Are schools properly preparing the next generation of professionals to enter and thrive in the modern workforce? Not enough, says Kirsten Bailey, Director of HootSuite University. At this year's Direct/Interactive Marketing Research Summit 2012, Kirsten will be speaking on how to effectively teach social media in our ever-changing world of social and online communication. For more information on HootSuite University visit learn.hootsuite.com To learn more about our Higher Education program visit library.hootsuite.com/forms/higher-education.