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Opening Keynote
Richard Harshman
Head of ASEAN
Cloud is changing all aspects of business
Hotels Music Dating Taxi Storage
Every industry
Every workload
Every company size
Epic Collaboration
Startup Customers
Meerkat
Enterprise Customers
It’s not just global customers that are
benefitting from AWS
Getting us to where we want to go
Making us relax and laugh!
From bricks and mortar to e-commerce
Using the cloud to leapfrog into digital
Changing how we get around
[AWS] currently has the best in system offerings ... This is why we have stuck
with AWS from Day One – Wei Zhu, CTO”
“
All-in on AWS
Migrating 17 data centers & 1100 servers to AWS
By using AWS, we can lower our infrastructure costs by 50% and enhance our
acquisition strategy – Rick Koh, Head of IT”
“
Scalable mobile apps
Using AWS enabled us to manage demand and bursts in data traffic with its
auto-scaling features. – Ng Kin Yee, SVP Technology Planning”
“
Faster deployments
(6 weeks to less than 1 day)
Why are customers choosing AWS?
Benefits that are only available IN the cloud
?No upfront capital expense,
No Long Term Contracts
Lower variable expense Eliminate need for
capacity planning
Dramatically Increase
agility, speed & innovation
Remove undifferentiated
heavy lifting
Go global
in minutes
Using The Cloud To Move More Quickly
Ability to
experiment
Mixture of
resources
Procurement
speed
AWS Rapid Pace Of Innovation
24
48 61
82
159
280
516
2008 2009 2010 2011 2012 2013 2014
New features / services
TECHNICAL &
BUSINESS
SUPPORT
Account
Management
Support
Professional
Services
Solutions
Architects
Training &
Certification
Security
& Pricing
Reports
Partner
Ecosystem
AWS
MARKETPLACE
Backup
Big Data
& HPC
Business
Apps
Databases
Development
Industry
Solutions
Security
MANAGEMENT
TOOLS
Queuing
Notifications
Search
Orchestration
Email
ENTERPRISE
APPS
Virtual
Desktops
Storage
Gateway
Sharing &
Collaboration
Email &
Calendaring
Directories
HYBRID CLOUD
MANAGEMENT
Backups
Deployment
Direct
Connect
Identity
Federation
Integrated
Management
SECURITY &
MANAGEMENT
Virtual Private
Networks
Identity &
Access
Encryption
Keys
Configuration Monitoring Dedicated
INFRASTRUCTURE
SERVICES
Regions
Availability
Zones
Compute
Storage
O b j e c t s
,
B l o c k s ,
F i l e s
Databases
SQL, NoSQL,
Caching
CDNNetworking
PLATFORM
SERVICES
APP
Mobile
& Web
Front-end
Functions
Identity
Data Store
Real-time
DEVELOPMENT
Containers
Source
Code
Build
Tools
Deploymen
t
DevOps
MOBILE
Sync
Identity
Push
Notifications
Mobile
Analytics
Mobile
Backend
ANALYTICS
Data
Warehousin
g
Hadoop
Streaming
Data
Pipelines
Machine
Learning
Increasing Your Security Posture In The Cloud
Visibility into
usage & resources
Size of AWS
security team
AWS security
approach
Broad Accreditations & Certifications
Broad Services For Security & Compliance
AWS
CloudTrail
AWS ConfigKey
Management
Service
Virtual Private
Cloud
AWS Service
Catalog
IAMCloudHSM
NEW
Gartner “Magic Quadrant for Cloud Infrastructure as a Service, Worldwide,” Lydia Leong, Douglas Toombs, Bob Gill, May 18, 2015. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the
context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select
only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied,
with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Gartner Magic Quadrant for
Cloud Infrastructure as a Service, Worldwide
How are customers adopting AWS today?
The AWS cloud is ideal for both
traditional and cloud-native workloads
Amazon Web Services Confidential
ASEAN Partners
Amazon Web Services Confidential
ASEAN Partners
Building Apps Without Servers
A Wishlist?
Not directly responsible for
infrastructure resources
Deploy successfully and quickly
Applications are highly available
and scale without intervention
Costs that are closely aligned
to application usage
Lambda
Containers
Cloud Instances
Virtualization
Bare Metal
Event-driven Code with Lambda
AWS Lambda
Focus on your code, not
infrastructure
Serverless Microservices
Extending Platforms
Scalable Mobile Backends
Real-Time Streaming Analysis
A “front door” to data, logic, and services
Fully managed
Back-end apps running on EC2 or
Lambda
No minimum fees or start-up costs
Amazon API Gateway
Publish, maintain, monitor and
secure APIs at any scale
Versioning Metering and
throttling
Caching Signing &
authorization
SDK
generation
Amazon API Gateway
Mobile Apps
Websites
Services
Internet API Gateway
API
Gateway
Cache
CloudWatch
EC2 Endpoints
(optional)
Lambda
Functions
Any Other
Endpoint
DynamoDB
= Opportunity
%ofmatchingjobpostings
0
20%
10%
Jan '06
Job Trends from
indeed.com
Amazon Web Services
Jan ‘15
1.7M
Unfilled cloud jobs in 2014
7M
projected jobs in three years
Cloud Skills Are In Demand
Cloud Offers Career Mobility
Enterprise Startups
Developer /
Engineering Lead
CTO
TODAY
System
Administrator
DevOps Engineer
FUTURE
Cloud Architect
(IoT, Big Data, Digital)
Infrastructure
Architect
Growth Opportunities Are Everywhere
Cloud Architect
DevOps Engineer
CTO
AWS Certified Solution Architect
AWS Certified DevOps Engineer
(Both)
AWS Training Programs Can Help
Your move. Become A Champion!
