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Trainer Talks – Social Media

      Werner Egipsy Souza
Social Media
     The means of interactions among people in
       which they create, share, exchange and
      comment on contents among themselves
         in virtual communities and networks




Source - Wikipedia
Social Media
    • Facebook – 1 Billion Users
    • Twitter – 500 Million Users




Source - Wikipedia
Types
Space-timers (location and time sensitive)
Types
Space-locators (only location sensitive)
Types
Quick-timers (only time sensitive)
Types
Slow-timers
People
• Julian Assange (Under asylum from
  Ecuador)
• Amanda Palmer ($1.2M funded album***)
• Lady Gaga (32M followers**)
• Psy – Ganganam Style (968M views*)
• Justin Bieber (31M followers**)
• Kolaveri Di (65M views*)
• Shashi Tharoor (1.6M followers**)
Source - *Youtube **Twitter ***Kickstarter
Activities
  Interests
    Work
   Friends
   Family
 Colleagues
  Shopping
  Banking
 Travelling
Social Media ~ You
• On an average, people talk about
  themselves in real life, 40% of the time
• Online, the structure of social media, is
  such that you first talk fully about yourself
  in your profile, around 80% of the time




Source - http://articles.nydailynews.com/2012-05-14/news/31704085_1_reward-
social-media-brain
The Good
Goa Bachao Andolan
    Arab Spring
  Mumbai 26/11
The Bad
Chinese Internet De-addiction Clinics
 Complaints to existing employers
The Ugly
             Malala Yousufzai
Girls arrested for questioning SS bandh in
            Mumbai on Facebook
Staying Good
Learn to use theatrics
     Watch Tiatr
Try to show Empathy
 Prevent Disclosure

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Trainer's Association - Talk on Social Media

  • 1. Trainer Talks – Social Media Werner Egipsy Souza
  • 2. Social Media The means of interactions among people in which they create, share, exchange and comment on contents among themselves in virtual communities and networks Source - Wikipedia
  • 3. Social Media • Facebook – 1 Billion Users • Twitter – 500 Million Users Source - Wikipedia
  • 8. People • Julian Assange (Under asylum from Ecuador) • Amanda Palmer ($1.2M funded album***) • Lady Gaga (32M followers**) • Psy – Ganganam Style (968M views*) • Justin Bieber (31M followers**) • Kolaveri Di (65M views*) • Shashi Tharoor (1.6M followers**) Source - *Youtube **Twitter ***Kickstarter
  • 9. Activities Interests Work Friends Family Colleagues Shopping Banking Travelling
  • 10. Social Media ~ You • On an average, people talk about themselves in real life, 40% of the time • Online, the structure of social media, is such that you first talk fully about yourself in your profile, around 80% of the time Source - http://articles.nydailynews.com/2012-05-14/news/31704085_1_reward- social-media-brain
  • 11. The Good Goa Bachao Andolan Arab Spring Mumbai 26/11
  • 12. The Bad Chinese Internet De-addiction Clinics Complaints to existing employers
  • 13. The Ugly Malala Yousufzai Girls arrested for questioning SS bandh in Mumbai on Facebook
  • 14. Staying Good Learn to use theatrics Watch Tiatr Try to show Empathy Prevent Disclosure