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Your Guide to Use SEO Power
Suite Software For Higher website
ranking and Traffic
Hoda Mohamed Abulila
10/23/2015
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Before you read this article, I need two mention two points:
 This article is for SEO specialist.
 This arti...
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Click on connect to Google Analytics account
Then a window wizard appear to enter your Google Account setting
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Retrieving data from Google analytics
Then connect to Google Adwords
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After that it get all the keyword used in website and added to the next window wizard:
If you didn’t connect t...
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Then click Next Button and hold on a minute while Rank Tracker checking the current ranking
for the keyword yo...
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Then click Finish Button
This ranked tracker main screen, here you can see all of your Keywords along with you...
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You can add /Remove Keywords by right click
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TO find new keyword Ideas to optimize your website for.
To start keyword suggest click on suggest button at to...
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Looking for suggestion
In less than a minute, you ‘ll get a dozens of keyword suggestion , now choose the mos...
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Now we will analyze keywords efficiency
First You need to select Keyword that you want to check its efficienc...
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Hold on a moment that Rank Tracker complete the research
Rank Tracker get How Many of people searched for you...
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The tool has analyzed the number of pages competing for a high ranking for these searches
Obviously keyword w...
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Now we will Check Keyword Difficulty in Rank Tracker
Getting a website rank high for a certain keyword always...
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Now you get the Difficulty of Keyword score for keyword you selected
Keyword Difficulty score are based on th...
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The number of backlinks pointing to the page and the domain, content optimization score
showing how often the...
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Here you can Check Google analytics Data and unlock the not provided keyword traffic stats
right in Rank trac...
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Then click on update visit to get and Rank Tracker will collect the number of visits and bounce
rates for you...
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The first metrics Visits Calculated =the number of visit the keyword bring to your website
Calculated page vi...
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Page bounce rate that’s the page overall bounce rate according to Google analytics
These four Metrics will le...
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Now you will know How to Track Competitor ranking in Rank Tracker
To track competitor, select preference from...
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You can add up to 10 competitors per project
Then click ok button to show competitors and click on show compe...
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Now update the rankings, rank tracker will collect data for your site
The second tool in SEO is to optimize t...
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Enter your website Url, so that website auditor start its analysis
Then Searching for WebPages to audit
Then ...
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Then click finish when scan is over, then a site audit module a summary of your own site data
You can click o...
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In recommendation you get recommendation of how to solve this problem
If some of the factor has not been chec...
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Once you have fixed the entire issues click on update factors to see if there are no errors or
warnings left.
28 | P a g e
To get analysis of each page in website, you need to run in-depth pages analysis
1- Go to pages tab, you will...
29 | P a g e
To scan your website once again by clicking rebuilds pages
Or for example if you added new pages to the websi...
30 | P a g e
Go to pages module
And then click on sitemap button in the wizard window
In the wizard window select the page...
31 | P a g e
You also can refine the list using the quick filter
Then click Next Button and choose publishing option throu...
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If you choose sitemap into a website through ftp, a website Auditor will ask for the ftp server
Name, usernam...
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In the top toolbar. If your site already has a robots.txt File
Website Auditor will automatically fetch your ...
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At the end of this step you can either save robots.txt locally in hard drive or upload
robots.txt into websit...
35 | P a g e
Now we will discuss how to optimize Landing pages content
For the keywords targeting first we need to launch ...
36 | P a g e
Then click next and enter Keyword that you want to analyze
37 | P a g e
Then click Next Button
And choose the search engine in which you wish to rank high for your Keywords. Website...
38 | P a g e
And wait for the website Auditor to complete analysis
39 | P a g e
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After that click finish button, you will see errors, warnings and lots of useful information about
the select...
41 | P a g e
Errors are the most series issues
Not sure how to fix these issues, don’t worry website auditor will tell you...
42 | P a g e
Then go to keywords section, this section is an overview of all the keywords found on our page
And you can ge...
43 | P a g e
In this section will describe the third tool SEO spyglass is a tool that let you see links to any
site , be a...
44 | P a g e
Then click next button, now SEO SpyGlass is getting all your backlinks.
45 | P a g e
Then click finish button to see all the backlinks that you have in your website
You can use these steps to ge...
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By Default SEO spyglass updates the most important matrices, quality factors for the kinking
domain such as d...
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After choosing Backlink factors click ok and it updates Backlink factors
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View statistics of the backlinks site by clicking on backlinks factors
Now we will see how to perform the ant...
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Now you can know how to spot potential harmful links with SEO spy glass
And you also can know number of visit...
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Then click ok button and then click on Traffic coming through backlinks tab
When you visit to your site colum...
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Choose from external link Back link factor check on visits to your site
Click ok button and click update Fact...
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If there is no visit so visit to your site is equal to 0, if there is visit will have a number.
The fourth to...
53 | P a g e
Then enter your website link
Fill out project on contact info and press finish
You are now in empty dashboard...
54 | P a g e
In the drop down menu you will see six different methods of link search
We will select the first method that ...
55 | P a g e
Then click next button, if you already have one, choose the search engine you targeted
56 | P a g e
Then click Next Button and configure scan depth limits, for the quickest result choose default
option to limi...
57 | P a g e
To get additional partner information, you can set option to automatically that acquire title and
description...
58 | P a g e
You can also select the preferred ranking factor to find only website with high authority
As soon as linkAssi...
59 | P a g e
Here are the potential links are now listed in LinkAssistant workspace to help you to do
linkbuilding.
Now yo...
60 | P a g e
It is essential for the website owners to keep track of live links that make up their backlink
profiles with ...
61 | P a g e
After you choose verify selected from partners, you will adjust the depth of the scan but
normally default se...
62 | P a g e
After verification data will be added into two tabs verified partners and partners who failed
verification
Tr...
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Your guide to use SEO power suite for higher website traffic