Complete the QuickLabs
Get Certified This Year
Be A Champion.
Thank You

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AWSome Day Indonesia Keynote 2015

  • 2. Cloud is changing all aspects of business
  • 3. Hotels Music Dating Taxi Storage
  • 4. Every industry Every workload Every company size Epic Collaboration
  • 7. It’s not just global customers that are benefitting from AWS
  • 8. Getting us to where we want to go
  • 9. Making us relax and laugh!
  • 10. From bricks and mortar to e-commerce
  • 11. Using the cloud to leapfrog into digital
  • 12. Changing how we get around [AWS] currently has the best in system offerings ... This is why we have stuck with AWS from Day One – Wei Zhu, CTO” “
  • 14. Migrating 17 data centers & 1100 servers to AWS By using AWS, we can lower our infrastructure costs by 50% and enhance our acquisition strategy – Rick Koh, Head of IT” “
  • 15. Scalable mobile apps Using AWS enabled us to manage demand and bursts in data traffic with its auto-scaling features. – Ng Kin Yee, SVP Technology Planning” “ Faster deployments (6 weeks to less than 1 day)
  • 16.
  • 17. Why are customers choosing AWS?
  • 18. Benefits that are only available IN the cloud ?No upfront capital expense, No Long Term Contracts Lower variable expense Eliminate need for capacity planning Dramatically Increase agility, speed & innovation Remove undifferentiated heavy lifting Go global in minutes
  • 19. Using The Cloud To Move More Quickly Ability to experiment Mixture of resources Procurement speed
  • 20. AWS Rapid Pace Of Innovation 24 48 61 82 159 280 516 2008 2009 2010 2011 2012 2013 2014 New features / services
  • 21. TECHNICAL & BUSINESS SUPPORT Account Management Support Professional Services Solutions Architects Training & Certification Security & Pricing Reports Partner Ecosystem AWS MARKETPLACE Backup Big Data & HPC Business Apps Databases Development Industry Solutions Security MANAGEMENT TOOLS Queuing Notifications Search Orchestration Email ENTERPRISE APPS Virtual Desktops Storage Gateway Sharing & Collaboration Email & Calendaring Directories HYBRID CLOUD MANAGEMENT Backups Deployment Direct Connect Identity Federation Integrated Management SECURITY & MANAGEMENT Virtual Private Networks Identity & Access Encryption Keys Configuration Monitoring Dedicated INFRASTRUCTURE SERVICES Regions Availability Zones Compute Storage O b j e c t s , B l o c k s , F i l e s Databases SQL, NoSQL, Caching CDNNetworking PLATFORM SERVICES APP Mobile & Web Front-end Functions Identity Data Store Real-time DEVELOPMENT Containers Source Code Build Tools Deploymen t DevOps MOBILE Sync Identity Push Notifications Mobile Analytics Mobile Backend ANALYTICS Data Warehousin g Hadoop Streaming Data Pipelines Machine Learning
  • 22. Increasing Your Security Posture In The Cloud Visibility into usage & resources Size of AWS security team AWS security approach
  • 23. Broad Accreditations & Certifications
  • 24. Broad Services For Security & Compliance AWS CloudTrail AWS ConfigKey Management Service Virtual Private Cloud AWS Service Catalog IAMCloudHSM NEW
  • 25. Gartner “Magic Quadrant for Cloud Infrastructure as a Service, Worldwide,” Lydia Leong, Douglas Toombs, Bob Gill, May 18, 2015. This Magic Quadrant graphic was published by Gartner, Inc. as part of a larger research note and should be evaluated in the context of the entire report. The Gartner report is available at http://aws.amazon.com/resources/analyst-reports/. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. Gartner Magic Quadrant for Cloud Infrastructure as a Service, Worldwide
  • 26. How are customers adopting AWS today?
  • 27. The AWS cloud is ideal for both traditional and cloud-native workloads
  • 28. Amazon Web Services Confidential ASEAN Partners
  • 29. Amazon Web Services Confidential ASEAN Partners
  • 31. A Wishlist? Not directly responsible for infrastructure resources Deploy successfully and quickly Applications are highly available and scale without intervention Costs that are closely aligned to application usage
  • 33. AWS Lambda Focus on your code, not infrastructure Serverless Microservices Extending Platforms Scalable Mobile Backends Real-Time Streaming Analysis
  • 34. A “front door” to data, logic, and services Fully managed Back-end apps running on EC2 or Lambda No minimum fees or start-up costs Amazon API Gateway Publish, maintain, monitor and secure APIs at any scale
  • 35. Versioning Metering and throttling Caching Signing & authorization SDK generation Amazon API Gateway
  • 36. Mobile Apps Websites Services Internet API Gateway API Gateway Cache CloudWatch EC2 Endpoints (optional) Lambda Functions Any Other Endpoint DynamoDB
  • 38. %ofmatchingjobpostings 0 20% 10% Jan '06 Job Trends from indeed.com Amazon Web Services Jan ‘15 1.7M Unfilled cloud jobs in 2014 7M projected jobs in three years Cloud Skills Are In Demand
  • 39. Cloud Offers Career Mobility Enterprise Startups
  • 40. Developer / Engineering Lead CTO TODAY System Administrator DevOps Engineer FUTURE Cloud Architect (IoT, Big Data, Digital) Infrastructure Architect Growth Opportunities Are Everywhere
  • 41. Cloud Architect DevOps Engineer CTO AWS Certified Solution Architect AWS Certified DevOps Engineer (Both) AWS Training Programs Can Help
  • 42. Your move. Become A Champion!
  • 43. Complete the QuickLabs Get Certified This Year Be A Champion.