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DALLAS
ERIC COREY FREED
Executive Director, Urban Re:Vision
Principal, organicarchitect
nearly 20 years of experience in green building
LEED Accredited Professional, US Green Building Council
Author: “Green Building & Remodeling for Dummies”
Author: “Green$ense: How to Pay For and Profit From 50 Green Home Projects”
Author: “Sustainable School Architecture”
Founding Chair of Architecture, The San Francisco Design Museum
Board of Directors, Architects/ Designers/ Planners for Social Responsibility
Advisory Boards: Green Home Guide, Ecosa Capital, West Coast Green
Co-Founder, ecoTECTURE: The Online Journal of Ecological Design
Columnist: Natural Home Magazine, GreenerBuildings.com, Luxe Magazine
Developer: Sustainable Design Curriculum Academy of Art University
                                         University of California Berkeley

                                                                                                 CONTACT:
CONNECT:
                                                                                            415.474.7777
                                                                                info@organicarchitect.com

Slides in this presentation may be used
with proper credit for non-commercial use only.
Other uses require written permission.
Sources are listed on each slide where relevant.
Image sources are listed when available.
Copyright ©2008-10 organicARCHITECT Inc.
organicarchitect




CONNECT:




DOWNLOAD THIS PRESENTATION:

organicarchitect.com/downloads/3d.pdf
E R I C   C O R E Y   F R E E D
Principal, organicarchitect
          Architect
  LEED Accredited Professional
E R I C   C O R E Y   F R E E D
                  Author
“Green Building & Remodeling for Dummies”
     “Sustainable School Architecture”
              “Green$ense”
E R I C   C O R E Y   F R E E D
Best Green Architect
San Francisco Magazine 2005
E R I C   C O R E Y   F R E E D
Founding Chair of Architecture
    The San Francisco Design Museum
E R I C   C O R E Y   F R E E D
Professor, Sustainable Design
       Academy of Art University
        UC Berkeley Extension
    University of California Riverside
         City University Seattle
E R I C   C O R E Y    F R E E D
     Columnist
   Natural Home        KBB
   Traditional Home    ED&C
   Metropolitan Home   Luxe
E R I C   C O R E Y   F R E E D
     Advisory Boards
West Coast Green    New Luna Ventures
Green Home Guide    ADPSR
How You Eco         Live Glass
Green Wizard        Sustainable Life Media
Brondell            Natural Home Magazine
BottleStone         NanaWall
BlueWorld Equity    USGBC-CV
E R I C   C O R E Y   F R E E D
Executive Director
      Urban Re:Vision
what has become

Ralph Waldo Emerson
                      CLEAR         to you
PEE IN THE SHOWER




(hippie)       (greenwasher)
more wind turbines in


 1920                   than today
JOB
EXTINCTION
NO
ECONOMY
OF SCALE
markkuphoto.com
NO
 LOCAL
CULTURE
street
put meters at the


                    (scrutiny of neighbors)
square miles/day
9
FORGOTTEN
FUNCTIONS
SMART
DUMB
325,000
$



    Paris Hilton’s Doghouse
BLOWHARD
users average   hours/month




   5
                                            SOURCE: Neilsen Research
        You have 252,311 friend requests.
EARTH
HOUR
March 28, 2009
1,000,000,000
terrorist attack     choking on vomit




one in                one in
 88,000                    9,700
terrorist attack       killed by cops




one in                one in
 88,000                11,000
terrorist attack      global warming




one in                one in
 88,000                  00001
NETBOOK
BUILDINGS
SOURCE: Fresh & Easy Markets
SOURCE: Wired
%

 23energy reduction by 2020




               energy savings
$1,200,000,000,000
get rid of carpeting in the rooms
$


46,141,825            spent on vacuuming




    enough to power

         34,829               homes
Flickr: apollosputnik
TV   MOVIES                                ENERGY USAGE                             WATER USAGE
                                           LIGHTING                1690 WATTS       SINKS                         15 GALLONS
     CD JUKEBOX                            MEDIA                   0700 WATTS       SHOWER                        20 GALLONS
                                           HEAT / COOL             0210 WATTS       - GREYWATER TOILET            07 GALLONS
     VIDEO PHONE                           TOTAL                   2600 WATTS       TOTAL                         28 GALLONS
                                           AVERAGE GUEST           3000 WATTS       AVERAGE GUEST                 200 GALLONS
     ROOM SERVICE
                                           Congratulations! You’ve exceeded the savings for water and energy.
     ECO PERFORMANCE                       Your air conditioner will rise 5˚ at 07:00 PM.
                                           ECO TIP: The shower timer is a friendly nudge after 5 minutes.

     HOTEL DASHBOARD                       ENERGY PRODUCTION                        GUEST PREFERENCES
                                           FITNESS CENTER          2360 WATTS       NEWSPAPER DELIVERY IS OFF            CHANGE

     ROOM CONTROLS                         STAIR SKIPPING          1230 WATTS       HEATER ENERGY SAVER ON               CHANGE




                                                                                                                                    Copyright © 2009 organicARCHITECT Inc.
                                           TOTAL                   3590 WATTS       SHOWER TIMER IS ON                   CHANGE
     GUEST SERVICES
                                           AVERAGE GUEST           1800 WATTS       LINENS CHANGED 2X A WEEK             CHANGE

     MESSAGES                 2

                      Welcome, Mr. Brad Pitt                                                      TONIGHT              TODAY

                      You’ve earned 1,200 Reward Center Points for your eco performance.
                      You have 2 new messages. A wake up call for 06:00 AM is set.                                      78˚
                      FRIDAY, 01 MAY 2015 08:56 AM                                             SUNSET: 07:12 PM       83˚H / 27˚L
TV   MOVIES                                ENERGY USAGE                                 WATER USAGE


     CD JUKEBOX

     VIDEO PHONE

     ROOM SERVICE
                                           Congratulations! You’ve exceeded the savings for water and energy.
     ECO PERFORMANCE                       Your air conditioner will rise 5˚ at 07:00 PM.
                                           ECO TIP: Use the refillable metal bottle to save on plastic water bottles.

