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Jeanne M. Ward,                                                                                                                                    Melissa L. Hopkins,
         Au.D.                                                                                     A Newsletter Service of Premium Hearing Solutions         Au.D.
    Doctor of Audiology                                                                                                                                 Doctor of Audiology

PREMIUM HEARING SOLUTIONS                                                                                                                               FALL/WINTER 2007



                                            NOT YOUR GRANDFATHER’S HEARING AID ANYMORE...
We have seen many improvements in                                     activated by the magnetic loop that                      the program in the hearing aid, we can
hearing aid technology just in the past                               is in handset of every hearing aid                       provide you with small magnets for
few years. As you may know, hearing                                   compatible phone. When the                                   your handset that will allow you
aids are becoming mini-computers,                                     hearing aid detects this                                        to easily use the automatic
functioning automatically to adjust to                                magnetic energy, it                                                 phone setting. Just like
the noise in the environment to keep                                  activates the telephone                                               the other programs in
speech clear and comfortable.                                         settings immediately.                                                    the hearing aid, the
Included in the automatic functioning                                 Although this design is                                                   telephone setting
are automatic telephone programs,                                     intended to eliminate the need                                             can be adjusted for
allowing people to simply hold the                                    for a manual telephone setting, there                                        loudness, clarity
telephone up to their hearing aid and                                 is still a switch on the hearing aid that                                    and comfort. This
instantly hear clearly and comfortably                                can be used to access the telephone                                         feature is avail-
without encountering annoying                                         program, just in case the magnetic                                         able in hearing aids
whistling or pushing a button and                                     energy in the telephone is not strong                                      of all sizes from
waiting for the telephone settings to                                 enough to activate the program in the                                    small, canal size
be activated.                                                         hearing aid. If you find the                                           instruments, to the
                                                                      magnetic loop in your                                                behind-the-ear models.
Sound too good to be true? It’s not!                                  telephone does not seem                                             Just another way “We
The automatic telephone program is                                    strong enough to activate                                       make listening easier.”



                                                                                                           NEW LOOK, SAME GREAT PLACE!
                                                                                                      Welcome to our 1st edition of the new and
                     IN THIS ISSUE                                                                    improved “Hear, Here” newsletter.
  Not Grandfather’s Hearing Aid .............. 1
                                                                                              Our little office has grown tremendously, and to
  Oticon Epoq .................................................. 2                       keep up with all the great new happenings, expansion
  Someone Like You ...................................... 2                    was necessary! We will now have more space to keep you all
                                                                      informed on hearing issues, hearing technologies, and the staff at PHS.
  Awareness/Rehab Classes ....................... 2

  Leading the Horse to Water .................... 3                   We hope you enjoy our new look as you read about the latest developments
  Tech Corner ................................................... 3   in hearing improvements.
  Holiday Hours ............................................... 3
                                                                       Mission Statement: Premium Hearing Solutions is dedicated to becoming a trusted ally with
  Hearing Aid Tax Credit Act ....................... 4                 each and every patient who seeks our services. In order to obtain the trust of our patients, we
                                                                       place a high priority on ethics, patient education, and outstanding service. The “team” approach
  Laughter is the Best Medicine ................ 4
                                                                       between the patient, family and Doctor of Audiology is emphasized.




                                                                                                                                                                      PAGE 1
WHAT’S NEW: Oticon Epoq, Experience the WIRELESS difference...
The newest breakthrough in hearing           and      computers.       Conventional
technology, the Oticon Epoq, offers clear    instruments don’t provide optimal
and direct access to cell phones, mp3        access to all these types of sounds – but
players and other Bluetooth devices. In      Epoq does. One of Epoq’s strongest
addition, Epoq hearing devices talk to       features is each instrument’s ability to
each other wirelessly at broadband           communicate wirelessly with the other
speed, offering a sensational sound          instrument to help people localize
experience. How does it work? A              where sounds are coming from. In this
person’s ‘sound scape’ is divided into       way, two Epoq devices work together in
the’“near” world or the “far” world. ”‘The   much the same way as the brain works
near world is about speech and relevant      with the ears. If a sound is stronger on
background sounds, while the‘‘far” world     the one side, the devices will detect this
encompasses the sounds we receive            and maintain the difference in intensity.              Epoq - small and cosmetic
through modern communication                 This way you’ll be better able to locate
devices such as cell phones, mp3 players     whether the sound is coming from the
                                             back or the front, or from the left or the
                                             right. Such brainy behavior is the result
    SOMEONE LIKE YOU!                        of a revolutionary new processing
                                             platform. Incorporating EarStream
                                             processing, a proprietary short range
                                             digital wireless system, this platform
                                             enables Epoq devices to transfer data
                                             between each other at a rate of 120,000
                                             bits per second. That’s approximately
                                             100 times faster than the best processing
                                             in the industry to date! The benefit is
                                             more accurate, stereophonic sound
                                             pictures.
             Florence Holiday

