2. # PENTATION ANALYTICS: POSITIONING
Big Data platform implementation & predictive analytics
applications on existing transaction systems, processes & practices
for theenterprise
Industry focus:
Banking, Insurance, Capital Markets,Payments
Market focus:
India, Asia, US,Europe
8. #INSURANCE ANALYTICS SUITE– RETENTION
Risk scoring using text data
Real time/Near realtime
Multiple Intervention scenarios
Dynamic Risk Scoring
Operational Interventions
9. # INSURANCE ANALYTICS SUITE – RETENTION - SPECIALBENEFITS
Use of Unstructured
data: Ontological
analysis
Role based Use: Power
User,
Middle Management,
Sales Manager, Team
lead,Caller, agent are
served withrole based
modules
Portfolio Segmentation:
All policy segmented
bases on risks, 40%
difference is witnessed
acrosssegments
AutomatedAllotment:
Best mix for focus for
both live intermediary
andorphan policies
Process Monitoring:
Timely and Effective
efforts Decreased
Ineffectiveefforts
by50%
Alert Flags:
Enables
preventivesteps
10-12% increase in renewal
on escalated policies and
defined segments
IMPACT
Renewal Rate
Increase
• Significant increase in overallretention
• Higher Increase in Profitablesegments
• EasyMonitoring
• ReduceCosts
• Increase Brand BrandValue
Policy LevelAnalytics:
• Not Dependent on creating intelligence from Segments
• Direct Focus on Policy Level Action
• Meaningful Conversations
• Flexible Segmentations Increase Business Intelligence
10. #INSURANCE ANALYTICS SUITE- CROSS SELL
Implementation
Benefits
• Dashboard view
• KPI showing the business growth
Implementation
Benefits
Implementation
Benefits
• Views that give entire business overview
• Business reviews regarding product
penetration, channels, Regions etc.
• Different behavioural aspects of the customers
• Dividing the customers based on the behaviour
Applying
different
strategies
for different
type of
customers
• Application of “Birds of a feather” or “Nearest
neighbour” concept
• Recommendation of customer-Product
• Applying different strategies to different set
of customers
• Higher chances of the cross sell
• Applying different strategies to different
set of customers
• Higher chances of the cross sell
Module 1: Business Insights Module 2: Customer Profiler Module 3: Reco. Engine
11. #INSURANCE ANALYTICS SUITE-CLAIMS
Claim analytics focus :
Claim intimation intelligence Customer profiling for all probable claims Claims process optimization
Data consolidation
Data size, counts,
sums – Monthly
AI/ Machine LearningData cleaning
SegmentationBusiness review, Data
& variable selection
Persona
identification
Identification of Target
Customers
Hypothesis formulation, Algorithm/
Cluster selection, Coding, etc
1
2
3 5
4
6
7
Customer segmentation and analytics process:
12. Contacts:
Office address : 3rd Floor, Nucleus House, Saki Vihar Road, Andheri (East) Mumbai – 400072
India : + 91 22 2858 3381-88
US : +1 408 4003786
www.pentationanalytics.com
kamalkdas@pentationanalytics.com
Pentation Analytics has implemented ISO 27001:2013, an
Information Security Management System