Raise your Profile - 10 Key Questions about Your Personal Branding
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This presentation is done during Key Person of Influence under Raise Your Profile in Singapore for the first time on 13 June 2014. Keynote Speaker: Andrew Chow
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Raise your Profile - 10 Key Questions about Your Personal Branding
- 2. or
- 3. #1 : Personality Who am I?
- 4. #2 : Priority What do I have and lack?
- 5. #3 : Promise What do I say I will deliver?
- 6. #4 : Positioning Who do I want to serve?
- 7. #5 : Proposition (unique) Why should others choose me?
- 8. #6 : Products / Services Do I walk my talk with what I do?
- 9. #7 : Platforms Where & How do I want to Communicate?
- 10. #8 : Perception How do I want to be perceived?
- 11. #9 : Personal Experience How strong is my brand essence to customers?
- 12. #10 : Potential Problem? How will my brand survive a crisis?
- 13. Personality + Promise + Priority + Positioning Preposition + Products + Platforms + Perception Personal Experience + Potential Crisis INFLUENCE Insignificance
- 20. Almost 300 interviews/features in 7 years 40 local/international media Media & Publicity
- 22. Malaysia Best Seller Published Books