What is social media?
Where does Twitter fit?
What are the key things to know about Twitter?
Top 3 good, bad, useful and examples of how Twitter is being used in third sector (voluntary and community / non-profit organisations)
1. NAVCA 29 th July 2009 Paul Webster ICT Development
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4. “ Online applications, platforms and media which aim to facilitate interaction, collaboration and the sharing of content” www.universalmccann.com structured way, communication is free and lateral: anyone can talk to anyone else. The web is creating a culture of working with people not for them. Work is most satisfying and creative when it’s work with people rather than for them.” Charles Leadbetter, March 2009 “ In the world of the web the main principle is that you can freely communicate with anyone you need to regardless of title or hierarchy. Even if decisions are made in a hierarchical or
5. Old media - Web 1.0 . . . . . static websites with no interaction, text heavy content. Information was just fed TO viewers (Others – if you dare!)
6. New media - Web 2.0 . . . . is interactive websites, open comments allowed, conversations and social networking WITH viewers encouraged
Nothing more than to signify a difference between the way the Internet has been used since the early 1990s (Web 1.0 or the old web) and how it is being used now (Web 2.0) and the difference between printed traditional media and something newer.
Web 2.0 is a collection of tools, applications and changes in working practice that have enabled people in communities to become more connected, to network with their peers and to collectively campaign as force not possible before. It has enabled supporting organisations develop a new way of working with their members; getting the message to them faster by using new techniques (all the senses not just printed word) and has allowed members to directly comment on and influence the organisations direction. Social Media is a way of using tools and platforms running on the Internet to instantly collaborate, share information and experiences, or have a conversation ideas or causes we care about. It’s a world where anyone can be a publisher, a reporter, an artist, a filmmaker, a photographer or pundit …. even an activist or citizen philanthropist!
Daunting representation of the size of the social media / social networking internet world