Dear Dr. Hopkins,                            Call our office for a complimentary in-
                                                                                                Epoq aids with bluetooth streamer
                                             office demonstration and in-home loan.
I just LOVE my new hearing aids! They
truely are the most marvelous things!
They allow me to hear like a person with
perfect hearing! Because they are so            NEW: Hearing Loss Awareness/Rehabilitation Classes
COMFORTABLE to wear, I have to keep
getting up when I go to bed at night to      Even a mild hearing loss can hinder daily communication. Learning more about issues
take them off! The other day I almost        related to hearing loss can lead to empowerment and an improved quality of life.
walked into the shower with them on!
                                             Informative and fun, this series of six, one-hour programs will deal with the following
You gave me such WONDERFUL help -            topics:
and I am so grateful! Thank you ever so         ‱ Understanding Hearing Loss – defining hearing loss and understanding test results
much.                                           ‱ Hearing Aids – Realistic expectations, caring for and getting the most out of yours
               Florence Holiday, age 81         ‱ Coping Strategies (part one) – Factors affecting communication/understanding
                                                ‱ Coping Strategies (part two) – Discussion of various listening situations
                                                ‱ Assistive Technology – hands on demo of help beyond hearing aids
                                                ‱ Resources – where to find support and speech reading help.

   Hearing Aid Financing                     Instructor Liz Kobylak, a new PHS staff member, has severe to
   Hearing aid financing is available        profound hearing loss and has taught hearing loss rehab classes
   in affordable monthly payments            and speech reading since 1999. She is a recent cochlear implant
    as well as no-interest financing!        recipient.
     Feel free to ask anyone at PHS
         for more information.               Want to join the fun? Call our office to find out when the next
                                             session begins!                                                          Liz Kobylak



PAGE 2
LEADING THE HORSE TO WATER                                                         TECH CORNER
After 8 years of business (hard to believe it has been that long!), we have heard every     By now, many of
excuse possible for not wanting to wear hearing aids. If you have a spouse or parent        you have met Tim
with a loss, we bet you’ve heard some of them, too. And in fairness, some of the excuses    Kennedy, our
were valid ~ at least until now.                                                            very        skilled
                                                                                            Audiology
You may have already heard of the new “micro” style behind-the-ear devices. They are        Assistant. He has
very small, and can barely be seen when worn. And oh-so-comfy! They reduce                  been a member
                                                                                                                        Tim Kennedy
background noise, improve speech understanding without making everything louder,            of the PHS family
and best of all, they are fully automatic. No more pushing buttons, using a remote          for almost 2 years.
control, or changing the volume control. These hearing aids are truly amazing, and we       Tim has become very proficient in all
guarantee you will love them as much as we do.                                              areas of hearing aid work; from computer
                                                                                            programming to making ear impressions
                                                                                            to in-office repairs and hearing retesting.
  OLD EXCUSE                      NEW REALITY
                                                                                            He is very knowledgable when it comes
  Are too big                     Are practically invisible                                 to assistive devices outside of hearing
                                                                                            aids; things like infra-red TV systems and
  Don’t help in Noise             Have ‘speech finders’ that can locate speech in a
                                                                                            amplified telephones.
                                  noisy environment and boost it
  Hate sound of own voice         Have ‘open ear’ fitting, allowing for natural voice       In addition to Tim
                                  quality and comfortable fits                              K e n n e d y ,
  Can’t hear on phone             Have auto telephone settings or blue tooth                Elizabeth (“Liz”)
                                  compatibility for cell phone users                        Koblyak          is
                                                                                            currently training
  Annoying “whistling”            Has anti-feedback circuits to reduce whistling            to be another
                                                                                            audiology
                                                                                            assistant. Even            Liz Kobylak
                                                                                            though Liz is
                                                                                            technically in training, she already has
                                                                                            extensive background in hearing issues
                                                                                            since she has had hearing loss for almost
                                                                                            30 years. She will be heading up our new
                                                                                            rehabilitation/counseling classes.

