IBM is developing the Watson Ecosystem to leverage its Developer Cloud, APIs, Content Store and Talent Hub. This is part of IBM's recent announcement of the $1B investment in Watson as a new business unit including Silicon Alley NYC headquarters. For the first time, IBM will open up Watson as a development platform in the Cloud to spur innovation and fuel a new ecosystem of entrepreneurial software app providers who will bring forward a new generation of applications infused with Watson's cognitive computing intelligence.