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Encouraging a buying activity involves a process comprising of certain steps, and then linking those with the user habits. If you are a product development company, we are sure you’ll agree with this. Harbinger has mastered the art of buyer journey analysis for software products and services, also known as design thinking.
In this webinar, we will share with you the core aspects of a product you must consider in your product design. As a B2B technology provider, this will help you in understanding the buyer journey for your offerings.
· Know the 5 top customer-centered approaches to help the buyers in the buying process
· Recognize the customer journey map to know where customers interact with your business
· Learn about tools like empathy mapping to realize the end goals of the users