                                                                                            Tim and Liz are at PHS to handle all
                                                                                            routine hearing aid checks and problems.
                                                                                            If you are having a minor issue with your
                                                                                            hearing aids, or no problem at all and
                                                                                            only need a clean and check, please
                                                                                            schedule your appointment with Tim or
What’s stopping you? Make your complimentary appointment to check them out today!           Liz. Thank you!




                                         Holidays are Here Once Again!
                        In keeping with the spirit of being with family and friends during the holiday season,
                                           our office will be closed on the following days:
                                                 Thanksgiving - November 22 and 23
                                             Christmas - December 24 through January 1
                                                   Reopen - January 2 at 9:00 a.m.
    We will be checking voice mail and emails through these closures, so if needed, please leave us a message and we will get
    back with you as soon as possible. Don’t forget to schedule your final check and clean before we close! And have a safe and
    blessed holiday season.


                                                                                                                               PAGE 3
HEARING AID TAX CREDIT ACT
On May 15, 2007, the Hearing Aid                tax credit for seniors age 55 or older, and
                                                                                                     Laughter is
Assistance Tax Credit Acts were                 dependent children, every five years.             the Best Medicine
introduced in the US House of
Representatives and the US Senate.              Sen. Coleman has championed the tax
Representatives of the Hearing                  credit legislation in the last two
Industries Association (HIA)                               Congresses. Addressing HIA
were on Capitol Hill as part of                            members, he said, “It takes a
HIA’s biennial “hearing on the                             little time in Washington to
Hill” assemblage. They                                     get things done. The key to
applauded the introduction of                              success is often just staying at
the bill, and lobby members of                             the table.” He told the story
Congress, who supported the                                of his father’s hearing loss and     In Sunday class one day, the
legislation.                                               success with hearing aids,           teacher was talking about Noah
                                                           underscoring the importance          and the flood. One student
Representatives Carolyn                                    of treating hearing loss and         raised his hand and asked, “Do
McCarthy (D-NY ) and Vern                                  reinforcing the importance of        you think Noah did lots of
Ehlers (R-MI) introduced HR 2329, and           the tax credit for hearing aid purchases.       fishing while on the boat?”
Senator Norm Coleman (R-MN)                     He emphasized, “In America, there               Before the teacher could
introduced the companion bill, S1410.           shouldn’t be a financial threshold for you      answer, another kid said, “How
The bills propose a $500 per hearing aid        to have the ability to hear.”                   could he with only 2 worms?!?”
                                  - Info provided by Advance for Audiologists, August 2007
                                                                                                                 Submitted by
What can you do to further the cause? Contact your electorial legislators in Washington, D.C.              Patient Robert Clark
and urge them to support the Tax Credit Act as a sponsor. Without enough sponsors, the Tax                    Madison Heights
Credit Act will not become a law.




 555 West 14 Mile Road, Ste. 2-A
    Clawson, Michigan 48017




               HOURS:
           Monday - Friday
         9:00 a.m. - 5:00 p.m

 We are also available early mornings,
 evenings and weekends; just ask and
  we can set up an appointment. Most
 hearing aid insurance plans accepted.

