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At the Alamodome,
San Antonio, TX
Saturday, January 4, 2014
Produced by All American Games, a Sports Marketing Company
www.usarmyallamericanbowl.com
The U.S. Army All-American Bowl (USAAB)
is recognized as the premier high school all-
star game in the nation. The Bowl has
expanded in recent years to become the
nation’s largest celebration of the tradition of
high school football and now includes top-
notch high school marching band members,
band instructors, athletes, coaches,
cheerleaders and loyal fans.
2
U.S. Army All American Bowl
Each year there are over 200 events that
surround the game and are part of Bowl Week
including:
Selection Tour
Marching Band
FBU (Foot Ball University)
Camps
National Combine
Coaches Academy
Skills Challenge
Eat-Off-Competition
Welcome BBQ
Rotary Awards Dinner
Riverwalk Boat Parade
Cheerleading Competition
Army Strong Zone
Bowl Game
Bowl Week Games
The Autograph Zone
and so much more. . .
Each year there are over 200 events that
surround the game and are part of Bowl Week
including:
Selection Tour
Marching Band
FBU (Foot Ball University)
Camps
National Combine
Coaches Academy
Skills Challenge
Eat-Off-Competition
Welcome BBQ
Rotary Awards Dinner
Riverwalk Boat Parade
Cheerleading Competition
Army Strong Zone
Bowl Game
Bowl Week Games
The Autograph Zone
and so much more. . .
3
Bowl Events
4
Awards Dinner
Venue: Alamodome, San Antonio, TX
13 Years running
209 Draft Picks
14 BCS Bowl MVP’s
18 Super Bowl Champions
2,000,000 + Television Viewers (NBC- Live)
40,000 + Game Attendees
53% of Game Attendees are native to the big four: San
Antonio, Dallas, Houston and Austin
274,233 Website Hits (Sept. – Jan.)
www.usarmyallamericanbowl.com
170 + Media Credentials
2013 Statistics
Social Media FAQ’s Survey asked: Where did you
get the information about the
game?
57.66% Website
36.50% Friends and family
31.39% Other
29.20% Facebook 17.52%
Online search
16.79% Twitter
6.57% Newspaper
Statistics are from Bowl week only (Dec 29 – Jan 6, 2013)
Likes + Comments + Shares = 12,539
New page likes = 2,113
Total Reach = 196,730
Mentions + Retweets = 5,868
#ArmyBowl was the No. 3 trending topic
Followers gained = 2,591
Photos + likes + comments = 4,986
Followers Gained = 698
New Videos = 15
Total Views = 71,014
Click to View Official Pages:
Facebook
Twitter
YouTube
Instagram (APP):
ArmyAllAmericanBowl
6
• Two (2) 30-second radio commercials on local radiocast of
2014 U.S. Army All-American Bowl
• Four (4) 10-second public address announcements/video wall
logo spots during the 2014 U.S. Army All-American Bowl
• Full-page ad in 2014 U.S. Army All-American Bowl Game
Program
• Recognition in Army Strong Zone outside the Alamodome
• Company logo displayed on U.S. Army All-American Bowl
website (www.usarmyallamericanbowl.com)
• Signage displayed at 2014 U.S. Army All-American Bowl Host
Hotel (Signage provided by sponsor)
• One (1) eight-foot table set-up in Alamodome on concourse
level for product display, per Alamodome approval
• Opportunity for company employees/customers’ kids to be ball
carriers
• Game Day Suite & Catering (for up to 25 people) at USAAB
• Fifty (50) premium mid-field reserved tickets for USAAB
• Five Hundred (500) general admission ticket vouchers
Platinum Sponsorship
7
• Two (2) 15-second radio commercials on local radiocast of
2014 U.S. Army All-American Bowl
• Two (2) 10-second public address announcements/video
wall logo spots during the 2014 U.S. Army All-American
Bowl
• Half-page ad in 2014 U.S. Army All-American Bowl Game
Program
• Recognition in Army Strong Zone outside the Alamodome
• One (1) eight-foot table set-up in Alamodome on
concourse level for product display, per Alamodome
approval
• Game Day Suite & Catering (for up to 25 people) at
USAAB
• Twenty-five (25) premium mid-field reserved tickets for
USAAB
• Three Hundred (300) general admission ticket vouchers
Gold Sponsorship
8
• Two (2) 15-second public address announcements/video
wall logo spots during the 2014 U.S. Army All-American
Bowl
• Half-page ad in 2014 U.S. Army All-American Bowl Game
Program
• Signage displayed at 2014 U.S. Army All-American Bowl
Host Hotel (Signage provided by sponsor)
• One (1) eight-foot table set-up in Alamodome on
concourse level for product display, per Alamodome
approval
• Two Hundred and Fifty (250) general admission ticket
vouchers
Silver Sponsorship
9
• Two (2) 30-second radio commercials on local radiocast
of 2014 U.S. Army All-American Bowl
• One (1) 10-second public address announcements/video
wall logo spots during the 2014 U.S. Army All-American
Bowl
• Half-page ad in 2014 U.S. Army All-American Bowl
Game Program
• Five Hundred (500) general admission ticket vouchers
Bronze Sponsorship
10
Platinum$10,000
Gold $7,500
Silver $5,000
Bronze $3,500
Investment
11
Heather Harrington
Proterra A D V E R T I S I N G
