2. • Founded in 2005
• Does “Fresh Mobile Marketing”
• Based in Barcelona, Spain
• Extensive experience in Mobile
Marketing
• International team with a global
perspective
3. make…
Neosono make…
Apps with Innovation in Functionality, Presentation and Implementation
4. Mobile Global Market 2011
Total Devices
Total Devices Shipments Annual Growth
Smartphones 488.000.000 62,70%
Total PCs 415.000.000 14,80%
Notebooks 210.000.000 7,50%
Desktops 112.000.000 2,30%
Tablets 63.000.000 274,20%
Netbooks 29.000.000 -25,30%
Source: Canalys (Feb 2012)
Device Shipments Annual Growth
Total Handsets 1.546.000.000 11,10%
Normal Phones 1.055.000.000 -2,90%
Smartphones 492.000.000 61,30%
Source: IDC (Feb 2012)
6. Why build A Mobile App?
A mobile App adds mobility to your
• Company MARKETING
• Brand COMMUNICATION
• Company SALES CHANNELS
7. Why build a Mobile App?
• Your company can profit from the giant
distribution networks App Store y Google Play
• Opening new distribution networks allows you to
acquire new customers
• Implementing new technologies improves the
customer perception of your brand name
• It is a FRESH way of differentiating your
company from the competition
and more…
8. Why build a Mobile App?
• The mobile phone is more personal than a
PC which allows you to create a more direct
relation with our customers.
• The App integrates monitoring tools to gauge
the results of your marketing and
communication activity
• You can create viral campaigns through your
mobile platform
10. Why Neosono?
Multi-Platform development
Apple – iPhone/iPad
Android – phone & tablets
• Company with expertise in all App related areas
• Complete coverage of mobile app services
• Experts in design and user experience
• Focus on product and service innovation
• High-quality apps at affordable prices
• Experts in marketing campaigns for Apps
• Excellent service and client management
11. Neosono offers a complete package
• Objective Analysis
• Market Analysis
• Conceptualization
• Design & user-experience
• Technical development
• Testing
• Publishing to App Stores
• Integration with Social Networks
• Marketing & Promotion
• Statistics Analysis
• New versions & updates
13. happy pills
Customer: happy pills (Barcelona)
Category: Life Style
Plataform: iPhone
Languages: English & Spanish
Features:
· Catalogue of products and shops
· Online shop for iPhone (VISA, PayPal)
· Promotions via Push Notification
· Tracking via Flurry
· Rating of the App
15. eye2phone
Customer: Eye Care Hospital
(Sao Paulo)
Category: Health Care
Plataformas: iPhone & iPad
Language: English
Features:
· Various vision test modules
· Universal
· Rating of the App
19. Live Swiss Hockey
Category: Sports
Platforms: iPhone, iPod Touch, iPad
Languages: French, German
Features:
• Live Scores for the Ice Swiss
National Hockey League
• Latest news of the league
• Radios and videos
• League calendar, past results,
standings etc.
• Betting and Facebook comments
option
• Information about hockey clubs
playing in the league
20.
21. Hockey Kit
Category: Music
Platforms: iPhone, iPod Touch
Languages: English, French,
German
Features:
• Different sounds for Ice
Hockey fans
• Funny design
• Share on Facebook
22. Quema Grasas
Category: Healthcare & Fitness
Platforms: iPhone, iPod Touch
Languages: Spanish
Features:
• Application based on music therapy to
burn fat
• Choose from various weight-loss plans
• Calculate BMI and amount of calories to
be burnt everyday by providing age,
height and weight details.
• Application recommends a scheme with
a list of exercises and a diet
• Daily follow-up of the user’s progress
• In the App Store list
“New and Noteworthy”
23. Tonos pa Flipar
Category: Entertainment
Platforms: iPhone, Android
Languages: Spanish
Features:
• Humorous ring tones in Spanish
• Imitations of Celebrities
• Save & assign as ringtone
• Assign a tone to a contact
• Reached TOP 5 in the
entertainment category of App
Store (Spain)
24. Yes.fm
Category: Music
Platforms: iPhone, iPod Touch
Languages: English
Features:
• Application for YesFM radio in
Switzerland
• New version with new design
• Total compatibility with iPhone 4’s
multi-tasking and Retina Display
feature.
• Integration of Flurry to provide real
time analytics of App-usage.
