1. Presented By-
Himanshu Mishra

2.  To know about Samsung.
 Knowing about the success mantra of
Samsung.
 To know about the effective use of Hybrid
Strategy.

3.  Founded in 1938.
 Excellence in- R&D, marketing, designing.
 Rated more valuable than- Pepsi, Nike and
American Express.
 $227.3 Billion revenue in 2010.
 3,15,000 employees all over the world.
 Leading player of- cell
phones, TV, LCD, semiconductors etc.
 Also deals in- financial
services, IT, machinery, chemicals & ship
building.

6.  Hybrid strategy-
Mix and match of;
*Japanese strategy and
*Western strategy
 Implementation of western strategy on
Japanese strategy.
 Excellence in all department-
Marketing, production, IT, Finance and
specially in HR.

7.  Diversification.
 Capital management.
 Type of operation.
 Supplier relation.
 HR aspects-
-Type of labor
-recruitment
-Promotion and compensation.

8.  Outsiders in- insider abroad policy.
 Diversification advantage.
 Flexibility.
 Implementation of 6 sigma.
 Latest advanced IT systems.
 Financial positions.

9. “if you act according to market, market will
react according to you”

10. Thank you…………..