12. Issues Analysis Nokia can regain its leading position in the market 1.Nokia will benefit from the partnership with Microsoft. 2.Nokia will benefit from reorganizing its corporate structure. 3.Nokia’s WP7 can dominate the smart phone market.
13. Issues Analysis 1. Nokia will benefit from its partnership with Microsoft 1.1 Nokia’s partnership with Microsoft will increase revenue and market share 1.2 Microsoft will help Nokia regain trust in its investors
14. 1. Nokia will benefit from the partnership with Microsoft 1.1 Nokia’s partnership with Microsoft will increase revenue and market share
15. 1. Nokia will benefit from the partnership with Microsoft 1.2 Microsoft will help Nokia regain trust in its investors
16. 2. Can Nokia benefit from reorganizing its corporate structure 2.1 Outsourcing operating system is cheaper than developing in-house. 2.2 Nokia can apply the new structure successfully
17. 2. Can Nokia benefit from reorganizing its corporate structure? 2.1 Outsourcing operating system is cheaper than developing in-house
22. 3. Nokia’s WP7 can dominate the smart phone market 3.1 WP7 is going to create an ecosystem (as its rivals)
23. 3. Nokia’s WP7 can dominate the smart phone market 3.1 WP7 is going to create an ecosystem (as its rivals) Can the Windows platform compete with the already established OS
24. 3. Nokia’s WP7 can dominate the smart phone market 3.2 The Windows platform can compete with the already established OS
25. Summary Nokia can regain its leading position in the market 1.Nokia will benefit from the partnership with Microsoft. 2.Nokia will benefit from reorganizing its corporate structure. 3.Nokia’s WP7 can dominate the smart phone market.