Harness TechED + Extra Help | Managing Social Media

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Harness TechED and Extra Help Inc. have partnered to give this free webinar on how to best manage social media instead of social media managing you. These 4 tips can help any business or organization better manage their Social Media and give them a better chance of a return on investment and time.

Marketing Technologie Business

Social Media
Manage or Manage You
Presented By
Tom Harness
@tomharness | FB: iTomHarness | Google: +ThomasHarness

Freedom Is 4 Steps Away
Plan
Schedule
Review Analytics
Be Consistent

PLAN
Start Small
Choose Social
Media Wisely
Setup Accounts
Be Consistent
Know Your
Customers
Be Specific and
Targeted
Step Out Of Your
Comfort Zone
Get Employees
On Board

SCHEDULE
Set Time
Specifically For
Social Media
Use A Content
Management
System
Monitor Posting
Daily
EDIT POSTS /
REVIEW

Q & A
What Percent of Social Media Users
Access From A Mobile Device?
71%45% 89%

REVIEW ANALYTICS
Google Analytics
Social Media
Analytics
Reach vs. Likes vs
Engagement
Adjust Posts-
Tweets

BE CONSISTENT
Post Frequently To
Stay Relevant
Keep An Eye On
Trends
Monitor Time
Spent

Q & A
What Percent of Small Businesses
Attract New Customers Through Social
Media?
65%35% 78%

OTHER FACTORS
Content-Content-Content
Paid Advertising ($20)
Company Voice/Culture
In House / Outsource

Harness TechED + Extra Help | Managing Social Media

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Harness TechED + Extra Help | Managing Social Media

1. Social Media Manage or Manage You Presented By Tom Harness @tomharness | FB: iTomHarness | Google: +ThomasHarness

2. Freedom Is 4 Steps Away Plan Schedule Review Analytics Be Consistent

3. Q & A What Is The Most Tweeted Photo?

4. PLAN Start Small Choose Social Media Wisely Setup Accounts Be Consistent Know Your Customers Be Specific and Targeted Step Out Of Your Comfort Zone Get Employees On Board

5. SCHEDULE Set Time Specifically For Social Media Use A Content Management System Monitor Posting Daily EDIT POSTS / REVIEW

6. Q & A What Percent of Social Media Users Access From A Mobile Device? 71%45% 89%

7. REVIEW ANALYTICS Google Analytics Social Media Analytics Reach vs. Likes vs Engagement Adjust Posts- Tweets

8. BE CONSISTENT Post Frequently To Stay Relevant Keep An Eye On Trends Monitor Time Spent

9. Q & A What Percent of Small Businesses Attract New Customers Through Social Media? 65%35% 78%

10. OTHER FACTORS Content-Content-Content Paid Advertising ($20) Company Voice/Culture In House / Outsource