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1. ETHNOMETHODOLGY
AND ETHNOGRAPHIC
RESEARCH
ROSELYN TURA
CHRISTINE BACCAY

2. ETHNOMETHODOLOGY
 ETYMOLOGY
ETHNOS
-folk or people
METHODOLOGY
-refers to the procedures used in doing
something.

3. ETHNOMETHODOLOGY
 Is a method for understanding the social orders
people use to make sense knowledge of the world
through analyzing their accounts and descriptions
for their day-to-day experiences.

4. HISTORY OF ETHNOMETHODOLOGY
 A sociological approach which emerged out of the
breakdown of the so-called orthodox consensus in the mid-
1960s.
 The label was coined by the American sociologist Harold
Garfinkel, who laid the foundations of ethnomethodology
as a theory, and as a self-conscious critique of all
conventional sociology.

5. ETHNOMETHODOLOGY AND DEVIANCE
1.Indexicality
This central concept in the work of ethno
methodologists focuses attention on the sense we make of a
particular situation or activity being a product of our
personal biographies and the contingent elements of the
situation
2. Reflexivity
This concept expresses the ethno methodologists
understanding of the ongoing (re)construction of meaning
and the sense of continuity we maintain in our interpretive
work

6. 3.Documentary Interpretation
- final element of concern in this review of
ethnomethodology and deviance is documentary
interpretation.
4.Interaction
- involves negotiation and bargaining. Often
behavior is "normalized," explained away.
Information is selectively presented, justifications
and excuses are presented and evaluated.

7. FEATURES OF ETHNOMETHODOLOGY
1.Reflexivity—
-All realities contain self-sealing beliefs that
cannot be proven wrong. When confronted with
contradictory information that threatens the reality,
people engage in secondary elaborations to justify the
information.
2.Coherent
- Realities are ordered and structured. With
order comes predictability and a script to handle daily
interactions.

8. 3.Interactional
-The process of creating and maintain reality is
continuous and relies on ongoing human interaction.
4.Fragile
- Because realities are based on human interaction,
they are subject to performance breakdown that can
disrupt order.
5.Permeable
- People are constantly moving between different
realities and must adjust their attitudes and behaviors to
match different realities.

9. ETHNOGRAPHY
 is a qualitative research design aimed at exploring
cultural phenomena.
 The resulting field study or a case report reflects the
knowledge and the system of meanings in the lives of
a cultural group.
 is a means to represent graphically and in writing,
the culture of a people.

10. ETHNOGRAPHIC METHODS
1.TRIANGULATION
- which uses different sources of data to
examine a phenomenon in several different
settings and different points in time or space.
Interviews
Observations
Artifacts

11. .Observation
- is the process of immersing yourself in the study of
people you're not too different from.
 Complete participation – the researcher participates in
deviant or illegal activities and goes on to actively influence
the direction of the group
 Participant as observer -- the researcher participates in
deviant or illegal activities but does not try to influence the
direction of the group

12. Observer as participant -- the researcher participates in
a one-time deviant or illegal activity but then takes a
back seat to any further activities
 Complete observation -- the researcher is a member of
the group but does not participate in any deviant or
illegal activities
2 .Field notes
- a record of researcher's understanding of lives
,people and events that are focus on research

13. STANDARD RULES FOR NOTE TAKING FIELD
NOTES
 Take notes as soon as possible, and do not talk to
anyone before note taking
 Count the number of times key words or phrases are
used by members of the folk group
 Carefully record the order or sequence of events, and
how long each sequence lasts
 Do not worry that anything is too insignificant;
record even the smallest things

14.  Draw maps or diagrams of the location, including your
movements and any reaction by others
 Write quickly and don't worry about spelling; devise your
own system of punctuation
 Avoid evaluative judgments or summarizing; don't call
something "dirty" for example, describe it
 Include your own thoughts and feelings in a separate
section; your later thoughts in another section
 Always make backup copies of your notes and keep them in
a separate location

15. KEY CONCEPTS AND TERM
Macro – ethnography
- study of broadly defined cultural groupings .
Micro –ethnography
- study to narrowly define cultural groupings.
Emic perspective
- is the ethnographic research approach to the
way the member of the given culture perceive their
world.

16.  Etic perspective
 -is ethnographic research approach to the way
non-members perceive and interpret behaviors
and phenomena associated to a given culture.
Symbols
- always focus of ethnographic research are any
material of a culture .

17. SUBMITTED TO : DR . MAGNO QUENDANGAN