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Indicus Analytics, An Economics Research Firm
                http://indicus.net/Newsletter/Consumer_Market.aspx



  Consumer Markets
   September 2009
From around India
Lafarge Boral sees India as a key market
The JV company sells around 5 million sq m of gypsum
boards in India. Explaining the rationale behind
choosing India as one of the four countries to launch ...
India remains fastest-growing beauty market
Despite the global economic downturn, India remains one
of the fastest-growing beauty markets globally, growing at
13% per annum and valued at $6.3 billion. The market
offers extensive opportunities for domestic and
international players.
Indian players test out 'shared ownership'
There is considerable interest among industry players –
both real estate and hospitality – in shared ownership,
which has been fairly insulated, thanks to the long-term
commitment of consumers
Lamborghini to market lifestyle accessories in India
With an explosion in the sale of computers, laptops, i-
phones, BlackBerry and satellite phones, and i-pods in
India, the company will sell its signature "computer
backpacks, i-phone, BlackBerry, notebook and camera
cases at the mega lifestyle retail
A game change for mutual funds
Sebi’s decision to abolish entry loads has given mutual
funds a chance to relook their model which hasn’t caught
the fancy of retail investors in a big way
What makes eBay India tick?
Indicus Analytics, An Economics Research Firm
                 http://indicus.net/Newsletter/Consumer_Market.aspx

eBay India has worked towards evolving the e-commerce
market. “One is, of course, the model that eBay has.

Demand curve: Indicus-Mint Series
The rapidly growing stable markets of southern India
Good Governance, and high levels of public security have
contributed to the success of the southern states




About 30 of India’s top 112 cities are located in the four
southern states—Andhra Pradesh, Karnataka, Kerala and
Tamil Nadu; but the bulk of them are in India’s most
urbanized large state, Tamil Nadu. About half of the
state’s population lives in cities and most of these cities
have a strong manufacturing base. While Chennai as the
state capital is the financial and commercial hub,
Thiruvallur also has a large tertiary sector.
More….



    Know about Indicus Products here
Indicus Analytics, An Economics Research Firm
                         http://indicus.net/Newsletter/Consumer_Market.aspx

Segment B3 from the Indicus Consumer
Segment


    Summary Statistics
     Group Profile
     577,000 (0.74 %) Indian Households

     This segment consists of married couples with grown up




                                                                                                 SEGMENT B3
     children. The chief wage earners have good educational
     background and are majorly working in govt./ public
     sector companies at managerial level.



                                      Chief Wage Earner
                                      Age (Median):           49 Yrs
                                      Marital status:         98 % Married
                                      Education:              69 % Graduate
                                      Industry: (Major)       38 % Financial Intermediation
                                      Enterprise:             60 % Govt./Public Sector Company
                                      Occupation:             99 % Regular Salaried


                                                                                           B3

    Summary Statistics


                                           Assets
                                           Annual Household Income:          Rs. 441,000
                                                                                                 SEGMENT B3




                                           Annual Household Expenditure:     Rs. 321,000
                                           Saving Rate                       27 %




     House Ownership:           78 %
     Type of Residence:         68 % Independent Houses
     TV Ownership:              99 %
     Four Wheeler Ownership:    40 %




                                                                                           B3
Indicus Analytics, An Economics Research Firm
                http://indicus.net/Newsletter/Consumer_Market.aspx

Indicus Consumer Spectrum has been designed to help
marketers understand the essence of 33 Consumer
Segments, which together represent the entire urban
spectrum of India. It highlights the key features which
make each segment distinctive.



Insights from Indicus
Demand Curve NE India - small, but with great prospects
ahead
Cities of the west - powering India
Demand Curve - Glimpses into the Indian Economy and
Consumers
FE Indicus Policy Series - Why doesn’t Infosys innovate
Demand Curve - Rural markets help makers of consumer
goods grow steadily
Demand Curve - India needs cities network for easy rural
urban shift
Snapshots from The Industrial Skyline of India


From around the world

Consumer confidence going up faster than expected
Confidence among U.S. consumers rose more than
forecast in September as the pace of job losses
slowed and the economy showed signs of pulling
out of the recession.
US consumer confidence hits 3-month high
n its September preliminary report the Reuters/University
of Michigan consumer survey rose from 65.7 to 70.2,
beating Wall Street analysts’ expectations.
Fed Watch: Quick Note on Confidence
Should the latest numbers on consumer confidence
improve your confidence in the economy?
Indicus Analytics, An Economics Research Firm
                http://indicus.net/Newsletter/Consumer_Market.aspx

Consumers' caution may bring on era of frugality
After a year of economic crisis and an even longer slump,
the nation's retailers are facing consumers who are more
reluctant to buy. Whether it's because of job losses,
uncertainty about employment, banks tightening lending,
high debt or eroding income, U.S. consumers aren't
spending as much.

Here lies the Great American Consumer
REST in peace, Great American Consumer. We will not see
your like again. Outstanding US consumer borrowing fell
by a jaw-dropping US$21.6bil in July, according to data
released last week by the Federal Reserve, five times
more than analysts expected and the second largest
monthly drop since the end of World War II.



