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The Power of Your Story - Kimanzi Constable

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Miriam Schwab
Miriam Schwab
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The Power of your Story Kimanziconstable.com Twitter: @KimanziC #WCJERU Kimanzi Constable
Why do you want to be heard? •Fame •Money •Impact #WCJERU @KimanziC
You Need A Hook The Only Reason Anyone Spends Any Time On Your Website Is: The Content
What’s your core message? I help people………………. and/or…………….. so that…………….. #WCJERU @KimanziC
An open door for us little guys •Social media ‘nuf said Kimanziconstable.com
How active are your followers? •Comments •Retweets #WCJERU
People are 100% emotional “People buy with their hearts, not their minds.” -Peter Drucker Kimanziconstable.com
You have to make an emotional connection “We are not just selling coffee, we are selling a relationship and an experience. Emotional connection is our true value proposition.” -Howard Schultz #WCJERU @KimanziC
People want to connect with… •Your story •Not spam! Kimanziconstable.com
Here’s my story It Won’t Bore You  #WCJERU @KimanziC
The best example! Apple Kimanziconstable.com
What We Usually See
How are making an emotional connection?
What story could you tell? •Honest • To the Point • Use It Kimanziconstable.com
Use story to amplify your social media platform •Connect •Thank •Share #WCJERU @KimanziC
Network, Network, Network Kimanziconstable.com
What’s your strategy? -“like our page” “Subscribe to our list” -build a massive following -overwhelm them This doesn’t work anymore PEOPLE WANT A REAL CONNECTION! Use the power of story to build a tribe.
I’m here to help you • Website: http://kimanziconstable.com/ • Email: kimanzi@talesofwork.com Twitter: https://twitter.com/KimanziC Facebook: https://www.facebook.com/#!/kimanzic

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The Power of Your Story - Kimanzi Constable

  • 1. The Power of your Story Kimanziconstable.com Twitter: @KimanziC #WCJERU Kimanzi Constable
  • 2. Why do you want to be heard? •Fame •Money •Impact #WCJERU @KimanziC
  • 3. You Need A Hook The Only Reason Anyone Spends Any Time On Your Website Is: The Content
  • 4. What’s your core message? I help people………………. and/or…………….. so that…………….. #WCJERU @KimanziC
  • 5. An open door for us little guys •Social media ‘nuf said Kimanziconstable.com
  • 6. How active are your followers? •Comments •Retweets #WCJERU
  • 7. People are 100% emotional “People buy with their hearts, not their minds.” -Peter Drucker Kimanziconstable.com
  • 8. You have to make an emotional connection “We are not just selling coffee, we are selling a relationship and an experience. Emotional connection is our true value proposition.” -Howard Schultz #WCJERU @KimanziC
  • 9. People want to connect with… •Your story •Not spam! Kimanziconstable.com
  • 10. Here’s my story It Won’t Bore You  #WCJERU @KimanziC
  • 11. The best example! Apple Kimanziconstable.com
  • 13. How are making an emotional connection?
  • 14. What story could you tell? •Honest • To the Point • Use It Kimanziconstable.com
  • 15. Use story to amplify your social media platform •Connect •Thank •Share #WCJERU @KimanziC
  • 16. Network, Network, Network Kimanziconstable.com
  • 17. What’s your strategy? -“like our page” “Subscribe to our list” -build a massive following -overwhelm them This doesn’t work anymore PEOPLE WANT A REAL CONNECTION! Use the power of story to build a tribe.
  • 18. I’m here to help you • Website: http://kimanziconstable.com/ • Email: kimanzi@talesofwork.com Twitter: https://twitter.com/KimanziC Facebook: https://www.facebook.com/#!/kimanzic