The Experts Talk, Idealist Consulting, How To Evaluate Payment Processors
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The document discusses how to evaluate payment processors for non-profits. It provides examples of integrated and unintegrated payment processor options for different use cases like donations, events, memberships, etc. It highlights key questions to consider around desired functionality, costs, and ease of use when choosing a payment processor. Integrated options allow payments to automatically sync with contact records in Salesforce while unintegrated require manual data entry. The document compares features of top integrated solutions for different needs.
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The Experts Talk, Idealist Consulting, How To Evaluate Payment Processors
- 1. The Experts Talk: How to Evaluate Payment Processors Presented by: Idealist Consulting
- 2. Facilitator: Cat Monaghan Solutions Analyst Presenter: Lila Pigott Solutions Analyst
- 3. What is a Payment Processor? A payment processor is a service that processed credit card payments. Processing includes verification of available funds and anti-fraud measures.
- 4. Why Are We Talking About Payment Processors? Salesforce integrates with certain payment processors simplifying moving data related to payments into your database.
- 5. The Big Three Questions to Ask When You’re Picking a Payment Processor • What do you want it to do? • How much does it cost? • How easy is it to use?
- 6. What Do You Want It To Do? • Payment types • Volume • Integrated or unintegrated
- 7. What Do You Want It To Do? Payment Types • Donations • Event Tickets • Memberships • Online Shopping Cart • Peer to Peer Fundraising • Recurring Payments
- 8. What do you want it to do? Volume • Low Volume: 90% of donations come in via check. Five online donations per month. • Increasing Volume: Online donations increased from 50 to 75% of donation volume over the past year. Processing time has doubled for staff.
- 9. What do you want it to do? Integrated or Unintegrated • Integrated: Event ticket purchases made through website are automatically reflected on the contact record of the purchaser in Salesforce. • Unintegrated: Books purchased via Paypal through website. Staff manually associate purchase with contact record in Salesforce
- 10. How Much Does it Cost? • Transaction fees • Per transaction flat rate • Flat rate event fee • Per month flat rate • Contract fees
- 11. How Easy Is It To Use? • The more it does, the more complex it is • The ole’ time vs money conundrum • It’s plug and play only up to a certain point Create new event pages Manage various donation funds Multiple campaign pages
- 12. Donations Integrated: • IATS Brickwork – simple solution, proprietary payment processor. • Click&Pledge - simple to complex solution, proprietary processor. • Linvio Payment Connect – complex solution, allows choice of processor (PayPal, Authorize.net, WorldPay, Google Checkout , eWay) Unintegrated: • Paypal • FirstGiving
- 13. Events Integrated: Unintegrated: • Eventbrite • Paypal • Click&Pledge • ActevaRSVP • Linvio Events • Cvent • RegOnline • Common Ground
- 14. Membership Fees Integrated: • Common Ground – processor is Paypal. • Click&Pledge – possible through custom build out. Unintegrated: • NA
- 15. Peer to Peer Fundraising Integrated: • Common Ground Social – integrated with Common Ground Salesforce platform. Unintegrated: • FirstGiving • Razu • Fundly • StayClassy
- 16. Online Shopping Carts Integrated: • Click&Pledge • Nexternal Unintegrated: • Paypal • Google Shopping Cart
- 17. Mobile Giving Integrated: • Click&Pledge Unintegrated: • Mobile Giving Foundation • MobileCause • mGive
- 18. Integrated Solution Comparison Integrated Payment Online Donations Events Memberships Peer to Peer Mobile Giving Processors Shopping Cart ActevaRSVP v Click&Pledge v v v* v v Common Ground v v v Cvent v Eventbrite v IATS Brickwork v Linvio Events v Linvio Payment Connect v Nexternal v RegOnline v *Custom programming required
- 19. Payment Processors: Salesforce AppExchange: http://appexchange.salesforce.com/ ActevaRSVP – http://www.acteva.com/acteva-rsvp-for-salesforce.html Click&Pledge - http://clickandpledge.com/ Common Ground - http://www.convio.com/our-products/common-ground.html Cvent – http://www.cvent.com/en/event-management-software/ Eventbrite – http://www.eventbrite.com/ IATS Brickwork – http://www.iatspayments.com/english/services-brickwork.html Linvio Events – http://www.linvio.com/linvio_events.php Linvio Payment Connect – http://www.linvio.com/paymentconnect.php Nexternal - http://www.nexternal.com/ RegOnline - http://www.regonline.com/
- 20. Questions?
- 21. info@idealistconsulting.com 800.889.8675 http://www.npoengagementparty.com/
Hinweis der Redaktion
- Founding 5We’ve partnered with over 500 npos to move them onto the Salesforce platformC&P deployment partner
- PCI (payment card industry) compliant. Levels 1 – 4 has to do with how many transactions the merchant is processing
- Most nonprofits use them for something.It’s likely you’re going to have to choose one at some point or re-evaluate the processor you’re already usingPurpose of this presentation is to give you the tools to make an informed decision about your payment processor or processors.Will talk about integration later.
- Areas to consider are:
- What are your revenue streams?
- Transaction fee – what % of the payment is being charged? Does this vary by credit card type?Per month flat ratePer transaction flat rateContract fees – Payment Connect and Network for Good
- The more it does: if it processes multiple payment types, even if you’re not using all of the functionality. Pick it based on what you want to do with it. Ex: If you just want to do event management pick something like Eventbrite, it was designed for that. If you want to manage donations and events pick something like C&P – it does both.Time vs money: Consider whether you’ll have time to poke around and figure the solution out. If not, find a tech saavy staff person or look for a consulting partner.
- Get talking points from Cat – how to talk about proprietary processorLevel 1 PCI compliantLinvio – is it complex? Choice of processor is best for orgs who have to use a certain processor. Will have to pay both linvio and the processor.
- Eventbrite – manually sync to push data to Salesforce. Free for free events, Click&Pledge – automatically integrated, event management,. Transaction fee plus flat monthly fee. Acteva RSVP – automatically integrated, Annual fee, per event fee, transaction fee, free events have a transaction fee as well. conference managementLinvio – auto integrated, one time set up fee plus annual fee plus transaction fees based on processorCvent – auto integrate, complex event management, contact for pricing. Can choose own payment processor. RegOnline – integration not the greatest, often doesn’t meet client’s data needs/expectations.Common Ground – Paypal is the processor, licensing fees and other costs
- C&P: syncs at the product level, works with; Opencart, Prestashop, Shopp, Ubercart.Nexternal:– no strongly supported by the Salesforce community
- C&P: syncs at the product level, works with; Opencart, Prestashop, Shopp, Ubercart.Nexternal:– no strongly supported by the Salesforce community
- C&P: syncs at the product level, works with; Opencart, Prestashop, Shopp, Ubercart.Nexternal:– no strongly supported by the Salesforce community