Europeana and the Commons

Europeana and the Cultural Commons

Harry Verwayen
September 19 2012, Helsinki

Wednesday, September 19, 2012

1.Yellow Milkmaid: Perspectives on Open Data
2.Where are we with our thinking on the Cultural Commons?


1. Yellow Milkmaid


The Rijks Museum found out that yellow copies of
Vermeer’s Milkmaid became so persistent on the web
that visitors started to believe the original was a fake...

See: Pro.europeana.eu/yellow-milkmaid


At Europeana we used this as a case study to
investigate the risks and benefits of pushing for openly
licensed metadata in the cultural heritage sector

See: Pro.europeana.eu/yellow-milkmaid


Europeana has been quite successful in aggregating metadata

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APENET

National Archive

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While this had been an essential pre-requisite for access and
distribution....


It did not allow for re-distribution through Linked Open Data...


Fast growing sites such as History Pin


Or even Wikipedia!


We felt we needed to change our perspective


To the demand side


It became clear that aggregation is still very important...


But the portal setup didn’t cater to the needs of wildly
differing customer segments...


Who have their own workflows and preferences for accessing information


The key to this was changing the licensing framework


But how does this affect the business model of our partner institutions???


We organised a series of
workshop, this one with an
emphasis on the risks &
rewards of opening up
metadata


Here is what we found out:


All participants perceived 3 risks and 3 rewards of opening up data as most important:


Initially, risks seem to outweigh rewards...


But strong case studies, technical developments and different
performance indicators would alter this equation...


there is a strong need for real life
examples of increased user
engagement and app development


We need to redefine performance indicators beyond
visits to the institutions website


Work needs to be done to connect the information
through semantic relations, persistent identifiers
and improved multi-ligual functionalities


from september 12 2012 all europeana
metadata have been released under a
CC0 waiver


But we are not quite there yet...


2. The Cultural Commons


Issue 1: in this ‘linear model’, there is not enough sense of
shared ownership and cooperation: can a ‘Commons’ help?


Issue 2: So far we have opened up metadata. How about the
Content?


Issue 3: Should there be room for paid services alongside free
resources in the Commons?


Issue 4: What kind of a governing structure are we talking
about here?


Drafting solutions


Can we rethink Europeana as a more collaborative, distributed model?


should we redefine Europana as the collective wish to make our cultural
heritage available for all to power social and economic growth?


We could think of Europeana as a collectively owned infrastructure (Cloud)

Where all the partners contribute to the cloud (metadata, (open) content,
software, knowledge)

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Licensing Fra s
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ing

And Europeana Office acts as the facilitator of this collectively owned
(Europeana Network) space

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GLAM

Everyone is invited to act as a distributor by building services on top

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Perhaps we can even call the reusable part of this our contribution to the ‘Cultural
Commons’....

Recommendations: Europeana should play a role in:
*standardising (data model, licensing, etc.)
* showcase the value (metrics, case studies, ..)
* but be inclusive, complete
*Define (rigid) standards for contributions to the
commons


Thank you

Harry Verwayen

harry.verwayen@kb.nl


What kind of innovation do you have in mind?

Value Proposition
Activities Relationship
Resources
<add text>
Stakeholders
Partners Channels

Costs Beneﬁts


Europeana and the Commons

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