We are pleased to announce the winner of our competition to attend the biggest international Digital Marketing

Conference in Turkey in November 2015.

The winner : Hoda Abulila

She wrote very informative article worth to take place 1 in the competition .

Here are here article about:

Your Guide to Use SEO Power Suite Software For Higher website ranking &Traffic

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Your guide to use SEO power suite for higher website traffic

  1. 1. Your Guide to Use SEO Power Suite Software For Higher website ranking and Traffic Hoda Mohamed Abulila 10/23/2015
  2. 2. 2 | P a g e Before you read this article, I need two mention two points:  This article is for SEO specialist.  This article is too too long. The SEO PowerSuite is free and complete software package for successful search engine optimization, SEO PowerSuite is a set of 4 tools in one package. 1- Rank Tracker, is tool used for keyword Research as well as tracking ranking in search Engines 2- Website Auditor, deals with website structure and content optimization 3- SEO SpyGlass will find all backlinks to a given website and analyze them in detail 4- and Link Assistant. Is a perfect tool for link building and management? The first tool is Rank Tracker is for Keyword Research and Rank Tracking To start Rank Tracker tool go to start menu, all programs then click on link-AssistantCom then choose Rank Tracker tool Enter your website URL Connect to Google analytics and Google Adwords so that rank tracker could collect crucial keyword data from them. This step is optional
  3. 3. 3 | P a g e Click on connect to Google Analytics account Then a window wizard appear to enter your Google Account setting
  4. 4. 4 | P a g e Retrieving data from Google analytics Then connect to Google Adwords
  5. 5. 5 | P a g e After that it get all the keyword used in website and added to the next window wizard: If you didn’t connect to Google Analytics or Google Adword you will not get this Default Keywords and you can add more keywords that you wish to monitor. Then click Next Button to choose preferred search engine, you can select as many search engines as you wish.
  6. 6. 6 | P a g e Then click Next Button and hold on a minute while Rank Tracker checking the current ranking for the keyword you has been entered Then Ranking have been successfully checked
  7. 7. 7 | P a g e Then click Finish Button This ranked tracker main screen, here you can see all of your Keywords along with your site’s current rankings with Google Egypt. The selected red square is all keyword that you added and get from your website. Along with your site’s current rankings in Google ,Yahoo and Bing
  8. 8. 8 | P a g e You can add /Remove Keywords by right click
  9. 9. 9 | P a g e TO find new keyword Ideas to optimize your website for. To start keyword suggest click on suggest button at top left corner of your window Choose keyword Research Method We will start with Google Adwords keyword planner then choose Next Button Enter your Keywords you’d like the suggestion to be based on and hit next Button
  10. 10. 10 | P a g e Looking for suggestion In less than a minute, you ‘ll get a dozens of keyword suggestion , now choose the most relevant and most efficient terms and click finish button to complete the search
  11. 11. 11 | P a g e Now we will analyze keywords efficiency First You need to select Keyword that you want to check its efficiency And press on KEI to estimate keyword efficiency
  12. 12. 12 | P a g e Hold on a moment that Rank Tracker complete the research Rank Tracker get How Many of people searched for your keyword monthly. How Many Visit it potentially get
  13. 13. 13 | P a g e The tool has analyzed the number of pages competing for a high ranking for these searches Obviously keyword with low competition and lots of searches tend to be the best, they are relatively to rank and they also bring your site lots of traffic The Higher the KEI Value, the greener the icon is the better to choose
  14. 14. 14 | P a g e Now we will Check Keyword Difficulty in Rank Tracker Getting a website rank high for a certain keyword always takes time. Building the backlinks optimizing content and so on. But what if some of your target keywords are waste of time and money, because top competitors are strong, so that we will use Rank tracker to choose keywords that are not hard to get a high ranking Click to any keyword that you get it before and select it Then click on key difficulty tab and then click on update button to calculate Keyword difficulty of the keyword selected in certain Search engines Then click finish Button after processing, the result will look like that