     HOTEL DASHBOARD                       ENERGY PRODUCTION                            GUEST PREFERENCES
                                                                                        NEWSPAPER DELIVERY IS OFF          CHANGE

     ROOM CONTROLS                                                                      HEATER ENERGY SAVER ON             CHANGE




                                                                                                                                      Copyright © 2009 organicARCHITECT Inc.
                                                                                        SHOWER TIMER IS ON                 CHANGE
     GUEST SERVICES
                                                                                        LINENS CHANGED 2X A WEEK           CHANGE

     MESSAGES                 2

                      Welcome, Mr. Brad Pitt                                                           TONIGHT           TODAY

                      You’ve earned 1,200 Reward Center Points for your eco performance.
                      You have 2 new messages. A wake up call for 06:00 AM is set.                                        78˚
                      FRIDAY, 01 MAY 2015 08:57 AM                                                  SUNSET: 07:12 PM    83˚H / 27˚L
displaying energy & water feedback




20%     improvement
Patch
 Roof



 Install
 Shading

           Heat
           Loss



    Mold
  Detection
Chinese
Dog Food
Chinese
Baby Food
Chinese
Drywall
Chinese
Quality
Less is
 More.
 Ludwig Mies van der Rohe, 1946
Less is
 Less.
 Frank Lloyd Wright, 1950
Less is
a Bore.
  Robert Venturi, 1966
Green is
More.
  Eric Corey Freed, 2009
feeling

          ?
&
Detroit, Dallas   Despotism
City of Elms
Automotive Industry
4
                  most important city
                                        th
     By 1950,
Detroit was the
population peaked around 1950



1,850,000
“The American Dream City”
marchandmeffre.com
Twelfth Street Riots
             July 1967
Bloomfield Hills

                          Royal Oak
       Southfield                     Eastpointe
                     Suburbs
              Highland Park           Gross Pointe


Garden City
                         Downtown
              Dearborn


      Lincoln Park
                                           Fairplay



         Riverview                       Essex




“Doughnut City”
Suburbs


   Downtown




“Bagel City”
2,000,000


1,800,000


1,600,000


1,400,000


1,200,000


1,000,000


 800,000


 600,000


 400,000




                                                                                      SOURCE: Detroit Free Press
 200,000


       0
        1810    1830   1850   1870   1890   1910   1930   1950   1970   1990   2010


            Population of Detroit: 912,062 today
700,000
                                                              by 2035, population will drop to




SOURCE: Southeast Michigan Council of Governments
“The city was built for 2 million people.
We have to think of new uses for
those properties left behind
to eliminate the blight.”
Doug Diggs
Director, City Planning
“We shall solve the
city problems
by leaving the city.”
- Henry Ford
best selling car in the U.S.

          457,000
The Ruins of Detroit
highest in the U.S.




                                     %

           29
                      unemployment
5,737
$



        median home price




    marchandmeffre.com
100,000


 90,000


 80,000


 70,000


 60,000


 50,000


 40,000


 30,000


 20,000




                                                                                                                      SOURCE: Detroit Board of Realtors
 10,000


     0
      1994   1995   1996   1997   1998   1999   2000   2001   2002   2003   2004   2005   2006   2007   2008   2009


          Average Home Price in Detroit: $ 5,737 today
100
you could purchase over



                   homes in Detroit for the price of:

                                                        in LA.
sweet-juniper.com
Detroit is often the murder capital of America
%

50
           illiteracy rate
marchandmeffre.com
of high school freshmen, only          %

             22                 graduate
Detroit


                  Boston
San Francisco



                  Manhattan




                                                     SOURCE: University of Detroit Mercy
                 Area of Detroit: 139 square miles
                 SFO+BOS+NYC: 118 square miles
103,000
     vacant lots




     alexmaclean.com
30
vacant land
              %



                  alexmaclean.com
Detroit



          San Francisco
            (vacant)




                                                    SOURCE: University of Detroit Mercy
                Vacant Land: 40 square miles
                San Francisco: 49 square miles

                Detroit:       912,062 population
                San Francisco: 808,976
aia.org
jamesgriffioen.net
Detroit City Council courting
  Big Box Stores
$

51,000,000,000
            bailout funds
While Detroit Slept
              Thomas Friedman - December 09, 2008



“...our bailout of Detroit will be remembered
     as the equivalent of pouring billions
          into improving typewriters
         on the eve of the Internet...”
“The plan is not focused on
     building a first-class city
with a smaller population but
        on rebuilding the city
           to its former size.”
                        John Mogk, Professor
            Wayne State University Law School
50
square miles needed




                      for current population
89
square miles remaining




                    alexmaclean.com
%

          80
Detroit is a food desert for




                               residents
No produce grocery
  stores remaining
Reinvent Detroit from
     “The Motor City”




                               Urban Farm
                          to




                        marchandmeffre.com
detroitagriculture.org
2008
2008
hantzfarmsdetroit.com
urban farming
    creates
     $
     5
of job growth
   for every
    $
      1n food
spent o




      lovefoodhatewaste.com
15    %

 locally grown food




      alexmaclean.com
marchandmeffre.com
$
    1,900


            powerhouseproject.com
“Rust Belt Chic”
“We hope for better things;
it shall arise from the ashes.”
Detroit City Motto, Coined in 1827
detroitunrealestateagency.blogspot.com
detroitagriculture.org
urbanfarming.org
georgiastreetgarden.blogspot.com
greenforall.org
volunteer


                       Detroit

arisedetroit.org   habitatdetroit.org
1856
OIL
TECHNOLOGY
Novembe
       r 22, 1963
Frisco
                                                             Allen
                                                   Plano
                                                                     Wylie

                                  Carollton         Richardson

                                          Suburbs Garland
             North
             Richland Hills
                                 Irving

Fort Worth                                 Downtown
                              Grand                              Mesquite
              Arlington       Prairie
                                                                     Batch
                                                                     Springs

                                   Duncanville            Hutchins
                 Mansfield                                             Combine
                                  Cedar Hill


                                               Red Oak




             “Doughnut City”
2,000,000


1,800,000


1,600,000


1,400,000


1,200,000


1,000,000


 800,000


 600,000


 400,000


 200,000




                                                                                         SOURCE: US Census
       0
        1810    1830   1850   1870   1890   1910   1930   1950   1970    1990     2010

                                                                        Dallas
            Population of Dallas: 1,279,910 today                       Detroit
1,500,000
                                                                 by 2035, population will jump to




SOURCE: North Central Texas Council of Governments
below national rate
                               %

     8          unemployment
...help cities build innovative and
    well-designed blocks that serve
       as a catalyst for transforming
         the area into vibrant, livable &
            thriving neighborhood.  