     Phone: 248-435-6811
       Fax: 248-435-6855
www.premiumhearingsolutions.com



PAGE 4

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  • 1. Jeanne M. Ward, Melissa L. Hopkins, Au.D. A Newsletter Service of Premium Hearing Solutions Au.D. Doctor of Audiology Doctor of Audiology PREMIUM HEARING SOLUTIONS FALL/WINTER 2007 NOT YOUR GRANDFATHER’S HEARING AID ANYMORE... We have seen many improvements in activated by the magnetic loop that the program in the hearing aid, we can hearing aid technology just in the past is in handset of every hearing aid provide you with small magnets for few years. As you may know, hearing compatible phone. When the your handset that will allow you aids are becoming mini-computers, hearing aid detects this to easily use the automatic functioning automatically to adjust to magnetic energy, it phone setting. Just like the noise in the environment to keep activates the telephone the other programs in speech clear and comfortable. settings immediately. the hearing aid, the Included in the automatic functioning Although this design is telephone setting are automatic telephone programs, intended to eliminate the need can be adjusted for allowing people to simply hold the for a manual telephone setting, there loudness, clarity telephone up to their hearing aid and is still a switch on the hearing aid that and comfort. This instantly hear clearly and comfortably can be used to access the telephone feature is avail- without encountering annoying program, just in case the magnetic able in hearing aids whistling or pushing a button and energy in the telephone is not strong of all sizes from waiting for the telephone settings to enough to activate the program in the small, canal size be activated. hearing aid. If you find the instruments, to the magnetic loop in your behind-the-ear models. Sound too good to be true? It’s not! telephone does not seem Just another way “We The automatic telephone program is strong enough to activate make listening easier.” NEW LOOK, SAME GREAT PLACE! Welcome to our 1st edition of the new and IN THIS ISSUE improved “Hear, Here” newsletter. Not Grandfather’s Hearing Aid .............. 1 Our little office has grown tremendously, and to Oticon Epoq .................................................. 2 keep up with all the great new happenings, expansion Someone Like You ...................................... 2 was necessary! We will now have more space to keep you all informed on hearing issues, hearing technologies, and the staff at PHS. Awareness/Rehab Classes ....................... 2 Leading the Horse to Water .................... 3 We hope you enjoy our new look as you read about the latest developments Tech Corner ................................................... 3 in hearing improvements. Holiday Hours ............................................... 3 Mission Statement: Premium Hearing Solutions is dedicated to becoming a trusted ally with Hearing Aid Tax Credit Act ....................... 4 each and every patient who seeks our services. In order to obtain the trust of our patients, we place a high priority on ethics, patient education, and outstanding service. The “team” approach Laughter is the Best Medicine ................ 4 between the patient, family and Doctor of Audiology is emphasized. PAGE 1
  • 2. WHAT’S NEW: Oticon Epoq, Experience the WIRELESS difference... The newest breakthrough in hearing and computers. Conventional technology, the Oticon Epoq, offers clear instruments don’t provide optimal and direct access to cell phones, mp3 access to all these types of sounds – but players and other Bluetooth devices. In Epoq does. One of Epoq’s strongest addition, Epoq hearing devices talk to features is each instrument’s ability to each other wirelessly at broadband communicate wirelessly with the other speed, offering a sensational sound instrument to help people localize experience. How does it work? A where sounds are coming from. In this person’s ‘sound scape’ is divided into way, two Epoq devices work together in the’“near” world or the “far” world. ”‘The much the same way as the brain works near world is about speech and relevant with the ears. If a sound is stronger on background sounds, while the‘‘far” world the one side, the devices will detect this encompasses the sounds we receive and maintain the difference in intensity. Epoq - small and cosmetic through modern communication This way you’ll be better able to locate devices such as cell phones, mp3 players whether the sound is coming from the back or the front, or from the left or the right. Such brainy behavior is the result SOMEONE LIKE YOU! of a revolutionary new processing platform. Incorporating EarStream processing, a proprietary short range digital wireless system, this platform enables Epoq devices to transfer data between each other at a rate of 120,000 bits per second. That’s approximately 100 times faster than the best processing in the industry to date! The benefit is more accurate, stereophonic sound pictures. Florence Holiday Dear Dr. Hopkins, Call our office for a complimentary in- Epoq aids with bluetooth streamer office demonstration and in-home loan. I just LOVE my new hearing aids! They truely are the most marvelous things! They allow me to hear like a person with perfect hearing! Because they are so NEW: Hearing Loss Awareness/Rehabilitation Classes COMFORTABLE to wear, I have to keep getting up when I go to bed at night to Even a mild hearing loss can hinder daily communication. Learning more about issues take them off! The other day I almost related to hearing loss can lead to empowerment and an improved quality of life. walked into the shower with them on! Informative and fun, this series of six, one-hour programs will deal with the following You gave me such WONDERFUL help - topics: and I am so grateful! Thank you ever so ‱ Understanding Hearing Loss – defining hearing loss and understanding test results much. ‱ Hearing Aids – Realistic expectations, caring for and getting the most out of yours Florence Holiday, age 81 ‱ Coping Strategies (part one) – Factors affecting communication/understanding ‱ Coping Strategies (part two) – Discussion of various listening situations ‱ Assistive Technology – hands on demo of help beyond hearing aids ‱ Resources – where to find support and speech reading help. Hearing Aid Financing Instructor Liz Kobylak, a new PHS staff member, has severe to Hearing aid financing is available profound hearing loss and has taught hearing loss rehab classes in affordable monthly payments and speech reading since 1999. She is a recent cochlear implant as well as no-interest financing! recipient. Feel free to ask anyone at PHS for more information. Want to join the fun? Call our office to find out when the next session begins! Liz Kobylak PAGE 2