  15. 15. 15 | P a g e Now you get the Difficulty of Keyword score for keyword you selected Keyword Difficulty score are based on the top 10 ranking pages. The higher the score the harder it will be to beat competitor You can also check the individual scores of each competitor in difficulty score column You can see a lot of SEO matrices analyzed. Page Rank for the exact ranking page and the entire domain
  16. 16. 16 | P a g e The number of backlinks pointing to the page and the domain, content optimization score showing how often the keywords are used Through keyword Difficulty analysis you decide if it’s worth to struggle for certain keyword or not.
  17. 17. 17 | P a g e Here you can Check Google analytics Data and unlock the not provided keyword traffic stats right in Rank tracker To connect to Google Analytics In the tool bar go to preference then choose on Google Analytics settings And fill in your account details
  18. 18. 18 | P a g e Then click on update visit to get and Rank Tracker will collect the number of visits and bounce rates for your keywords After the tool collected the data switch to the not provided keyword traffic tab As you probably know, Google Analytics now hides most of your traffic data under the not provided label Rank Tracker uses a special formula to calculate your keyword traffic stats with 91 % This tab include 4 metrics: calculated keyword
  19. 19. 19 | P a g e The first metrics Visits Calculated =the number of visit the keyword bring to your website Calculated page visit = the approximate number of visits that your page gets from all keywords it ranks for Page visits these are the actual organic visits your page gets according to Google analytics
  20. 20. 20 | P a g e Page bounce rate that’s the page overall bounce rate according to Google analytics These four Metrics will let you analysis your website performance both in keyword and page level. And no matter how many keywords are hidden in. Rank Tracker will show you -which keywords bring most visits -which pages get those visits - If these pages perform well enough and don’t waste your traffic with high bounce rates
  21. 21. 21 | P a g e Now you will know How to Track Competitor ranking in Rank Tracker To track competitor, select preference from the toolbar and then choose Competitors To add websites would like to track rankings for along with your website click on add button And fill in competitor information and in short name color that specify your competitor
  22. 22. 22 | P a g e You can add up to 10 competitors per project Then click ok button to show competitors and click on show competitor Click on Keywords and ranking tab and you will see your competitors added in column
  23. 23. 23 | P a g e Now update the rankings, rank tracker will collect data for your site The second tool in SEO is to optimize the website using Website Auditor To start a website Audit go to start menu then select all programs and click on link-AssistantCom and launch website Auditor. Click on new project
  24. 24. 24 | P a g e Enter your website Url, so that website auditor start its analysis Then Searching for WebPages to audit Then a congratulation screen will appear
  25. 25. 25 | P a g e Then click finish when scan is over, then a site audit module a summary of your own site data You can click on any of factors on the left list to see a detailed description, there’s status assigned to each factor correct , info ,warning or error Note: pay attention to the factors with warning and error status You can switch between details and recommendation In details tab you get more detail about problem
  26. 26. 26 | P a g e In recommendation you get recommendation of how to solve this problem If some of the factor has not been checked yet, click on check these factors
  27. 27. 27 | P a g e Once you have fixed the entire issues click on update factors to see if there are no errors or warnings left.
  28. 28. 28 | P a g e To get analysis of each page in website, you need to run in-depth pages analysis 1- Go to pages tab, you will find a list of all pages found on your site. , you will also find all kinds of stats as titles, Meta description, response code, and broken links By default the pages are grouped by their url path, you can edit this by right click on the table header and you will get window where you can change Group by