OUR MISSION
in urban areas
                 %
%

70
 by 2050
THE END OF
SUBURBIA
Hon. Tom Leppert
  Mayor of Dallas
DOWNTOWN




                 YH ALL
              CIT


       TION
   VEN R
CON ENTE
  C
                           EE WAY
                    KE N FR
               SUN




                               NEIGHBORHOOD
The Urban Re:Vision Framework™,
a living document, goes beyond
LEED™ Platinum and the
Living Building Challenge™,
by including in the design
requirements elements such as:
  social justice
  job creation
  sustainable economies
  lifecycle building
  ecosystem renewal
  energy, transportation
  technology
  community
Rocky Mountain Institute      Mithun
        Biomimicry Institute    Gensler
         Urban Age Institute    ARUP
              Natural Logic     SMWM
           EcoCity Builders     EDAW
           Sunset Magazine      KEMA
    Clinton Global Initiative   KMD Architects
 US General Services Admin      SF Public Utilities Commission
    McDonough & Partners        Architecture for Humanity
    David Baker + Partners      University of California Berkeley
            Green Planning      City College of San Francisco
          Organic Architect     Academy of Art University




PARTICIPANTS
WHAT DEFINES
COMMUNITY?
TOP 10 “How Might We?” Questions
                      ‣ Create a place that you would move to?
                      ‣ Increase the linkages to amenities to catalyze
                        synergies?
                      ‣ Introduce more natural systems into the surrounding
                        area and create habitat continuity to engage
                        biodiversity?
                      ‣ Leverage surroundings to generate energy and/or
                        process waste streams?
                      ‣ Create a viable pedestrian network?
                      ‣ Encourage and incentivize people and companies to
                        move to or near the site?
                      ‣ Increase opportunity for partnerships between the
                        public and private sectors?
                      ‣ Mitigate the health consequences of living in close
                        proximity to a freeway?
                      ‣ Design an appropriate system for water use and reuse
                        to create a healthy watershed?
                      ‣ Reduce reliance on automobiles to, from and
                        near the site and increase part-time use?
DALLAS
WORKSHOP
buildingcommunity WORKSHOP
           Central Dallas
Community Development Corporation
What We Don’t Want:
Something we’ve seen before.



               30
               $                             Must be buildable
     DETAILS




                      million
                                             Beyond LEED Platinum
                                200
                                units/acre
                                             No limit to floor area
                                             Locally owned, non-chain retail

               60
                      million
                                             Educational Program
                                500  units
                                             Wellness Center
                                             Minimal parking



               2.5
                      acres




                                             Carbon neutral
                                   <1
                                  car/unit
                                             Maximize open space
                                             Indigenous, zero irrigation




Grow your own food.
Generate your own power.
Collect, clean and reuse your water.
C
Ar a
  ch m
    ite e
       ct ro
         ur
           e n
            fo S
              rH i
                um nc
                  an la
                    ity ir


  Se
BA r
  S g iC




                                                             Judging: May 2009
           In
                  io
               iti     Pa
                  at
                     iv le        le
                                     ro
                                        n    i
     N
Ar a
  ch th
    ite a
       ct n
         ur ie
           e
             fo l C
               rH
                 um or
                   an u
                     ity m
     A
Ar        id
     up     an
                         H
                             ug
                                  he
                                      s

  Pl
C in
 en
    te y
      r    fo        Fi
              r      M       sk
                       ax
                         im
                           um
                                   Bu
                                     ilt
                                           Po
     Er                                       t  en
or                                                    tia
     ga ic                                               l
       ni C
         ca o
           rc r
             hi e
               te y
                 ct F
                                     re
                                       ed
THREE
winners
Entangled Bank
           Little
   Charlotte, North Carolina
1: Entangled Bank
1: Entangled Bank
1: Entangled Bank
1: Entangled Bank
1: Entangled Bank
Forwarding Dallas
    Atelier Data & MOOV
        Lisbon, Portugal
2: Forwarding Dallas
2: Forwarding Dallas
Greenways Xero Energy
   David Baker and Partners Architects
            Fletcher Studio
            San Francisco, California
3: Greenways Xero
3: Greenways Xero
HONORABLE
mentions
The Urban Re:Vision Process™


  Site           THE
            Urban Re:Vision     City        Partnerships
Selection   Framework™        Workshop

                 Urban Re:Vision Dallas
     International Design Competition

  Jury
Selection      3
             Winners
                                10
                                Honorable
                                Mentions
                                              Final
                                            Selection


                 Urban Re:Vision Dallas
      Groundbreaking & Construction
The Urban Re:Vision Process™


  Site           THE
            Urban Re:Vision     City        Partnerships
Selection   Framework™        Workshop

                 Urban Re:Vision Dallas
     International Design Competition

  Jury
Selection      3
             Winners
                                10
                                Honorable
                                Mentions
                                              Final
                                            Selection


                 Urban Re:Vision Dallas
      Groundbreaking & Construction
mayor
 green
district
TWO DAY
WORKSHOP
BRAINSTORMING
VISUALIZING
IDEAS
REFINING
IDEAS
PRESENTATION
    TO
DEPARTMENT
HEADS
despotism
noun
the exercise of absolute power, especially
in a cruel and oppressive way.
: the King's arbitrary despotism.
ORIGIN mid 16th cent.: from French despotisme, via medieval Latin from Greek despot             s ‘master, absolute ruler.’
Originally (after the Turkish conquest of Constantinople) the term denoted a petty Christian ruler under the Turkish empire.
DESPOTISM
Dubai
3,000
  abandoned cars in Dubai
Integrity Communication Respect Excellence
$180,000,000,000      $45,000,000,000



    $20,000,000,000
TOO BIG
TO FAIL
4,000
Millions of Dollars



                      3,500



                      3,000



                      2,500



                      2,000



                      1,500



                      1,000



                       500




                                                                                                        SOURCE: OpenSecrets.org
                         0
                          1998    1999   2000   2001   2002   2003   2004   2005   2006   2007   2008