.
Indicus Analytics, An Economics Research Firm
             http://indicus.net/Newsletter/Consumer_Market.aspx

For query or placing orders on
Indicus Products
please contact

Indicus Analytics Pvt. Ltd.
2nd Floor, Nehru House,
4 Bahadur Shah Zafar Marg
New Delhi- 110002.
Phone: 91-11-42512400/01
E-mail: products@indicus.net
www.indicus.net

Indicus Products

Market Skyline of India
City Skyline of India
City Skyline of India – neighbourhood series
Housing Skyline of India
District GDP of India
Industrial Skyline of India
Indian Financial Scape
Indicus Consumer Spectrum

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Consumer Markets - September 2009

  • 1. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx Consumer Markets September 2009 From around India Lafarge Boral sees India as a key market The JV company sells around 5 million sq m of gypsum boards in India. Explaining the rationale behind choosing India as one of the four countries to launch ... India remains fastest-growing beauty market Despite the global economic downturn, India remains one of the fastest-growing beauty markets globally, growing at 13% per annum and valued at $6.3 billion. The market offers extensive opportunities for domestic and international players. Indian players test out 'shared ownership' There is considerable interest among industry players – both real estate and hospitality – in shared ownership, which has been fairly insulated, thanks to the long-term commitment of consumers Lamborghini to market lifestyle accessories in India With an explosion in the sale of computers, laptops, i- phones, BlackBerry and satellite phones, and i-pods in India, the company will sell its signature "computer backpacks, i-phone, BlackBerry, notebook and camera cases at the mega lifestyle retail A game change for mutual funds Sebi’s decision to abolish entry loads has given mutual funds a chance to relook their model which hasn’t caught the fancy of retail investors in a big way What makes eBay India tick?
  • 2. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx eBay India has worked towards evolving the e-commerce market. “One is, of course, the model that eBay has. Demand curve: Indicus-Mint Series The rapidly growing stable markets of southern India Good Governance, and high levels of public security have contributed to the success of the southern states About 30 of India’s top 112 cities are located in the four southern states—Andhra Pradesh, Karnataka, Kerala and Tamil Nadu; but the bulk of them are in India’s most urbanized large state, Tamil Nadu. About half of the state’s population lives in cities and most of these cities have a strong manufacturing base. While Chennai as the state capital is the financial and commercial hub, Thiruvallur also has a large tertiary sector. More…. Know about Indicus Products here
  • 3. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx Segment B3 from the Indicus Consumer Segment Summary Statistics Group Profile 577,000 (0.74 %) Indian Households This segment consists of married couples with grown up SEGMENT B3 children. The chief wage earners have good educational background and are majorly working in govt./ public sector companies at managerial level. Chief Wage Earner Age (Median): 49 Yrs Marital status: 98 % Married Education: 69 % Graduate Industry: (Major) 38 % Financial Intermediation Enterprise: 60 % Govt./Public Sector Company Occupation: 99 % Regular Salaried B3 Summary Statistics Assets Annual Household Income: Rs. 441,000 SEGMENT B3 Annual Household Expenditure: Rs. 321,000 Saving Rate 27 % House Ownership: 78 % Type of Residence: 68 % Independent Houses TV Ownership: 99 % Four Wheeler Ownership: 40 % B3
  • 4. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx Indicus Consumer Spectrum has been designed to help marketers understand the essence of 33 Consumer Segments, which together represent the entire urban spectrum of India. It highlights the key features which make each segment distinctive. Insights from Indicus Demand Curve NE India - small, but with great prospects ahead Cities of the west - powering India Demand Curve - Glimpses into the Indian Economy and Consumers FE Indicus Policy Series - Why doesn’t Infosys innovate Demand Curve - Rural markets help makers of consumer goods grow steadily Demand Curve - India needs cities network for easy rural urban shift Snapshots from The Industrial Skyline of India From around the world Consumer confidence going up faster than expected Confidence among U.S. consumers rose more than forecast in September as the pace of job losses slowed and the economy showed signs of pulling out of the recession. US consumer confidence hits 3-month high n its September preliminary report the Reuters/University of Michigan consumer survey rose from 65.7 to 70.2, beating Wall Street analysts’ expectations. Fed Watch: Quick Note on Confidence Should the latest numbers on consumer confidence improve your confidence in the economy?
  • 5. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx Consumers' caution may bring on era of frugality After a year of economic crisis and an even longer slump, the nation's retailers are facing consumers who are more reluctant to buy. Whether it's because of job losses, uncertainty about employment, banks tightening lending, high debt or eroding income, U.S. consumers aren't spending as much. Here lies the Great American Consumer REST in peace, Great American Consumer. We will not see your like again. Outstanding US consumer borrowing fell by a jaw-dropping US$21.6bil in July, according to data released last week by the Federal Reserve, five times more than analysts expected and the second largest monthly drop since the end of World War II. .
  • 6. Indicus Analytics, An Economics Research Firm http://indicus.net/Newsletter/Consumer_Market.aspx For query or placing orders on Indicus Products please contact Indicus Analytics Pvt. Ltd. 2nd Floor, Nehru House, 4 Bahadur Shah Zafar Marg New Delhi- 110002. Phone: 91-11-42512400/01 E-mail: products@indicus.net www.indicus.net Indicus Products Market Skyline of India City Skyline of India City Skyline of India – neighbourhood series Housing Skyline of India District GDP of India Industrial Skyline of India Indian Financial Scape Indicus Consumer Spectrum