  29. 29. 29 | P a g e To scan your website once again by clicking rebuilds pages Or for example if you added new pages to the website or by click update if you would like to update some analysis factors You can switch between tabs to see on page & technical factors, indexing in search engines and see your popularity in social media To Creating site map to your website
  30. 30. 30 | P a g e Go to pages module And then click on sitemap button in the wizard window In the wizard window select the pages you would like to added into the sitemap
  31. 31. 31 | P a g e You also can refine the list using the quick filter Then click Next Button and choose publishing option through saving it in server or to save it in hard drive.
  32. 32. 32 | P a g e If you choose sitemap into a website through ftp, a website Auditor will ask for the ftp server Name, username and password. It will then connect. Then your sitemap will be generated and added in your website server. To Creating robots.txt Go to pages module and press the robots.txt button
  33. 33. 33 | P a g e In the top toolbar. If your site already has a robots.txt File Website Auditor will automatically fetch your site’s robots .txt file when you create or rebuild a project, and you will already see it here If there are some pages on your site that you would like to hide from search engine such as scripts, duplicate content so you need to create Disallow rule ,to do that from add rule button and choose Disallow or allow instruction and choose search robots as all robots or Bing /Google / Yahoo and the Directory page in your website. And then press OK To test the rule you added from test tab
  34. 34. 34 | P a g e At the end of this step you can either save robots.txt locally in hard drive or upload robots.txt into website Ftp If you choose to upload robots.txt in ftp, a website Auditor will ask for the ftp server name, username and password. It will then connect. Then your robots.txt will be generated and added in your website server.
  35. 35. 35 | P a g e Now we will discuss how to optimize Landing pages content For the keywords targeting first we need to launch website Auditor and then select Content Analysis Then choose page to analyze
  36. 36. 36 | P a g e Then click next and enter Keyword that you want to analyze
  37. 37. 37 | P a g e Then click Next Button And choose the search engine in which you wish to rank high for your Keywords. Website auditor will analyze optimization strategies of your top competitor in this search engine
  38. 38. 38 | P a g e And wait for the website Auditor to complete analysis
  39. 39. 39 | P a g e
  40. 40. 40 | P a g e After that click finish button, you will see errors, warnings and lots of useful information about the selected page
  41. 41. 41 | P a g e Errors are the most series issues Not sure how to fix these issues, don’t worry website auditor will tell you exactly what to do and where to find additional information to get the tips To get the tips select Recommendation link at the top right side of the window In addition you will see the overall optimization score of the page at the top left side Website Auditor also unveil competitors content strategies, click on competitors link beside recommendation link where it reveals SEO secrets.
  42. 42. 42 | P a g e Then go to keywords section, this section is an overview of all the keywords found on our page And you can get your final report from Report section
  43. 43. 43 | P a g e In this section will describe the third tool SEO spyglass is a tool that let you see links to any site , be at your own or your competitors ,a t the same time it shows you which of the backlinks are the most valuable from the SEO point of view. Go to start menu then all programs then select link-AssistantCom and launch SEO spyglass Select new project Then enter your website Url
  44. 44. 44 | P a g e Then click next button, now SEO SpyGlass is getting all your backlinks.
  45. 45. 45 | P a g e Then click finish button to see all the backlinks that you have in your website You can use these steps to get your competitor backlinks Now to evaluate the quality of your backlinks , you need to select the links that you want to analyze and click update factors
  46. 46. 46 | P a g e By Default SEO spyglass updates the most important matrices, quality factors for the kinking domain such as domain age, domain ip,domain page rank , the number of pages indexed in google and others. As well as factors for the specific backlink page such as title and description, number of links on the page, its page rank, its social media signals You can add more backlinks factors from add more Backlinks factors button
  47. 47. 47 | P a g e After choosing Backlink factors click ok and it updates Backlink factors
