facilitating an online conference image from PennStateLive on Flickr Wednesday, 9 March 2011
  • 18. Aims of facilitation • Lots of different views • Lively conversation • Buzz • Share knowledge Not long for the drones by Max xx on Flickr Wednesday, 9 March 2011
  • 19. The ideal facilitator • flexible • good writer • organised • some topic knowledge • tech savvy enough Flexible by lhoretse on Flickr Wednesday, 9 March 2011
  • 20. The role • Keep an eye on proceedings • Be ready to step back • Be ready to step in Watchman Meerkat by mukul.soman on Flickr Wednesday, 9 March 2011
  • 21. The role • Keeping the flow • Prompting for detail • Participant, too! Drum Major, The Black Watch, 3rd Battalion, Royal Regiment of Scotland by Colin Shepherd on Flickr Wednesday, 9 March 2011
  • 22. If you build it, will they come? • Right topic, right time • Not a replacement for ‘failed’ face to face • drive traffic - email, Twitter • back channel American Zen by Bowman! on Flickr Wednesday, 9 March 2011
  • 23. Ups and downs • Flexible ‘fun’ approach • You can do it in your jim- jams • Very long days • “On” all the time Wednesday, 9 March 2011
  • 24. Capturing the benefits Wednesday, 9 March 2011
  • 25. Knowledge assets • Plan ahead • emerging practice and “hard lessons” • Identify priority themes • Continue the conversation • Disseminate through your networks DAN_DANDELION by DeeJayTee23 on Flickr Wednesday, 9 March 2011
  • 26. CI case study Face to face Policy shift: event: March May Online conference: LG Group Policy June + Practice role Further guidance A real commissioned community conference Guidance Online report promoted consultation published Wednesday, 9 March 2011
  • 27. Local by Social un- conference draft guidance Online wiki conference guidance+ LbyS events thinkpiece and hacks online LbyS conference conference Wednesday, 9 March 2011
  • 28. ...will make it even easier to run conferences and capture the benefits local.gov.uk/knowledgehub Wednesday, 9 March 2011
  • 29. Find out more • These slides are posted at www.slideshare.net/ingrid_k • See CoPs in action at www.communities.idea.gov.uk • www.twitter.com/ingridk • www.twitter.com/knowledgehub • www.twitter.com/localbysocial • http://uk.linkedin.com/in/ingridkoehler • ingrid.koehler@local.gov.uk • www.ingridkoehler.com Wednesday, 9 March 2011