1. Genre: Adventure, Fantasy, Mystery Studio:WarnerBros Release Date: November 19, 2010

2. Splash Page

4. Gallery

5. Trailer

6. Download Poster

7. Previous Years

8. Shop

9. Newsletter

11. Gallery

12. Trailer Only one preview.

13. Downloads Screensaver Download and install Poster, wallpaper, or screensaver. Looks like Homepage layout

14. Previous Years Links to HP Half-Blood Prince Website Purchase movies and exclusive HP merchandise Download movie

15. Shop Official Harry potter merchandise Wonds, watches, bedding, magnets, shirts, towels, iphone apps, bookmarks, hats.

16. Newsletter You pick your favorite Harry Potter character.

18. Flash art in homepage (fire and clouds) bring the website to life.

19. Theme is consistent: very dark and mysterious.

20. Picture gallery only has scene shots of scared characters and evil villains.

21. Very slow to navigate.

22. No games, contest, or interaction with fans.

25. Must “Like” to enter

26. Chance to win tickets to premier in NYC

27. Personal thank you from actor

28. Ask users to recruit friends

31. Promote official actors FB fan page. Ex: Emma Watson

32. Most of their updates are in regards to actors, like interviews, birthdays, and appearances.

35. RT a lot of articles thatthat mention the movie.

36. Use Hashtags like #Deathlyhallows.

37. Try to get followers involvedby asking questions.