Partner with BlueBottleBiz and extend readership while earning market share!

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BlueBottleBiz
T H E F I R S T C O L L A B O R A T I V E L E A R N I N G P L A T F O R M

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In the context of the sharing economy, BlueBottleBiz (BBB) is dramatically
changing the e-learning and content marketing experience by merging
content and collaborative tools. We believe that collaborative learning
provides structure to informal learning and openness to traditional, corporate
learning. Thus, learners receive the best of both worlds.
Our mission is to grow the talent of each individual and of his or her
organization, helping them to communicate and share knowledge.
BlueBottleBiz
Our Mission

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The
Concept

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Unstable Market
Paper and ebook sales continue
to rise and fall. Publishers need
an additional avenue to reinforce
the revenue stream.
Brand Awareness Increasing Competition
With self-publishing options,
authors are looking into
simpler avenues to distribute
content.
Reduced Resources
The Challenge
With an ever-growing publishing
market and digital arena, it’s difficult
to stand out from the crowd.
With smaller margins, we’re
forced to do more with less,
while continuing to be
efficient.

5. 5The Answer
A collaborative learning and networking platform with over 30,000
books, videos, reports and journals from over 350 publishers

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MULTIPLE
LANGUAGES
Employees receive full, unlimited
access to content in English, Spanish,
Portuguese and Chinese for an annual
fee. Individual members can purchase
memberships on a monthly basis.
NO
DOWNLOADING
All content is cloud-based, behind
a firewall, and password
protected. Members have online
access to 30,000 books, videos
and more with no download
option.
B2B
SALES
Our B2B Salesforce sells bulk
licenses to companies,
institutions and business
schools.

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Our
Solution

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BlueBottleBiz provides publishers with an unparalleled content
platform to increase readership and global market share.
Provide your authors with a global platform to update and share
their content with active learners. Access reporting dashboards
that provide meaningful author feedback.
Deliver content to readers in a unique way, allowing them to fully
engage and share the content with their personal and
professional networks within the platform.
The Offer
Refreshed Content
Increased Visibility
Expanded Toolkit
Additional Revenue

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In-app tools allow authors to easily create,
update and share their works.
Simple Content Creation
Increase your brand visibility and customer
reach.
Grow
Increase your visibility in a cloud-based platform
with global business leaders.
Share
Publisher Benefits

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Content is saved for later in My Library,
and synced with the cloud application.
Personalized Library
Members join groups and share
content and knowledge in-app.
Group Collaboration
Members have rapid access to the best
business library for Android or iOS.
Premium Content
Mobile Accessibility

11. 11Publisher Reporting
 Engagement by category
 Engagement by country
 Time spent reading (in minutes)
per book and per chapter
 Number of accesses
 Number of times shared in a project
 Activity performed in the content
 Revenue earned per title
Publishers access in-depth user engagement reports, right within
the platform. We additionally send each publisher a monthly
newsletter, and tailored quarterly revenue reports.

12. 12Publisher Reporting
Additional In-App Reports

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UPLOAD
There is no cost to join BlueBottleBiz, and
uploading content is simple.
UPLOAD
55% of the revenue from each subscription is
dispersed to content partners, applying the
usage and list price of your content.
DISTRIBUTE
Content that is more expensive and is consumed
more frequently earns more revenue than less
consumed content.
EARN
Earning Revenue
Simple process to increased brand recognition and revenue
DISTRIBUTE
EARN

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BueBottleBiz measures member usage and distributes payments
on a quarterly basis.
How member usage is measured and distributed:
1
Ebooks, articles, reports, etc.
2
Measuring Usage
Videos
Number of unique accesses: 15%
Number of accesses: 15%
Page views: 35%
Reading time: 35%
Number of unique accesses: 50%
Number of accesses: 50%

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Target Your Titles
Distribute Content
Once a publisher account is created, we can differentiate the client type and set up access
controls for your content.
Target your titles to:
Supporting Your Sales Goals
Combining IP addresses with your metadata, the platform allows restricted geographic
access.
Distribute your content to:
Corporations
Academic/Librarians
Individuals
Specific Countries
One or several regions
Worldwide

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Content Protection Client-Server
Communication
Storage
We take security very seriously, and have designed our platform to meet the highest standards. BlueBottleBiz
has undergone security reviews by HarperCollins and Pearson and we continue to look for ways to make our
platform the most secure available.
Member sessions are
controlled, authenticated,
and secure with REST web
API and HTTPS.
We do not allow
downloading, direct routes
to files from web browsers,
and no cache traces in our
member’s temp files.
Files can only be
accessed by BlueBottleBiz
servers on a Private CDN,
never via the internet.
Security

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The
Content

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BlueBottleBiz hosts
the largest business
content catalog,
approaching 30,000
books, reports, videos,
and journals from 300
top publishers.
Content is available in
English, Spanish and
Portuguese.
Content Partners

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Operations & Project Mgmt.
Marketing, Comm. & Sales
Strategy & Leadership
Entrepreneurship
Economics Human Resources
Law & TaxationCareer & Development
FinanceApplied Sciences
History & Biography Human Resources
IT & Computer Science Pedagogy & Education
Content Categories

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Self Development
& Careers
HR &
Organizational
Behavior
Entrepreneurship
& Small Business
Management &
Leadership
Popular Categories

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BlueBottleBiz Discovery Paths are custom series of content
that explain a business topic within 90 minutes. The content
is selected by subject matter experts, and includes up to 6
chapters of articles or videos.
Promote your brand, increase awareness, and reach a new
audience with Discovery Paths. Upload all new content, or
combine work with previously published content to create a
new and refreshed work.
Discovery Paths

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Link to other works to create a new content grouping.
Link to other content
Quickly create or refresh content and promote to your
professional or social network.
Upload your own PDF or video files to create a new,
custom work.
Include your own works
Discovery Path Benefits
Promote your brand

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Partner with us
There is no cost for distributing your
content – start with us today!
Upload your content
Upload ePub or PDF books, videos,
papers or journals with a .jpg cover.
Metadata – ONIX 2.1/3.0 or via our Excel
template
02
01
Next Steps

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Contact Us
Christian Smythe
Head of Content &Partner Strategy
christian@bluebottlebiz.com
+ 1 917 533 5345
Skype: christian.smythe