Commuting time for urban citizens are increasing everyday. App cabs have become a way of life to commute. So, advertising on the same is a natural extension.

1. Welco me to
I d e a z f i r s t T e c h n o l o g i e s P v t L t d
Future of Outdoor
Advertising

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I N T R O D U C T I O N
Ideazfirst has been one of the first companies
introducing TAXI Advertising in our iconic
yellow taxis in Kolkata in 2012 (pls
visit www.cabrand.in). We are happy to
announce our partnerships with UBER cabs,
where we have started advertising
on sedans in Kolkata. Taxi advertising has
been successful all over the world, and is
more effective delivering the highest
marketing ROI compared to other modes of
advertising.
No Direct Competition in the City of Kolkata
– due to Uniqueness of Service
>

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W h y I d e a z f i r s t>
• We are the pioneers in taxi advertising since 2012 in Kolkata with
yellow cab advertising.
• We use 3M vinyl which are the best in fleet branding with UV
protection i.e. better brand visibility
• HP latex machines are being used for printing the vinyl with
original inks
• Expert vinyl pasting team to ensure minimal wrinkles or bubbles
during installation
• Periodic monitoring and free replacements in case of any
accidents and damage to the wraps.
• Routine reporting
• Quality lead generation via inside interactive communication with
passengers.

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Most visible transit media
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Why advertise on App cabs
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Interesting statistics of each cab in Kolkata
• 200 Kms per day i.e. 5,000 kms per month approx.
• 40-50 passengers per day, i.e. 1200 passengers per month
• Zero refusals, travels across the length and breadth of the city
• 15-18 unique trips per day, i.e. 450 unique trips per month

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Extensive Reach across the city
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CarWrapsfor
Aquatica&TechnoIndia

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CarWrapsfor
DontiaDentalClinic&MahabirDanwarJewellers

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Front Fender - for the corporate brand name

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Front door - for an catchy image with a brand
photograph or a campaign shoot

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Backdoor–
Productnameandtaglineoranyspecialfeaturehighlight.

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Backfender
Contactnos,websites,emailIDsor anycalltoaction

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InteriorAdvertising –
HelpsyoumeasurethemarketingROI,withthetotalnumberofcallsand
redemptionsofyourcoupons,giftvouchersandoffertakeawayforpassengers.

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Introductory Offervalidtill15thJune2018
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A b o u t U s
We have worked with the leading brands in their respective
sectors and have a wide range of marketing experience in
both B2B and B2C categories. We have worked with more
than 400 companies since 2003. Some of them are: -
Banking & Finance - Bandhan Bank, SBI Life, ShareKhan,
NCDEX, Reliance Health Insurance
Real Estate - Hiland Group, Shriram Properties, Merlin
Group, Pioneer Property,
FMCG & Retail - Hindustan Unilever, Godrej SaraLee,
Pharma & Hospitals - Apollo Gleneagles Hospitals, Vasan
Eyecare,
Education - Punjab Technical University, Bengal Institute of
Business Studies,
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16. ko l ka t a @ i d e a z f i rs t . c o m
Thank You