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Marketer’s Panel

“Connecting with the Always-On Consumer”
Chris curtin
@ChrisCurtin3

Julie melton

Jonathan adams
Anne murray

@JAdamsCT

Jill Steinberg

@Henkel

@SouthwestAir

@JillSteinberg
Henkel

“Romancing the Joan”

Title: Romancing the Joan
•
•
•

insight: she loves a story
@Henkel
Southwest LUV Story
“#12DaysofLUV”

Title: 12 days of luv
•
•
•
•

insight: trust your consumers
@SouthwestAir
Southwest LUV Story
“#12DaysofLUV”
BUT, what makes this a LUV Story…

@SouthwestAir
UBISOFT: Assassin's Creed
“Ultimate Song”

Title: ASSASAINS CREED SONG
•
•
•
•

insight: engage in context
@JillSteinberg
Marketer’s Panel

“Connecting with the Always-On Consumer”
Chris curtin
@ChrisCurtin3

Julie melton

Jonathan adams
Anne murray

@JAdamsCT

Jill Steinberg

@Henkel

@SouthwestAir

@JillSteinberg

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Marketer's Panel: Connecting with the Always-On Consumer