5055 Keller Springs Road, Suite 560
Addison, Texas 75001
Phone: 972-732-9211 X110
E-Mail: Heatherm@proterraadvertising.com
For more information
WWW.USARMYALLAMERICANBOWL.COM
WWW.PROTERRAADVERTISING.COM

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2014 Corporate Sponsorship Packages

  • 1. CORPORATE SPONSORSHIP PACKAGES At the Alamodome, San Antonio, TX Saturday, January 4, 2014 Produced by All American Games, a Sports Marketing Company www.usarmyallamericanbowl.com
  • 2. The U.S. Army All-American Bowl (USAAB) is recognized as the premier high school all- star game in the nation. The Bowl has expanded in recent years to become the nation’s largest celebration of the tradition of high school football and now includes top- notch high school marching band members, band instructors, athletes, coaches, cheerleaders and loyal fans. 2 U.S. Army All American Bowl
  • 3. Each year there are over 200 events that surround the game and are part of Bowl Week including: Selection Tour Marching Band FBU (Foot Ball University) Camps National Combine Coaches Academy Skills Challenge Eat-Off-Competition Welcome BBQ Rotary Awards Dinner Riverwalk Boat Parade Cheerleading Competition Army Strong Zone Bowl Game Bowl Week Games The Autograph Zone and so much more. . . Each year there are over 200 events that surround the game and are part of Bowl Week including: Selection Tour Marching Band FBU (Foot Ball University) Camps National Combine Coaches Academy Skills Challenge Eat-Off-Competition Welcome BBQ Rotary Awards Dinner Riverwalk Boat Parade Cheerleading Competition Army Strong Zone Bowl Game Bowl Week Games The Autograph Zone and so much more. . . 3 Bowl Events
  • 4. 4 Awards Dinner Venue: Alamodome, San Antonio, TX 13 Years running 209 Draft Picks 14 BCS Bowl MVP’s 18 Super Bowl Champions 2,000,000 + Television Viewers (NBC- Live) 40,000 + Game Attendees 53% of Game Attendees are native to the big four: San Antonio, Dallas, Houston and Austin 274,233 Website Hits (Sept. – Jan.) www.usarmyallamericanbowl.com 170 + Media Credentials 2013 Statistics
  • 5. Social Media FAQ’s Survey asked: Where did you get the information about the game? 57.66% Website 36.50% Friends and family 31.39% Other 29.20% Facebook 17.52% Online search 16.79% Twitter 6.57% Newspaper Statistics are from Bowl week only (Dec 29 – Jan 6, 2013) Likes + Comments + Shares = 12,539 New page likes = 2,113 Total Reach = 196,730 Mentions + Retweets = 5,868 #ArmyBowl was the No. 3 trending topic Followers gained = 2,591 Photos + likes + comments = 4,986 Followers Gained = 698 New Videos = 15 Total Views = 71,014 Click to View Official Pages: Facebook Twitter YouTube Instagram (APP): ArmyAllAmericanBowl
  • 6. 6 • Two (2) 30-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • Four (4) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Full-page ad in 2014 U.S. Army All-American Bowl Game Program • Recognition in Army Strong Zone outside the Alamodome • Company logo displayed on U.S. Army All-American Bowl website (www.usarmyallamericanbowl.com) • Signage displayed at 2014 U.S. Army All-American Bowl Host Hotel (Signage provided by sponsor) • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Opportunity for company employees/customers’ kids to be ball carriers • Game Day Suite & Catering (for up to 25 people) at USAAB • Fifty (50) premium mid-field reserved tickets for USAAB • Five Hundred (500) general admission ticket vouchers Platinum Sponsorship
  • 7. 7 • Two (2) 15-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • Two (2) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Recognition in Army Strong Zone outside the Alamodome • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Game Day Suite & Catering (for up to 25 people) at USAAB • Twenty-five (25) premium mid-field reserved tickets for USAAB • Three Hundred (300) general admission ticket vouchers Gold Sponsorship
  • 8. 8 • Two (2) 15-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Signage displayed at 2014 U.S. Army All-American Bowl Host Hotel (Signage provided by sponsor) • One (1) eight-foot table set-up in Alamodome on concourse level for product display, per Alamodome approval • Two Hundred and Fifty (250) general admission ticket vouchers Silver Sponsorship
  • 9. 9 • Two (2) 30-second radio commercials on local radiocast of 2014 U.S. Army All-American Bowl • One (1) 10-second public address announcements/video wall logo spots during the 2014 U.S. Army All-American Bowl • Half-page ad in 2014 U.S. Army All-American Bowl Game Program • Five Hundred (500) general admission ticket vouchers Bronze Sponsorship
  • 11. 11 Heather Harrington Proterra A D V E R T I S I N G 5055 Keller Springs Road, Suite 560 Addison, Texas 75001 Phone: 972-732-9211 X110 E-Mail: Heatherm@proterraadvertising.com For more information WWW.USARMYALLAMERICANBOWL.COM WWW.PROTERRAADVERTISING.COM