                              Lobbyist Spending: $ 3,300,000,000 in 2008
spent on Lobbying Congress

     29,000,000
    got back in direct federal subsidies

113,000,000,000




                                           SOURCE: Bloomberg
1st six months of 2009

                Clean Tech Lobbying
         $
             12,100,000               5x increase 2005

                ExxonMobil Lobbying
    $

        14,900,000 23% more




                                                                 SOURCE: Center for Responsive Politics; OpenSecrets.org
                                               times more

                                      Oil & Coal Lobbying
$


82,200,000
of Congress
       for every member




        climate lobbyists
4
SOURCE: Center for Responsive Politics
COAL DEPOSITS




SOURCE: US Department of Energy
COAL SENATORS




SOURCE: Senate Vote Results
COAL COLLUSION




SOURCE: March 12, 2009 letter to Budget Chairman Kent Conrad
COST OF ELECTRICITY
CLEAN COAL
IS A MYTH
Ranking Member:
 Senate Committee on the

                                                            %
       Environment




      Received over
     $662,508
    from oil companies
        since 2000


                           100
                           in favor of oil




                                                            SOURCE: SourceWatch
“Global warming is the
     worst hoax
   ever perpetrated
    on humanity...”




                                             202-224-4721
Americans suffer from

              “Anti Science Syndrome”

                                         A.S.S.

          Dr. Joseph Romm
Senior Fellow, Center for American Progress   climateprogress.org
SCIENCE IS
 NOT
DEBATABLE
“The ‘supposed warming’ is
   “Peer reviewed                                           part of the cooling process.
 evidence shows the                                           Greenland, which is now
 sun has been driving                                        covered in ice, was once
temperature change.”                                           called Greenland for a
                    May 15, 2007                                   reason, right?”
                                                                              March 6, 2009

               Mitch McConnell (KY)                                          Michael Steele
 Senate Minority Leader, Subcommittee on Energy and Water          Republican National Committee Chairman




  “A carbon tax will
increase taxes on all                                        “Only God decides
Americans who turn                                             when the Earth
  on a light switch.”                                            will end.”
       New York Times, February 28, 2009                                     March 25, 2009

                John Boehner (OH)                                           John Shimkus (IL)
                  House Minority Leader                      House Cmte on Energy and Commerce - Ranking Member
Governor Mark Sanford (SC)                       Governor Jim McGreevy (NJ)
         Latin Lover                                        Accidentally Gay




                          Senator John Edwards (SC)
                                  New Father




   Rep. Mark Foley (FL)                               Senator Larry Craig (ID)
        Intern Lover                                    Bathroom Stall Cassanova
129 million votes




580 million votes
(The Govanator)
creativecitizen.com
Michael Jackson
     1958-2009
michael jackson
     IS
AMERICA
delusional
      fragile
    childish
     in debt
   on drugs
  indulgent
    bad diet
  obsessed
over the hill
DELUSIONAL
FRAGILE
CHILDISH
IN DEBT
ON DRUGS
OVER
INDULGENT
BAD DIET
OBSESSED
OVER
THE HILL
No Apology:
                   The Case For American Greatness




Gov. Mitt Romney
#




U.S.A.
1
LIFE EXPECTANCY
                     37. Cuba
          #

           38     39. Portugal




                             SOURCE: Wikipedia
INFANT MORTALITY


        #     45. Guam




        46    47. Faroe Islands




                                  SOURCE: Wikipedia
HEALTH CARE

31.   Finland
32.   Australia
33.   Chile
34.   Denmark
35.   Dominica
36.   Costa Rica




                   #




                            SOURCE: World Health Organization
                       37
38. Slovenia
NUMBER OF DOCTORS
                            per capita


        #

         52
                    51. Cyprus




                    53. Slovenia




                                   SOURCE: NationMaster.com
SOLAR POWER
                                   per capita




             1.
            2. Lux
          3. Lao em
         4. Jap s bou
        5. Co an          rg
           Ne sta
     7.       the Ri
        Ko        rla ca
           re        nd
              a,        s




                          6
                 So
                    uth
                               #




                                          SOURCE: NationMaster.com
GROSS DOMESTIC PRODUCT
                 #

                  8
                     7. Ireland




                     9. Iceland




                                  SOURCE: InfoPlease.com
EMPLOYMENT




#

10
    9. Canada




                    SOURCE: Wikipedia
    11. Australia
MINIMUM WAGE




     #         12. Switzerland




     13
                                 SOURCE: Wikipedia
               14. Austria
EDUCATION SPENDING
                                % of GDP




       #     37. Estonia




        37
                                      SOURCE: NationMaster.com
                  38. Austria
MATHEMATICAL LITERACY




         #

          18
             17. Czech Republic




                                  SOURCE: NationMaster.com
             19. Germany
BEER CONSUMPTION




#

13
    12. Spain




                       SOURCE: Wikipedia
    14. Croatia
#




     handgun deaths
SOURCE: NationMaster.com
1
#




     total crime
SOURCE: NationMaster.com
1
#




     prisoners
SOURCE: NationMaster.com
1
#




     executions
SOURCE: NationMaster.com
1
#




     rape
SOURCE: NationMaster.com
1
#




     teen pregnancy
SOURCE: NationMaster.com
1
#




     healthcare expense
SOURCE: NationMaster.com
1
#




     personal spending
SOURCE: NationMaster.com
1
#




     population below 50%
SOURCE: NationMaster.com
1
#




plastic surgery
1
#




     motor vehicle death
SOURCE: NationMaster.com
1
#




     external debt
SOURCE: Wikipedia
1
#




     military spending
SOURCE: NationMaster.com
1
#




     garbage production
SOURCE: InfoPlease.com
1
#




     total energy use
SOURCE: CIA World Factbook; DOE
1
#




     energy consumption
SOURCE: CIA World Factbook; DOE
1
#




     oil consumption
SOURCE: CIA World Factbook; DOE
1
#




     oil imports
SOURCE: CIA World Factbook; DOE
1
#




carbon emissions
1
#




     obesity
SOURCE: New York Times, National Geographic
1
34% 32.7%
 obese overweight




