Produced by the Communications Team of USAID's KDMD Project.

1. KSLam
July 13, 2012
The Report Revisited: New and Engaging Ways to Share Information
Infographics
 When to use: Trying to convey a lot of data, easy scan/one look
 What resources: Numbers, visual concept is very important!
 Example: ML poster
 Example: DCA animated infographic (http://agrilinks.kdid.org/blog/animated-
infographic-learn-how-usaid-getting-banks-developing-countries-increase-
lending-spur-d)
Interactive Reporting
 When to use: To showcase something, PR; infographic but with more text,
photos, bigger/longer/more layers
 What resources: Viewers need internet access, higher LOE and HTML coding,
good graphics or images
 Example: http://annualreport.kiva.org/
 Example: http://www.homeretailgroup.com/ar/2011/
Videos
 When to use: When the speaker matters (experts), gives a personal connection
to the material, can act as teaser/abstract, can be very low LOE for SME
 What resources: video/audio capture or access to video files, video editing
capability, better also if you can additional multimedia (pics, text, animations,
overlays, music)
 Example: http://www.youtube.com/watch?v=EIlJ6PrLBOI
 Example: http://www.youtube.com/watch?v=m4Glejx_FFM

2. Digital Stories
 When to use: When you have a narrative to tell, emotional images, if resources
already exist it can be low LOE
 What resources: Powerful images that tell a story, storyboarding, narrator with
personal connection to material
 Example: http://www.youtube.com/watch?v=ej_3SQ-iW8U&feature=relmfu
 Example:
http://www.youtube.com/watch?feature=player_embedded&v=XBTunDf1wiw#
!
Slideshow Alternative
 When to use: if the concept that you are demonstrating is layered, if you want to
show connections or if you want to walk through a graphic or series of images
 What resources: higher LOE, good graphics or images, stronger concept than
simple bullet points (narrative) because isn’t as text-driven
 Example: https://projeqt.com/francesco/in-the-heart-of-dryness#lsi439272ci0q
 Example: Agrilinks Prezi: http://prezi.com/hpilc5busnrz/agrilinks-features/
Content Aggregators
 When to use: when you want to pull social media and other online content from
different sources into a consolidated view, low LOE for very clean presentation
of material easily embeddable, encourages partner engagement because
content authors are identified, paper.li auto-updates
 What resources: multiple and diverse content providers/partners, topics
 Example: Storify from Twitter Chat: http://storify.com/Agrilinks/askag-women-s-
empowerment-index-twitter-chat
 Example: Paper.li: http://paper.li/faonews/agriculture-food-security-hunger
Other tools
 Wordle: http://www.wordle.net/
 Timeline: http://timeline.verite.co/#hero-unit
 Touchgraph: http://www.touchgraph.com/seo/