  48. 48. 48 | P a g e View statistics of the backlinks site by clicking on backlinks factors Now we will see how to perform the anti penalty links Audit with SEO spy glass in order to detect harmful links in your backlinks profile that can lead to Google penalty. To get started click on link penalty risk tab and you will find penalty risk column where you can see potential dangers associated with each links in your profile. There are three types of links, 1-trusted link are marked green 2-suspecious link are marked yellow or orange 3-high risk links are marked red
  49. 49. 49 | P a g e Now you can know how to spot potential harmful links with SEO spy glass And you also can know number of visitor who visited your website through your backlinks Go to preferences and connect to Google analytics Account And then enter your account setting to connect to Google Analytics
  50. 50. 50 | P a g e Then click ok button and then click on Traffic coming through backlinks tab When you visit to your site column has no change then go to preferences and select preferred Backlinks factors
  51. 51. 51 | P a g e Choose from external link Back link factor check on visits to your site Click ok button and click update Factor
  52. 52. 52 | P a g e If there is no visit so visit to your site is equal to 0, if there is visit will have a number. The fourth tool in SEO power suite software is linkAssistant, we will see how to create a project in linkAssistant .in this section you will learn how linkAssistant helps you find new link opportunities for your site to get start go the start menu then choose all programs and select link-AssistantCom and Launch linkAssistant and click new project
  53. 53. 53 | P a g e Then enter your website link Fill out project on contact info and press finish You are now in empty dashboard, and select Look for partner tab at the top left corner.
  54. 54. 54 | P a g e In the drop down menu you will see six different methods of link search We will select the first method that is find sites by keyword search make sure to enable expert option and then click next button Then enter your Keywords or if you have list of Keywords copy and paste it
  55. 55. 55 | P a g e Then click next button, if you already have one, choose the search engine you targeted
  56. 56. 56 | P a g e Then click Next Button and configure scan depth limits, for the quickest result choose default option to limit number of partner to 30 then click next button then select interest partner filter If you are looking for sites accepting guest posts use the interest partner filter and add Keywords like “”guest author”, submit Guest post or write for us. Need to find forum or commenting opportunities? Also type Forum or add comment then click next button
  57. 57. 57 | P a g e To get additional partner information, you can set option to automatically that acquire title and description, search engine ranking factors and then press next button again
  58. 58. 58 | P a g e You can also select the preferred ranking factor to find only website with high authority As soon as linkAssistant brought back to result, choose the one you are interested in and click finish
  59. 59. 59 | P a g e Here are the potential links are now listed in LinkAssistant workspace to help you to do linkbuilding. Now you can contect them through partner email column to help you do link building
  60. 60. 60 | P a g e It is essential for the website owners to keep track of live links that make up their backlink profiles with help with Link Assistant , you can easily check if link is still in place , have the right anchor text are do follow or no follow this process is called link verification You can import backlinks from spreadsheet, webmaster tools or SEO SpyGlass tool In the workspace right click the Header of any column and add verification made on and verification passed column to your workspace. Then click ok button. If you ‘d like to verify a limited number of links, select them and choose verify selected link partners
  61. 61. 61 | P a g e After you choose verify selected from partners, you will adjust the depth of the scan but normally default settings are enough then press Next button Then let the software do the check, once the verification is completed the date of verification made on and verification result column.
  62. 62. 62 | P a g e After verification data will be added into two tabs verified partners and partners who failed verification Try to use SEO PowerSuite Software; it is a useful tool for all SEO specialists

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