Everything you need to know about using bots in retail and online commerce. Conversational commerce and what bot can do together with human to enrich your business.

1. Bots
in E-Сommerce

2. Conversational
commerce
Conversational commerce makes a regular chat
or messenger so much more in seconds.
New level
of automation
Customer service
advantages
Personalization of your online
working with clients

3. Every bot needs to have specialization
bot doesn’t need additional features to be installed and can help
your customer to find and order goods in an easy dialogue
bot can be customized for your business and integrated into
your e-commerce platform
bot can help you working with clients
Bots are your virtual
concierges

4. What bots can and
humans can’t do
Automation
Great number of dialogue scenarios
according to specialization
Bot can save and store your enquiries log and return
to each client personally in seconds when necessary
Bots are great to handle routine and minimize
the number of mistakes
Bot works 24/7 with no days off
All information in a single screen

5. What human can that
bots can’t do
Dealing with unique questions and enquiries
Human factor, emotions and full personalization while
working with every client

6. Human and bots need
to work together
Automation and ways to ask questions
to a real person when necessary

7. #1
2016: 3,2 bln 2016: 3,2 bln
2018: + 1 bln 2018: + 1 bln
Bots of the future
The future is in dialogues. Investing in bots is a
growing trend.
of people use messengers.
of users
#2
Bots return to retail the features it abandoned when have
gone online: interactive dialogue between company and
client has returned.
#3
Bots are easy to integrate into other apps to conquer new audience.
It also easily integrates with messengers.

8. THANK YOU!
Alena Lysiakova
Marketing and PR specialist
+ 7 (812) 971 - 17 - 73
el@handh.ru