                    SOURCE: New York Times, MSNBC
   (skinny nerds)
obese americans

                         72,000,000
SOURCE: New York Times
obesity is associated with over




                                        deaths/yr
           300,000




                                           SOURCE: US Department of Health & Human Services
$

117,000,000 healthcare costs
SOURCE: Johns Hopkins Bloomberg School of Public Health




                                                             by




86
of americans obese
                     %
                                                          2030
6
every hour
in a car
each day     %
             increase in
             likelihood
             of obesity




                           SOURCE: Georgia Tech Study, 2009
35                        %

walkable           decrease in
neighborhoods   risk of obesity


                                  walkscore.com
“lipodiesel”
average cost of liposuction
                   5,000       total cost for surgery
number of obese americans      360,000,000,000
       72,000,000              potential gallons of fat fuel    BTUs per gallon
average pounds per person      514,000,000                     x 125,000
                          50   total BTUs produced

                               64,250,000,000,000


                                0.005                           cost per BTU
metric tons of co2 saved
  3,210,350
  791,256                  homes/year
1.21
 gigawatts per person
YOUR HOMEWORK




          what’s next:


                    5    action steps
YOUR HOMEWORK




   1      nominate a
          city block at:
          urbanrevision.com
YOUR HOMEWORK




   2      arrange a talk with
          your school or
          alma mater.
YOUR HOMEWORK




   3      follow the money
          to uncover the
          easiest savings.
YOUR HOMEWORK




   4      view social issues
          as design failures
          to be questioned.
SIGN UP TO BE
RE:VISIONARY
         urbanrevision.com
“you must be the
CHANGE
you wish to see in the
     WORLD...”


          -Mahatma Gandhi
ORGANIZATIONS
V I T A L
urbanrevision.com
architectureforhumanity.org
greenhomeguide.com
greenerbuildings.com
howyoueco.com
2010 • San Francisco




                       westcoastgreen.com
greenbuildingfordummies.com
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3d