  • 3. LEADING THE HORSE TO WATER TECH CORNER After 8 years of business (hard to believe it has been that long!), we have heard every By now, many of excuse possible for not wanting to wear hearing aids. If you have a spouse or parent you have met Tim with a loss, we bet you’ve heard some of them, too. And in fairness, some of the excuses Kennedy, our were valid ~ at least until now. very skilled Audiology You may have already heard of the new “micro” style behind-the-ear devices. They are Assistant. He has very small, and can barely be seen when worn. And oh-so-comfy! They reduce been a member Tim Kennedy background noise, improve speech understanding without making everything louder, of the PHS family and best of all, they are fully automatic. No more pushing buttons, using a remote for almost 2 years. control, or changing the volume control. These hearing aids are truly amazing, and we Tim has become very proficient in all guarantee you will love them as much as we do. areas of hearing aid work; from computer programming to making ear impressions to in-office repairs and hearing retesting. OLD EXCUSE NEW REALITY He is very knowledgable when it comes Are too big Are practically invisible to assistive devices outside of hearing aids; things like infra-red TV systems and Don’t help in Noise Have ‘speech finders’ that can locate speech in a amplified telephones. noisy environment and boost it Hate sound of own voice Have ‘open ear’ fitting, allowing for natural voice In addition to Tim quality and comfortable fits K e n n e d y , Can’t hear on phone Have auto telephone settings or blue tooth Elizabeth (“Liz”) compatibility for cell phone users Koblyak is currently training Annoying “whistling” Has anti-feedback circuits to reduce whistling to be another audiology assistant. Even Liz Kobylak though Liz is technically in training, she already has extensive background in hearing issues since she has had hearing loss for almost 30 years. She will be heading up our new rehabilitation/counseling classes. Tim and Liz are at PHS to handle all routine hearing aid checks and problems. If you are having a minor issue with your hearing aids, or no problem at all and only need a clean and check, please schedule your appointment with Tim or What’s stopping you? Make your complimentary appointment to check them out today! Liz. Thank you! Holidays are Here Once Again! In keeping with the spirit of being with family and friends during the holiday season, our office will be closed on the following days: Thanksgiving - November 22 and 23 Christmas - December 24 through January 1 Reopen - January 2 at 9:00 a.m. We will be checking voice mail and emails through these closures, so if needed, please leave us a message and we will get back with you as soon as possible. Don’t forget to schedule your final check and clean before we close! And have a safe and blessed holiday season. PAGE 3
  • 4. HEARING AID TAX CREDIT ACT On May 15, 2007, the Hearing Aid tax credit for seniors age 55 or older, and Laughter is Assistance Tax Credit Acts were dependent children, every five years. the Best Medicine introduced in the US House of Representatives and the US Senate. Sen. Coleman has championed the tax Representatives of the Hearing credit legislation in the last two Industries Association (HIA) Congresses. Addressing HIA were on Capitol Hill as part of members, he said, “It takes a HIA’s biennial “hearing on the little time in Washington to Hill” assemblage. They get things done. The key to applauded the introduction of success is often just staying at the bill, and lobby members of the table.” He told the story Congress, who supported the of his father’s hearing loss and In Sunday class one day, the legislation. success with hearing aids, teacher was talking about Noah underscoring the importance and the flood. One student Representatives Carolyn of treating hearing loss and raised his hand and asked, “Do McCarthy (D-NY ) and Vern reinforcing the importance of you think Noah did lots of Ehlers (R-MI) introduced HR 2329, and the tax credit for hearing aid purchases. fishing while on the boat?” Senator Norm Coleman (R-MN) He emphasized, “In America, there Before the teacher could introduced the companion bill, S1410. shouldn’t be a financial threshold for you answer, another kid said, “How The bills propose a $500 per hearing aid to have the ability to hear.” could he with only 2 worms?!?” - Info provided by Advance for Audiologists, August 2007 Submitted by What can you do to further the cause? Contact your electorial legislators in Washington, D.C. Patient Robert Clark and urge them to support the Tax Credit Act as a sponsor. Without enough sponsors, the Tax Madison Heights Credit Act will not become a law. 555 West 14 Mile Road, Ste. 2-A Clawson, Michigan 48017 HOURS: Monday - Friday 9:00 a.m. - 5:00 p.m We are also available early mornings, evenings and weekends; just ask and we can set up an appointment. Most hearing aid insurance plans accepted. Phone: 248-435-6811 Fax: 248-435-6855 www.premiumhearingsolutions.com PAGE 4