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Social Networking, Podcasting, and New Partnerships   Making Adult Education Effective, Engaging, and Exciting. Naomi Hirsch Environmental Health Sciences Center Oregon State University October 2007
Regarding Adult Education, Consider… •  As of today, there are 108.7 million blogs and 175,000 new blogs are being created every day. •  More than 40% of the visitors to MySpace are between the ages of 35-54.   MySpace experienced a 158% increase in unique visitors between Sept. ’05 and Sept. ’06. •  During 2006, the number of adults who had downloaded a podcast grew more than 70% in 6 months alone. •  A podcasting audience totaling 10 million in 2006 will by many estimates grow to 55 million by 2011. (Reference: eMarketer, as reported in Ad Age’s “Digital Marketing & Media Fact Pack,” April 23, 2007;  PEW Internet Research)
Most Visited Health Sites Source: Ad Age’s “Digital Marketing & Media Fact Pack”
 
 
Bring Our Topics to Communities ,[object Object],2. Build a difference - What can we offer them? - How? Give them a reason to  come back - With whom? Partner? 3. Give it away - Consumer ownership - Platform for  conversations and  feedback (to you and with one another) Relationships
Podcasting=Outreach Tool ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Be Innovative. Be Creative. ,[object Object],[object Object],[object Object],[object Object],Podcasting provides an outlet for……
Podcasting Successfully ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What really makes a podcast successful? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Hurdles, but not Obstacles ,[object Object],[object Object],[object Object],[object Object],[object Object],You and your new partner Focus on what is possible.

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Social Networking, Podcasting, and New Partnerships

  • 1. Social Networking, Podcasting, and New Partnerships Making Adult Education Effective, Engaging, and Exciting. Naomi Hirsch Environmental Health Sciences Center Oregon State University October 2007
  • 2. Regarding Adult Education, Consider… • As of today, there are 108.7 million blogs and 175,000 new blogs are being created every day. • More than 40% of the visitors to MySpace are between the ages of 35-54. MySpace experienced a 158% increase in unique visitors between Sept. ’05 and Sept. ’06. • During 2006, the number of adults who had downloaded a podcast grew more than 70% in 6 months alone. • A podcasting audience totaling 10 million in 2006 will by many estimates grow to 55 million by 2011. (Reference: eMarketer, as reported in Ad Age’s “Digital Marketing & Media Fact Pack,” April 23, 2007; PEW Internet Research)
  • 3. Most Visited Health Sites Source: Ad Age’s “Digital Marketing & Media Fact Pack”
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