  • 2. ERIC COREY FREED Executive Director, Urban Re:Vision Principal, organicarchitect nearly 20 years of experience in green building LEED Accredited Professional, US Green Building Council Author: “Green Building & Remodeling for Dummies” Author: “Green$ense: How to Pay For and Profit From 50 Green Home Projects” Author: “Sustainable School Architecture” Founding Chair of Architecture, The San Francisco Design Museum Board of Directors, Architects/ Designers/ Planners for Social Responsibility Advisory Boards: Green Home Guide, Ecosa Capital, West Coast Green Co-Founder, ecoTECTURE: The Online Journal of Ecological Design Columnist: Natural Home Magazine, GreenerBuildings.com, Luxe Magazine Developer: Sustainable Design Curriculum Academy of Art University University of California Berkeley CONTACT: CONNECT: 415.474.7777 info@organicarchitect.com Slides in this presentation may be used with proper credit for non-commercial use only. Other uses require written permission. Sources are listed on each slide where relevant. Image sources are listed when available. Copyright ©2008-10 organicARCHITECT Inc.
  • 4. E R I C C O R E Y F R E E D Principal, organicarchitect Architect LEED Accredited Professional
  • 5. E R I C C O R E Y F R E E D Author “Green Building & Remodeling for Dummies” “Sustainable School Architecture” “Green$ense”
  • 6. E R I C C O R E Y F R E E D Best Green Architect San Francisco Magazine 2005
  • 7. E R I C C O R E Y F R E E D Founding Chair of Architecture The San Francisco Design Museum
  • 8. E R I C C O R E Y F R E E D Professor, Sustainable Design Academy of Art University UC Berkeley Extension University of California Riverside City University Seattle
  • 9. E R I C C O R E Y F R E E D Columnist Natural Home KBB Traditional Home ED&C Metropolitan Home Luxe
  • 10. E R I C C O R E Y F R E E D Advisory Boards West Coast Green New Luna Ventures Green Home Guide ADPSR How You Eco Live Glass Green Wizard Sustainable Life Media Brondell Natural Home Magazine BottleStone NanaWall BlueWorld Equity USGBC-CV
  • 11. E R I C C O R E Y F R E E D Executive Director Urban Re:Vision
  • 12.
  • 13. what has become Ralph Waldo Emerson CLEAR to you
  • 14. PEE IN THE SHOWER (hippie) (greenwasher)
  • 15.
  • 16. more wind turbines in 1920 than today
  • 19.
  • 22. street put meters at the (scrutiny of neighbors)
  • 25. SMART
  • 26. DUMB
  • 27. 325,000 $ Paris Hilton’s Doghouse
  • 29. users average hours/month 5 SOURCE: Neilsen Research You have 252,311 friend requests.
  • 30.
  • 32.
  • 34. terrorist attack choking on vomit one in one in 88,000 9,700
  • 35. terrorist attack killed by cops one in one in 88,000 11,000
  • 36. terrorist attack global warming one in one in 88,000 00001
  • 38. SOURCE: Fresh & Easy Markets
  • 40. % 23energy reduction by 2020 energy savings $1,200,000,000,000
  • 41. get rid of carpeting in the rooms $ 46,141,825 spent on vacuuming enough to power 34,829 homes
  • 43.
  • 44. TV MOVIES ENERGY USAGE WATER USAGE LIGHTING 1690 WATTS SINKS 15 GALLONS CD JUKEBOX MEDIA 0700 WATTS SHOWER 20 GALLONS HEAT / COOL 0210 WATTS - GREYWATER TOILET 07 GALLONS VIDEO PHONE TOTAL 2600 WATTS TOTAL 28 GALLONS AVERAGE GUEST 3000 WATTS AVERAGE GUEST 200 GALLONS ROOM SERVICE Congratulations! You’ve exceeded the savings for water and energy. ECO PERFORMANCE Your air conditioner will rise 5˚ at 07:00 PM. ECO TIP: The shower timer is a friendly nudge after 5 minutes. HOTEL DASHBOARD ENERGY PRODUCTION GUEST PREFERENCES FITNESS CENTER 2360 WATTS NEWSPAPER DELIVERY IS OFF CHANGE ROOM CONTROLS STAIR SKIPPING 1230 WATTS HEATER ENERGY SAVER ON CHANGE Copyright © 2009 organicARCHITECT Inc. TOTAL 3590 WATTS SHOWER TIMER IS ON CHANGE GUEST SERVICES AVERAGE GUEST 1800 WATTS LINENS CHANGED 2X A WEEK CHANGE MESSAGES 2 Welcome, Mr. Brad Pitt TONIGHT TODAY You’ve earned 1,200 Reward Center Points for your eco performance. You have 2 new messages. A wake up call for 06:00 AM is set. 78˚ FRIDAY, 01 MAY 2015 08:56 AM SUNSET: 07:12 PM 83˚H / 27˚L
  • 45. TV MOVIES ENERGY USAGE WATER USAGE CD JUKEBOX VIDEO PHONE ROOM SERVICE Congratulations! You’ve exceeded the savings for water and energy. ECO PERFORMANCE Your air conditioner will rise 5˚ at 07:00 PM. ECO TIP: Use the refillable metal bottle to save on plastic water bottles. HOTEL DASHBOARD ENERGY PRODUCTION GUEST PREFERENCES NEWSPAPER DELIVERY IS OFF CHANGE ROOM CONTROLS HEATER ENERGY SAVER ON CHANGE Copyright © 2009 organicARCHITECT Inc. SHOWER TIMER IS ON CHANGE GUEST SERVICES LINENS CHANGED 2X A WEEK CHANGE MESSAGES 2 Welcome, Mr. Brad Pitt TONIGHT TODAY You’ve earned 1,200 Reward Center Points for your eco performance. You have 2 new messages. A wake up call for 06:00 AM is set. 78˚ FRIDAY, 01 MAY 2015 08:57 AM SUNSET: 07:12 PM 83˚H / 27˚L
  • 46. displaying energy & water feedback 20% improvement
  • 47. Patch Roof Install Shading Heat Loss Mold Detection
  • 52.
  • 53. Less is More. Ludwig Mies van der Rohe, 1946
  • 54. Less is Less. Frank Lloyd Wright, 1950
  • 55. Less is a Bore. Robert Venturi, 1966
  • 56. Green is More. Eric Corey Freed, 2009
  • 57.
  • 58. feeling ?
  • 59. & Detroit, Dallas Despotism
  • 60.
  • 61.
  • 62.
  • 65. 4 most important city th By 1950, Detroit was the
  • 66. population peaked around 1950 1,850,000
  • 67.
  • 70. Twelfth Street Riots July 1967
  • 71. Bloomfield Hills Royal Oak Southfield Eastpointe Suburbs Highland Park Gross Pointe Garden City Downtown Dearborn Lincoln Park Fairplay Riverview Essex “Doughnut City”
  • 72. Suburbs Downtown “Bagel City”
  • 73. 2,000,000 1,800,000 1,600,000 1,400,000 1,200,000 1,000,000 800,000 600,000 400,000 SOURCE: Detroit Free Press 200,000 0 1810 1830 1850 1870 1890 1910 1930 1950 1970 1990 2010 Population of Detroit: 912,062 today
  • 74. 700,000 by 2035, population will drop to SOURCE: Southeast Michigan Council of Governments
  • 75. “The city was built for 2 million people. We have to think of new uses for those properties left behind to eliminate the blight.” Doug Diggs Director, City Planning
  • 76. “We shall solve the city problems by leaving the city.” - Henry Ford
  • 77.
  • 78.
  • 79. best selling car in the U.S. 457,000
  • 80. The Ruins of Detroit
  • 81. highest in the U.S. % 29 unemployment
  • 82. 5,737 $ median home price marchandmeffre.com
  • 83. 100,000 90,000 80,000 70,000 60,000 50,000 40,000 30,000 20,000 SOURCE: Detroit Board of Realtors 10,000 0 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 Average Home Price in Detroit: $ 5,737 today
