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Leveraging WordPress for
Mobile Learning: A Case Study!
Paul D. Hibbitts"
Hibbitts Design!
Mobile Learning User Experience (UX) Design!
A Little About Me!
!  Established Hibbitts Design in 1998!
!  100+ successful software UX projects, with
clients such as Absolute Software, FINCAD,"
SAP Business Objects, and the University of BC!
!  Instructor and course designer for CMPT-363"
(UI Design) at Simon Fraser University!
!  Usability Mentor, 2009 Season of Usability"
(co-sponsored by Google)!
!  HFI-Certified Usability Analyst!
Better experiences,!
better learning"
Topics for Today!
!  Mobile Learning Headspace!
!  Usability and User Experience!
!  My Design Approach and Tools!
!  Mobile Course Companion Demo!
!  Under the Hood of WordPress!
Mobile Learning Poll!
Mobile Learning Headspace!
http://www.flickr.com/photos/realtingley/4467469704/
Mobile Web Usage Projections!
http://www.mobify.com/blog/mobile-performance-benchmarks
Defining Mobile Learning!
“The ability to learn independently of place and
time, facilitated by a range of mobile devices.”!
Ufi/learndirect and Kineo, 2007
Forms of Mobile Learning!
"  Assessments!
–  Tests, surveys, polls!
"  Learning games!
–  Challenges and simulations!
"  Synchronous!
–  Virtual classrooms using mobile webinar tools!
#  Social media learning!
–  Enabling networks for learning!
#  Micro-learning!
–  Self paced mini lessons in varied media!
#  Performance support!
–  References, job aids, collaboration, social, augmented reality!
As defined by Connie Malamed
Five Moments of"
Learning Needs!
1.  When learning for the first time!
2.  When wanting to learn more!
3.  When trying to remember"
and/or apply!
4.  When things change!
5.  When something goes wrong!
!As defined by Bob Mosher and Conrad Gottfredson
Formal"
Learning!
Informal"
Learning!
Mobile Learning and"
Formal Learning!
!  Mobile’s strength is not in formal learning!
!  Informal learning of a “just-in-time” nature, is a
better use of mobile technology!
!  Mobile learning is very effective as performance
support with (or without) formal learning!
MOBILE LEARNING UX TIP #1!
Strive for content to be"
the user interface.!
!
User Experience!
http://www.flickr.com/photos/rekha6/326405841/
Usability – How it Works!
!  Learnability (first time users) !
!  Efficiency (experienced users)!
!  Memorability (casual users)!
!  Error-resistance (all users)!
User Experience (UX) –"
How it Works and Feels!
!  Subjective in nature, but still measurable!
!  Often changes over time, due to circumstances!
!  Will also include aspects of usability!
Aspects of User Experience!
http://semanticstudios.com/publications/semantics/000029.php
The Role of User Experience
with Mobile Learning!
http://www.gliffy.com/go/publish/3363991/
My Design Approach and Tools!
http://www.flickr.com/photos/jesshibb/4964851353/
Design Strategies!
Mobile First!
http://www.abookapart.com/products/mobile-first
What Exactly is “Mobile”?!
http://bradfrostweb.com/blog/web/mobile-first-responsive-web-design/
User-Centered Design!
http://www.sapdesignguild.org/resources/ucd_process.asp
More Prototyping,"
Less Wireframing!
http://www.cennydd.co.uk/2012/why-i-dont-wireframe-much/
Immersion!
http://www.uselog.com/2005_10_01_archive.html
Content Parity!
="
“Frictionless” User Experience!
http://www.apple.com/iphone/
features/siri.html
MOBILE LEARNING UX TIP #2!
Design for two-handed and
one-handed interaction.!
!
(Some) Design Principles!
Designing for"
Anytime,Anywhere Learning!
$  Target for learner context and intent!
$  Consider quick (<1 min.), moderate"
(5-10 min.), and focused (>10 min.) interactions!
$  Provide content in multiple media formats!
$  Support private and public communication"
with learners!
$  Remember that aesthetics matter"
(more than ever!)!
$  Strive to maximize learner efficiency!
Tools of Choice (for now…)!
WordPress!
Why WordPress?!
$  Substantial and friendly development community!
$  Large amount of documentation available!
$  One of the most usable CMS platforms available!
$  High quality, and customizable, user experience
(incl. Administration UI)!
$  Wide-range of plugins to extend capabilities!
$  WPtouch Pro plugin (by BraveNewCode)!
$  More than just blogging, really a platform!!
WPtouch Pro!
What about Responsive Design?!
http://www.paulolyslager.com/responsive-design-hype-solution/
Headway Framework!
Headway Framework!
MOBILE LEARNING UX TIP #3!
Optimize content presentation
for one screen orientation.!
!
Mobile Course Companion!
Demo!
Under the Hood of WordPress!
http://www.flickr.com/photos/myoldpostcards/3924485738/
Sample Custom CSS - iPhone!
Wrap-up!
http://www.flickr.com/photos/o2de/5815193403/
Summary!
!  Mobile Learning Headspace!
!  Usability and User Experience!
!  My Design Approach and Tools!
!  Mobile Course Companion Demo!
!  Under the Hood of WordPress!
Where to Next?!
mobilelearningux.com/etug (mobile friendly of course!)"
– These slides!
– Suggested books!
– Articles!
– Videos!
– Learning apps (iPhone/iPad and Android)!
– Mobile-friendly WordPress themes!
– Responsive web frameworks!
– Comments/discussion!
ThankYou! Further Questions?!
Contact info!
Web: paulhibbitts.com!
Email: paul@paulhibbitts.com!
Twitter: @hibbittsdesign!
LinkedIn: linkedin.com/in/paulhibbitts!

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