  • 84. 100 you could purchase over homes in Detroit for the price of: in LA.
  • 86. Detroit is often the murder capital of America
  • 87. % 50 illiteracy rate marchandmeffre.com
  • 88. of high school freshmen, only % 22 graduate
  • 89.
  • 90. Detroit Boston San Francisco Manhattan SOURCE: University of Detroit Mercy Area of Detroit: 139 square miles SFO+BOS+NYC: 118 square miles
  • 91. 103,000 vacant lots alexmaclean.com
  • 92. 30 vacant land % alexmaclean.com
  • 93. Detroit San Francisco (vacant) SOURCE: University of Detroit Mercy Vacant Land: 40 square miles San Francisco: 49 square miles Detroit: 912,062 population San Francisco: 808,976
  • 96. Detroit City Council courting Big Box Stores
  • 97. $ 51,000,000,000 bailout funds
  • 98. While Detroit Slept Thomas Friedman - December 09, 2008 “...our bailout of Detroit will be remembered as the equivalent of pouring billions into improving typewriters on the eve of the Internet...”
  • 99. “The plan is not focused on building a first-class city with a smaller population but on rebuilding the city to its former size.” John Mogk, Professor Wayne State University Law School
  • 100.
  • 101. 50 square miles needed for current population
  • 102. 89 square miles remaining alexmaclean.com
  • 103. % 80 Detroit is a food desert for residents
  • 104. No produce grocery stores remaining
  • 105. Reinvent Detroit from “The Motor City” Urban Farm to marchandmeffre.com
  • 107.
  • 108.
  • 109. 2008
  • 110.
  • 111.
  • 112. 2008
  • 114. urban farming creates $ 5 of job growth for every $ 1n food spent o lovefoodhatewaste.com
  • 115. 15 % locally grown food alexmaclean.com
  • 117.
  • 118.
  • 119. $ 1,900 powerhouseproject.com
  • 121. “We hope for better things; it shall arise from the ashes.” Detroit City Motto, Coined in 1827
  • 127.
  • 128. volunteer Detroit arisedetroit.org habitatdetroit.org
  • 129.
  • 130.
  • 131.
  • 132. 1856
  • 133. OIL
  • 135. Novembe r 22, 1963
  • 136. Frisco Allen Plano Wylie Carollton Richardson Suburbs Garland North Richland Hills Irving Fort Worth Downtown Grand Mesquite Arlington Prairie Batch Springs Duncanville Hutchins Mansfield Combine Cedar Hill Red Oak “Doughnut City”
  • 137. 2,000,000 1,800,000 1,600,000 1,400,000 1,200,000 1,000,000 800,000 600,000 400,000 200,000 SOURCE: US Census 0 1810 1830 1850 1870 1890 1910 1930 1950 1970 1990 2010 Dallas Population of Dallas: 1,279,910 today Detroit
  • 138. 1,500,000 by 2035, population will jump to SOURCE: North Central Texas Council of Governments
  • 139. below national rate % 8 unemployment
  • 140.
  • 141.
  • 142.
  • 143.
  • 144.
  • 145. ...help cities build innovative and well-designed blocks that serve as a catalyst for transforming the area into vibrant, livable & thriving neighborhood.   OUR MISSION
  • 148.
  • 149.
  • 151.
  • 152. Hon. Tom Leppert Mayor of Dallas
  • 153. DOWNTOWN YH ALL CIT TION VEN R CON ENTE C EE WAY KE N FR SUN NEIGHBORHOOD
  • 154.
  • 155.
  • 156. The Urban Re:Vision Framework™, a living document, goes beyond LEED™ Platinum and the Living Building Challenge™, by including in the design requirements elements such as: social justice job creation sustainable economies lifecycle building ecosystem renewal energy, transportation technology community
  • 157. Rocky Mountain Institute Mithun Biomimicry Institute Gensler Urban Age Institute ARUP Natural Logic SMWM EcoCity Builders EDAW Sunset Magazine KEMA Clinton Global Initiative KMD Architects US General Services Admin SF Public Utilities Commission McDonough & Partners Architecture for Humanity David Baker + Partners University of California Berkeley Green Planning City College of San Francisco Organic Architect Academy of Art University PARTICIPANTS
  • 159.
  • 160.
  • 161. TOP 10 “How Might We?” Questions ‣ Create a place that you would move to? ‣ Increase the linkages to amenities to catalyze synergies? ‣ Introduce more natural systems into the surrounding area and create habitat continuity to engage biodiversity? ‣ Leverage surroundings to generate energy and/or process waste streams? ‣ Create a viable pedestrian network? ‣ Encourage and incentivize people and companies to move to or near the site? ‣ Increase opportunity for partnerships between the public and private sectors? ‣ Mitigate the health consequences of living in close proximity to a freeway? ‣ Design an appropriate system for water use and reuse to create a healthy watershed? ‣ Reduce reliance on automobiles to, from and near the site and increase part-time use?
  • 163.
  • 164. buildingcommunity WORKSHOP Central Dallas Community Development Corporation
  • 165.
  • 166. What We Don’t Want: Something we’ve seen before. 30 $ Must be buildable DETAILS million Beyond LEED Platinum 200 units/acre No limit to floor area Locally owned, non-chain retail 60 million Educational Program 500 units Wellness Center Minimal parking 2.5 acres Carbon neutral <1 car/unit Maximize open space Indigenous, zero irrigation Grow your own food. Generate your own power. Collect, clean and reuse your water.
  • 167. C Ar a ch m ite e ct ro ur e n fo S rH i um nc an la ity ir Se BA r S g iC Judging: May 2009 In io iti Pa at iv le le ro n i N Ar a ch th ite a ct n ur ie e fo l C rH um or an u ity m A Ar id up an H ug he s Pl C in en te y r fo Fi r M sk ax im um Bu ilt Po Er t en or tia ga ic l ni C ca o rc r hi e te y ct F re ed
  • 169. Entangled Bank Little Charlotte, North Carolina
  • 175. Forwarding Dallas Atelier Data & MOOV Lisbon, Portugal
  • 178. Greenways Xero Energy David Baker and Partners Architects Fletcher Studio San Francisco, California
  • 182.
  • 183.
  • 184.
  • 185.
  • 186.
  • 187.
  • 188.
  • 189.
  • 190.
  • 191.
  • 192.
  • 193.
  • 194.
  • 195. The Urban Re:Vision Process™ Site THE Urban Re:Vision City Partnerships Selection Framework™ Workshop Urban Re:Vision Dallas International Design Competition Jury Selection 3 Winners 10 Honorable Mentions Final Selection Urban Re:Vision Dallas Groundbreaking & Construction
  • 196. The Urban Re:Vision Process™ Site THE Urban Re:Vision City Partnerships Selection Framework™ Workshop Urban Re:Vision Dallas International Design Competition Jury Selection 3 Winners 10 Honorable Mentions Final Selection Urban Re:Vision Dallas Groundbreaking & Construction
  • 198.
  • 203. PRESENTATION TO DEPARTMENT HEADS
  • 204.
  • 205.
  • 206.
  • 207.
  • 208.
  • 209.
  • 210. despotism noun the exercise of absolute power, especially in a cruel and oppressive way. : the King's arbitrary despotism. ORIGIN mid 16th cent.: from French despotisme, via medieval Latin from Greek despot s ‘master, absolute ruler.’ Originally (after the Turkish conquest of Constantinople) the term denoted a petty Christian ruler under the Turkish empire.
  • 211.
  • 213.
  • 214. Dubai
  • 215. 3,000 abandoned cars in Dubai
  • 216.
  • 218. $180,000,000,000 $45,000,000,000 $20,000,000,000
  • 219.
  • 221.
  • 222.
  • 223. 4,000 Millions of Dollars 3,500 3,000 2,500 2,000 1,500 1,000 500 SOURCE: OpenSecrets.org 0 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 Lobbyist Spending: $ 3,300,000,000 in 2008
  • 224. spent on Lobbying Congress 29,000,000 got back in direct federal subsidies 113,000,000,000 SOURCE: Bloomberg
  • 225. 1st six months of 2009 Clean Tech Lobbying $ 12,100,000 5x increase 2005 ExxonMobil Lobbying $ 14,900,000 23% more SOURCE: Center for Responsive Politics; OpenSecrets.org times more Oil & Coal Lobbying $ 82,200,000
  • 226. of Congress for every member climate lobbyists 4 SOURCE: Center for Responsive Politics
  • 227. COAL DEPOSITS SOURCE: US Department of Energy
  • 229. COAL COLLUSION SOURCE: March 12, 2009 letter to Budget Chairman Kent Conrad
  • 232. Ranking Member: Senate Committee on the % Environment Received over $662,508 from oil companies since 2000 100 in favor of oil SOURCE: SourceWatch “Global warming is the worst hoax ever perpetrated on humanity...” 202-224-4721
  • 233. Americans suffer from “Anti Science Syndrome” A.S.S. Dr. Joseph Romm Senior Fellow, Center for American Progress climateprogress.org
  • 234.
  • 236. “The ‘supposed warming’ is “Peer reviewed part of the cooling process. evidence shows the Greenland, which is now sun has been driving covered in ice, was once temperature change.” called Greenland for a May 15, 2007 reason, right?” March 6, 2009 Mitch McConnell (KY) Michael Steele Senate Minority Leader, Subcommittee on Energy and Water Republican National Committee Chairman “A carbon tax will increase taxes on all “Only God decides Americans who turn when the Earth on a light switch.” will end.” New York Times, February 28, 2009 March 25, 2009 John Boehner (OH) John Shimkus (IL) House Minority Leader House Cmte on Energy and Commerce - Ranking Member
  • 237.
  • 238. Governor Mark Sanford (SC) Governor Jim McGreevy (NJ) Latin Lover Accidentally Gay Senator John Edwards (SC) New Father Rep. Mark Foley (FL) Senator Larry Craig (ID) Intern Lover Bathroom Stall Cassanova
  • 239. 129 million votes 580 million votes
  • 241.
  • 242.
  • 243.
  • 245. Michael Jackson 1958-2009
  • 246.
  • 247.
  • 248.
  • 249. michael jackson IS AMERICA
  • 250. delusional fragile childish in debt on drugs indulgent bad diet obsessed over the hill
  • 260.
  • 261. No Apology: The Case For American Greatness Gov. Mitt Romney
  • 263.
  • 264.
  • 265.
  • 266. LIFE EXPECTANCY 37. Cuba # 38 39. Portugal SOURCE: Wikipedia
  • 267. INFANT MORTALITY # 45. Guam 46 47. Faroe Islands SOURCE: Wikipedia
  • 268. HEALTH CARE 31. Finland 32. Australia 33. Chile 34. Denmark 35. Dominica 36. Costa Rica # SOURCE: World Health Organization 37 38. Slovenia
  • 269. NUMBER OF DOCTORS per capita # 52 51. Cyprus 53. Slovenia SOURCE: NationMaster.com
  • 270. SOLAR POWER per capita 1. 2. Lux 3. Lao em 4. Jap s bou 5. Co an rg Ne sta 7. the Ri Ko rla ca re nd a, s 6 So uth # SOURCE: NationMaster.com
  • 271. GROSS DOMESTIC PRODUCT # 8 7. Ireland 9. Iceland SOURCE: InfoPlease.com
  • 272. EMPLOYMENT # 10 9. Canada SOURCE: Wikipedia 11. Australia
  • 273. MINIMUM WAGE # 12. Switzerland 13 SOURCE: Wikipedia 14. Austria
  • 274. EDUCATION SPENDING % of GDP # 37. Estonia 37 SOURCE: NationMaster.com 38. Austria
  • 275. MATHEMATICAL LITERACY # 18 17. Czech Republic SOURCE: NationMaster.com 19. Germany
  • 276. BEER CONSUMPTION # 13 12. Spain SOURCE: Wikipedia 14. Croatia
  • 277. # handgun deaths SOURCE: NationMaster.com 1
  • 278. # total crime SOURCE: NationMaster.com 1
  • 279. # prisoners SOURCE: NationMaster.com 1
  • 280. # executions SOURCE: NationMaster.com 1
  • 281. # rape SOURCE: NationMaster.com 1
  • 282. # teen pregnancy SOURCE: NationMaster.com 1
  • 283. # healthcare expense SOURCE: NationMaster.com 1
  • 284. # personal spending SOURCE: NationMaster.com 1
  • 285. # population below 50% SOURCE: NationMaster.com 1
  • 287. # motor vehicle death SOURCE: NationMaster.com 1
  • 288. # external debt SOURCE: Wikipedia 1
  • 289. # military spending SOURCE: NationMaster.com 1
  • 290. # garbage production SOURCE: InfoPlease.com 1
  • 291. # total energy use SOURCE: CIA World Factbook; DOE 1
  • 292. # energy consumption SOURCE: CIA World Factbook; DOE 1
  • 293. # oil consumption SOURCE: CIA World Factbook; DOE 1
  • 294. # oil imports SOURCE: CIA World Factbook; DOE 1
  • 296. # obesity SOURCE: New York Times, National Geographic 1
  • 297. 34% 32.7% obese overweight SOURCE: New York Times, MSNBC (skinny nerds)
  • 298. obese americans 72,000,000 SOURCE: New York Times
  • 299. obesity is associated with over deaths/yr 300,000 SOURCE: US Department of Health & Human Services $ 117,000,000 healthcare costs
  • 300. SOURCE: Johns Hopkins Bloomberg School of Public Health by 86 of americans obese % 2030
  • 301. 6 every hour in a car each day % increase in likelihood of obesity SOURCE: Georgia Tech Study, 2009
  • 302.
  • 303. 35 % walkable decrease in neighborhoods risk of obesity walkscore.com
  • 305. average cost of liposuction 5,000 total cost for surgery number of obese americans 360,000,000,000 72,000,000 potential gallons of fat fuel BTUs per gallon average pounds per person 514,000,000 x 125,000 50 total BTUs produced 64,250,000,000,000 0.005 cost per BTU
  • 306. metric tons of co2 saved 3,210,350 791,256 homes/year
  • 308.
  • 309. YOUR HOMEWORK what’s next: 5 action steps
  • 310. YOUR HOMEWORK 1 nominate a city block at: urbanrevision.com
  • 311. YOUR HOMEWORK 2 arrange a talk with your school or alma mater.
  • 312. YOUR HOMEWORK 3 follow the money to uncover the easiest savings.
  • 313. YOUR HOMEWORK 4 view social issues as design failures to be questioned.
  • 314. SIGN UP TO BE RE:VISIONARY urbanrevision.com
  • 315. “you must be the CHANGE you wish to see in the WORLD...” -Mahatma Gandhi
  • 322. 2010 • San Francisco westcoastgreen.com
  • 324.
  • 325. organicarchitect CONNECT: DOWNLOAD THIS PRESENTATION: ? QUESTIONS DROP OFF YOUR BUSINESS CARD organicarchitect.com/downloads/3d.pdf